Updated: Jul 28, 2026

The following list consists of all the cruelty-free brands we have vetted as cruelty-free based on our criteria, which can be found below. Its purpose is to help you shop truly cruelty-free no matter which products you need, and no matter what your budget is, anywhere and at any stores. You can use the filter to narrow the list based on your needs or  preferences.

This list is for those who wish to avoid brands that test on animals or fund animal testing, and purchase only from the brands that have been vetted as cruelty-free. This means that the brands on our list have confirmed that no animal testing is performed on their finished products or ingredients during production, either by their company, their suppliers, or any third parties.

In order to ensure the brands we support do not put themselves at risk of animal testing, we do not consider brands that sell in China to be cruelty-free even if they use certain loopholes.

For brands that do test on animals, make sure to visit our list of Companies That Test On Animals.

Our Criteria

All the brands found on this list were vetted to be cruelty-free, meaning:

  • Finished Products: Their finished products are not tested on animals by the company or any other company.
  • Ingredients: Their ingredients are not tested on animals by the company or any other company.
  • Suppliers: Their suppliers do not test ingredients, raw materials, or finished products on animals.
  • Third Parties: No third party is testing their finished products or ingredients animal on their behalf.
  • Required by Law: They don’t test on animals where the law requires it, and are not sold in mainland China.

Using This List

The complete list of cruelty-free brands is displayed below. You can also choose filters to find exactly what you’re looking for by clicking the “Refine” button.

For example, you can look for cruelty-free hair care sold at Ulta, or choose to filter by skincare brands that are Leaping Bunny certified and 100% vegan and ship to your country, and so on. This system makes it easy to find cruelty-free brands that are tailored to you and your needs.

Get Listed

If you’re a cruelty-free brand and you’d like to be listed, please contact us. If your brand fulfills our cruelty-free criteria, we’ll contact you with further information.

All Cruelty-Free Brands

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The more people go cruelty-free, the sooner we can end animal testing. Thank you for sharing.

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  • Kate says:

    Hi, I am sorting through my products right now and am unsure if the following brands are cruelty-free or not. If anyone has any information regarding the following brands please let me know. Thanks!

    – NaturaBisse
    – Lumene

  • Steph Bean says:

    Do you know if Carmex is cruelty-free? I’m new to becoming cruelty free and this website is literally my bible!

  • Liz says:

    Soulful Brow Serum is 100% against animal testing also.. only on humans. And suppliers of the oils are all cruelty free/ against animal testing.

  • Amber Tovar says:

    I noticed OGX is not listed, its states they are cruelty free and closely monitor the companies that they purchase ingredients from to be sure they are cruelty free, however how do we know for a fact. It states on shampoo do not test on animals, however there is no bunny.. Thank you for making this page it has help tremendously!

  • Nell says:

    Hi I was wondering if Palmer’s tests on animals? Their website says they are “cruelty-free” but I can’t seem to find any further info, sorry if its already been asked.

  • Jessica says:

    Hi Suzi,
    I love Mario Badescu products and am happy to see that they are on the cruelty free list. However, I see that they aren’t Leaping Bunny or PETA certified and you don’t have any links to correspondence with them. How did you verify they were cruelty free? Do you know if they have intentions of becoming certified? I just hope this isn’t another “Lorac” instance!!
    Thanks so much!

  • Sam says:

    kevyn aucoin is cruelty-free why isn’t it on this list? is it not?

  • Sam says:

    I read on another cruelty-free website that Mario Badescu is NOT cruelty-free, as they are available in Singapore.

  • schollix says:

    mark & spencer sells chickens, sausages etc. so how the brand is crualty free ???????

  • Katie says:

    Hi! It looks like this list took a lot of effort to put together, thank you! I just found your website last night and I’ve already used it to look up many brands. I’m a little confused about why so many brands are considered cruelty free when they contain animal parts? For instance Trish McEvoy I’m pretty sure uses animal hair to make their brushes, I’ve heard her say the goat hair really holds foundation, on tv presentations. Also one of Tatcha’s face creams contains silk, and I thought they had to boil worms alive to make silk? Why would peta label them as cruelty-free? Was wondering why Arbonne is not on the list? I bought a skincare set from them a year ago and I thought it had a vegan society logo on either the side of the box or the jar? I think it says Arbonne is vegan on peta’s website too. Other brands I was wondering the status of are Dr. Jart, Saturday Skin, Ouai, and Honest Beauty.Really disappointed about Caudalie, as this used to be my favorite line 🙁 Thanks in advance for any info!

  • Katie says:

    What about Ouai?

  • Flora says:

    According to Sukin’s website they are a totally vegan brand, seeing as you don’t list it as such I was wondering if you have any reason to believe that they are not?

  • Kate says:

    Have you seen Treat Beauty lip balms? They’re claiming cruelty free and organic. I ordered some balms from them and they’re amazing ?

  • Biba says:

    Why did you remove Nudestix? Please explain

  • Cathryn says:

    I just checked the Leaping Bunny brands site today and Urban Decay is no longer on the list.

  • Eunice says:

    Hey, Suzi. You included Nudestix under the brands removed from this list, but unlike for the other brands, there is no explanation as to why. When I clicked on the envelope icon beside the brand name, I was brought to a page that contained statements from various brands including Nudestix, and the statement from Nuedstix specified that they are cruelty free. I just want to check if putting them under the removed brands was a mistake, and if it wasn’t I would like to know why they were removed. Thanks!

  • Mae says:

    Hello, I think Petit Le Olivier is also cruelty-free, they have the One Voice (French animal rights organisation) sign on their packages. Also Lumene is cruelty-free, there is a email conversation with them posted online, where they confirm that they don’t test on animals but use human volunteers to test their products, Lumene is pretty popular in the northern Europe, I really hope it fits into this list

  • Julie says:

    Milani is not listed on the Leaping Bunny site as being certified, nor does its packaging say it’s cruelty free. I hope it still is because I just bought their mascara. Can anyone confirm if they are in fact cruelty free?

  • Sophia says:

    Does anyone know if Okalan is cruelty free? You can find them on shophush.com and they make knock-offs of some other products.

  • Line Vagnby says:

    I have to give you alot of credit for this webpage. It is a huge help for me, and many others I see. Unfortunaly I was not aware of this webpage until recently, and I have shopped cosmetic etc in the past that I didnt realize at the moment wasn’t cruelty free, but that I got aware of after reading on this webpage. I think it didn’t “cross my mind” when I used to shop cosmetics/perfume and so on. I think many people, including myself up to this point, don’t think of what may lay under the surface of what we buy. Not because we wish for animal-testing, but because of sheer ignorance. Basicly we just go into the store and we see the finished product and we buy it, and we take it for granted. To try to put my point in a short way: People are just not aware enough, and it is sad. But my message to you from this is that this webpage made me more aware, and probably many others. Now, when I buy products I check with this page. So this webpage make a change. You make a change by putting efforts into this webpage. You are amazing. Thank you for doing this amazing job!
    (Sorry if I write weird English at times, as it is not my first language =))

    – Line V

  • Melinda says:

    First of all, thank you for this list! I’m getting tired of making my own shampoo, and am looking to start buying it again. Mane ‘n Tail made by Straight Arrow says on their website “Straight Arrow does not test on animals!” but I wanted to double check to see if you know that to be true.

    • Panya says:

      I personally don’t consider companies which use animal products like collagen [which Mane ‘n Tail do] to be CF, because animals are harmed to produce it. But I know that’s not the technical definition of CF, and not everyone cares about that like I do.

  • Tammy DiSalvo says:

    Is J. One Brand cruelty free??? It’s Korean skin care. Please help I can not find any information.

  • Sath says:

    Hey, will Alterra will be ever included into this list? It’s cruelty free, has a lot of vegan options, thought not all of their products are (some contain beeswax).

  • Sasha says:

    Hi, I wanted to know if Maui Moisture Hair Products are cruelty free or not? They say so in the package but is not a certified logo that they have and I don’t see them in the list. Please let me know. Thanks!!

  • Goody Twoshoes says:

    Have you heard of zents.com ? Their products smell amazing and I love how they work (although a little pricey). They also give a portion of the proceeds to a charity you choose at check out – one of which is the Animal Welfare Institute! Curious to hear your thoughts on their products.

  • Stoni Fortney says:

    Have you checked out LimeLight by Alcone? Their skincare is Leaping Bunny certified, paraben free, dye free, SLS free, and chemical free. Most of their products (including makeup) are also vegan.

  • Jules says:

    You have Smashbox listed on the Cruelty-Free list, but it is owned by Estée Lauder

    • Aly Laughlin says:

      Yes, Smashbox is owned by Estée Lauder, but it remains cruelty-free and does not inherit the animal testing policy of its parent company.

  • Hi ! I love your blogs! It’s such a great guide for me to start getting into cruelty free makeup. Is Makeup Revolution cruelty free and vegan? 🙂 Thank you!

  • Laura says:

    Can we add Bee Good to the list? 🙂

  • Hello everybody! Can you please help me?! Last week I was trying to verify if BABYLISS is cruelty free and I simply couldn’t find a lot about that brand. Then, I saw a list on a website that lists Babyliss as CF; and the picture showed “Babyliss Paris”, so boom! I decided to buy this curling iron.
    BUT… BUT I want to check again because the package arrived and it says “MADE IN CHINA”… which I didn’t expect 🙁 Now, I need of your opinions/sources to keep it or return it. Do you know anything about Babyliss (hairdryers, curling irons, and so on)? THANKS!

    • Stoni Fortney says:

      Made in China ≠ Sold in China. It’s the latter that causes problems with cruelty free status.

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