Updated: Jul 28, 2026

The following list consists of all the cruelty-free brands we have vetted as cruelty-free based on our criteria, which can be found below. Its purpose is to help you shop truly cruelty-free no matter which products you need, and no matter what your budget is, anywhere and at any stores. You can use the filter to narrow the list based on your needs or  preferences.

This list is for those who wish to avoid brands that test on animals or fund animal testing, and purchase only from the brands that have been vetted as cruelty-free. This means that the brands on our list have confirmed that no animal testing is performed on their finished products or ingredients during production, either by their company, their suppliers, or any third parties.

In order to ensure the brands we support do not put themselves at risk of animal testing, we do not consider brands that sell in China to be cruelty-free even if they use certain loopholes.

For brands that do test on animals, make sure to visit our list of Companies That Test On Animals.

Our Criteria

All the brands found on this list were vetted to be cruelty-free, meaning:

  • Finished Products: Their finished products are not tested on animals by the company or any other company.
  • Ingredients: Their ingredients are not tested on animals by the company or any other company.
  • Suppliers: Their suppliers do not test ingredients, raw materials, or finished products on animals.
  • Third Parties: No third party is testing their finished products or ingredients animal on their behalf.
  • Required by Law: They don’t test on animals where the law requires it, and are not sold in mainland China.

Using This List

The complete list of cruelty-free brands is displayed below. You can also choose filters to find exactly what you’re looking for by clicking the “Refine” button.

For example, you can look for cruelty-free hair care sold at Ulta, or choose to filter by skincare brands that are Leaping Bunny certified and 100% vegan and ship to your country, and so on. This system makes it easy to find cruelty-free brands that are tailored to you and your needs.

Get Listed

If you’re a cruelty-free brand and you’d like to be listed, please contact us. If your brand fulfills our cruelty-free criteria, we’ll contact you with further information.

All Cruelty-Free Brands

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The more people go cruelty-free, the sooner we can end animal testing. Thank you for sharing.

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  • Nyelah says:

    I was hoping if you could tell me if Skyn Iceland and Sun Bum are cruelty free?

    • Mellon says:

      I also wondered the same! I just saw their website has a Peta ‘Cruelty Free & Vegan’ banner, plus they don’t have any stores in China. Safe to say they’re good to go 🙂

  • Riahnne Kelly says:

    Heya, I’m curious about Norwex, it says that they don’t test on animals but their warehouses are in China?

  • Marielisa says:

    Hi! I read a post where you wrote that you were going to add Morphe to this list but you haven´t. I´m saying this in a good way (not being rude) just so people don´t get confused like me. XO

  • Yulyyy :) says:

    Lime Crime is too a free-cruelty brand 😀

  • Eli says:

    Is Jeffree Star Cosmetics not a Cruelty free/Vegan brand? I am transitioning over to cruelty free makeup and I am trying to decide what to throw out. Thanks in advance!

  • Sabrina says:

    Can you tell me if Rodan and Fields is cruelty free. They claim to not test on animals, but I have a hard time believing that fully. Same with Arbonne. Could you look into both?

  • Cheryl Gehrke says:

    Hi Is OGX cruelty free?

  • Jess says:

    I believe NYX is now being sold in China and therefore is no longer cruelty free

  • Viky says:

    Hi I would like to ask about dettol, dermacol it’s a Czech company the don’t test, pupa an Italy company.Catrice,essence what about these brands? Olso I don’t understand if Astor is or is not cruelty free, acordin their site they do not test or buy supplies that are tested, I red somewhere that they don’t ship to China….so I’m conflicted because there are a lot of info on the internet, I don’t know what to believe, and like you said, not all companies that don’t test have certificate .It would be nice to add some European companies , because we have a hard time finding something cruelty free. In my country we have so little cruelty free items it’s really sad. I have to order everything from other countries.

  • Katrina Schurter says:

    You seem insanely knowledgeable and from what I’ve just looked at, this company called Grove Collaborative, only sells cruelty free products but several of the brands are not on your list. Can you let me know if they are legit? I would be very appreciative and maybe you’ll even discover a couple more to add to your list!☺

  • Katrina Schurter says:

    Mrs Meyers is missing. They are cruelty free. I’m in the process of changing everything in my home over and this company has a lot of hood cleaning supplies.

  • Corinne says:

    Hi Suzy, there’s an update elsewhere on this site from 2016 mentioning that Moroccanoil started selling in Mainland China, and I’m able to see information about their store in Mainland China online. I think they should be removed from this list.

  • Erin says:

    I find it very interesting that a website who strives for Cruelty Free products, advertises for NARS. Even though they are cruelty free now, their products will soon be sold in China, which requires animal testing. Very upset about this.

    • Aly Laughlin says:

      Yes, we are so sad that NARS has chosen profits over ethics. We have removed them from our cruelty-free list. 🙁

  • Phoebe says:

    SeneGence (who makes and is famous for LipSense) their entire range is Vegan – with no animal testing or by-products, all naturally re-occuring ingredients (so isn’t depleting rainforests) doesn’t sell to countries that do independent testing and doesn’t share a facility with any company that do test on animals. 🙂 Just FYI as I thought it would be great to add to your list.

  • Abi says:

    I bought E.L.F recently and it states on the label that it’s made in China… Surely this means it’s also tested on animals?

  • Bailey says:

    Jeffery Star Cosmetics is cruelty free too!

  • CHeryl Gehrke says:

    How about Bee by the Sea Natural Products Inc. It is a small company out of Ontario, Canada. It says no animal testing but is it really?

  • C M says:

    Hourglass was recently bought by Unilever, who is not cruelty free…

  • Gabi says:

    So Morphe is not cruelty free?

  • Lauryn says:

    Is Belif cruelty free? I heard it is and I want to make sure but I don’t see it on this list.

  • Tracey says:

    Hourglass have been bought by Unilever and Deciem partially owned by Estée Lauder ?

    • Nicollette S says:

      Why and I just bought from Deciem. ?? I like the brand and they seem to be very honest, but I hope this doesn’t change their cruelty free status in the future. I wish cruelty free brands would stop associating with these huge corporations that are buying out every cruelty free brand. I just hope Deciem won’t fully sell out.

  • Grace says:

    Hi. I think you may have to update your list of cruelty free products. I had a chat with an agent from the Nars website. I enquired about their cruelty free policy and got a response which says that they don’t conduct tests on animals unless required by the law.
    I think that pretty much concludes that their so called cruelty free policy isn’t encompassing. You may want to review this.

    Thanks!

  • Abigail says:

    Forever Living products are also cruelty free: http://www.leapingbunny.org/content/forever-living-products 🙂
    You can add it to the list. Well done for the work ! We need to encourage more people make wiser choices 🙂

  • Sandra says:

    I just read that The Body Shop has been sold by L’oréal and bought by Natura Cosmetics – does anyone know if this means that they’re “completely” cruelty free (I mean, not owned by a parent company that sells products in countries where animal testing are required?). I don’t know Natura Cosmetics so I’m not sure.

  • Adinda Marizkiana says:

    Hi, just opened Sukin website, I’m quite surprised and upset to see they have International Stockist in China. Any update on this?
    https://sukinorganics.com/pages/international-stockists

  • Tory says:

    Do you know anything about Maui moisture. I love how good they all smell and they make my hair really soft. On the back of the label they have a cruelty free logo on them but they aren’t on your list. Will you please do a little research for us and let me know what you come up with.

  • Gabriela Muñiz says:

    Necromancy is a pretty cool 100% vegan brand from Puerto Rico that doesn’y tedt on animals <3 http://www.necromancycosmetica.com

  • Ana says:

    Does Laura Mercier test on animals?

  • Nicole says:

    have you looked into As I Am brand? They have great cleansing conditioners but I wanted to see if they test on animals or not. I can’t find info on their website but tried to email. I was curious if anyone has looked into them. Or can you recommend a cruelty-free Co-wash?

  • Hailey says:

    Thank you so much for compiling this list! It makes shopping so much easier! I have heard Sexy Hair brand is (or was) cruelty free when it comes to their hair products. Looking for validation on this?

    Thanks!

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