Tarte has confirmed that it is truly cruelty-free. They don't test finished products or ingredients on animals, and neither do their suppliers or any third-parties. They also don't sell their products where animal testing is required by law.
“Tarte started in 2000 with a dream of combining glamourous makeup & good-for-you ingredients. Today, we’re leaders in the beauty industry, offering eco-chic, cruelty-free cosmetics & hypoallergenic, vegan skincare. Every product is packed with naturally-derived ingredients & always formulated without the bad stuff like parabens, phthalates, sodium lauryl sulfate, triclosan, & gluten.”
In 2014, Tarte was sold to Kosé, a corporation that is not cruelty-free. Since then, Tarte has remained cruelty-free and the brand never entered the Chinese market. Tarte is currently not sold in stores in China.
Tarte is owned by Kose which is not a cruelty-free brand. If you prefer avoiding brands owned by a company that tests on animals, we recommend avoiding Tarte.
No, Tarte is not sold in mainland China.
Yes, Tarte is certified by Peta.
Tarte is cruelty-free but not 100% vegan, meaning that some of their products contain animal-derived ingredients.
We contact brands directly with our questions in order to get their full animal testing policy. If brands answer all our questions and confirm that no animal testing is happening at any point during production and beyond, they're added to our cruelty-free list. All brands we add have confirmed the information above.
Tarte offers a wide selection of vegan-friendly products, including most of their makeup and all of their makeup brushes. You can find the complete list below.
Tarteist Creamy Matte Lip Paint (Adorbs, Bae, FOMO, Frenemy, Hangry, Lovespell, Manbun, Namaste, Selfish, So Fetch, TBT, Twerk, Yaasss)
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