This is a comprehensive list of cruelty-free brands, from beauty to personal care and household products. You can choose to view the complete list or filter it to narrow your search.

This list is updated in real time directly from our database. This means that every time we make a change or add a new brand, you’ll see the changes reflected in this list immediately.

For brands that do test on animals, make sure to visit our list of Companies That Test On Animals.

About This List

All the brands found on this list were vetted to be cruelty-free, meaning:

  • They don’t test finished products on animals at any point during production.
  • Their suppliers don’t test raw materials, ingredients, or products on animals.
  • No third-party tests on animals on their behalf.
  • They don’t test on animals where the law requires it, i.e. mainland China.

Cruelty-Free Brands A-Z

The complete list of cruelty-free brands is displayed below. You can also choose filters to find exactly what you’re looking for.

For example, you can look for cruelty-free hair care sold at Ulta, or choose to filter by skincare brands that are Leaping Bunny certified and 100% vegan and ship to your country, and so on. This system makes it easy to find cruelty-free brands that are tailored to you and your needs.


Search our brand database.


Brand Certs. Where to buy
100% Pure
3INA
A Perfume Organic
Abba
Acure
Adorn Cosmetics
Adwoa Beauty
Aesop
Aether Beauty
Afterglow Cosmetics
AG Hair
Aila Cosmetics
Alaffia
Alba Botanica
Alima Pure
Amika
Anastasia Beverly Hills
Andalou Naturals
Annabelle
Antipodes
Antonym
Arctic Fox
Ardell
Ardency Inn
Aromi
Arquiste
As I Am
Astonish
Athar’a Pure
Attitude
Au Naturale
Aubrey Organics
Auromere
Australian Gold
Australis
Avalea
Avalon Organics
Aveda
Axiology
Babo Botanicals
Badger
Baja Bae
Balm Balm
Barefaced Beauty
bareMinerals
Barry M
Beauty by Earth
BeautyBio
Beautyblender
Becca
Bellapierre
Ben Nye
Benecos
Besame
BH Cosmetics
Biossance
Bite Beauty
Black Radiance
Blinc
Blissoma
Booda Organics
Boots
Bossy Cosmetics
Botanics
Briogeo
Bulldog
Bumble and Bumble
Burt’s Bees
butter LONDON
Buxom
By Rosie Jane
BYBI Beauty
C.O. Bigelow
Cailyn Cosmetics
California Tan
Captain Blankenship
Cargo
Carol’s Daughter
Caswell-Massey
Cate McNabb
Catrice
Celeb Luxury
Certain Dri
Chantecaille
Chi Chi Cosmetics
China Glaze
Christophe Robin
Ciaté
Cleanwell
Clove + Hallow
Cocofloss
Coloured Raine
Colourpop
Concrete Minerals
Coola
Copycat Beauty
Cosmedix
Cover FX
Covergirl
Crazy Rumors
Crystal
D. S. & Durga
Das Boom
Davids
De Mamiel
Deborah Lippmann
Deck of Scarlet
Deco Miami
Deep Steep
Derma E
Dermablend
DERMAdoctor
Dermalogica
DermOrganic
Desert Essence
DevaCurl
DeVita
Doll 10
Dose Of Colors
dpHUE
Dr. Alkaitis
Dr. Barbara Sturm
Dr. Bronner’s
Dr. Dennis Gross
Dr. Hauschka
Dr. Loretta
Drunk Elephant
Drybar
DuWop
Earth Tu Face
Earth’s Beauty
Ecco Bella
EcoColors
ECOS
EcoTools
Edible Beauty
Edward Bess
Elate
Eleven Australia
elf
Elizabeth Grant
Ella + Mila
Ellis Faas
Ellovi
Emani
Embryolisse
EO Products
Epic Blend
Ere Perez
Essence
Eva Nyc
Everyday Minerals
EVOLVh
Eyeko
Face Atelier
Faith In Nature
Farmacy Beauty
Farsali
Fiona Stiles
Fior Minerals
Fitglow
Flora + Bast
Flower
Forager Botanicals
Formula 10.0.6
Formulary 55
Fortune Cookie Soap
Frank Body
French Girl
Function of beauty
Furless
Gabriel Cosmetics
Gerard Cosmetics
Giovanni
Girlactik
Gisou
Glo Skin Beauty
Gloss Moderne
Glossier
Glow Recipe
Good Dye Young
GOSH
Grande Cosmetics
Graydon
Gressa
H2O Plus
Habit
HAN
Hana Organic Skincare
Hard Candy
Hart Botanicals
Harvey Prince Organics
Hask
Hello Products
Hempme
Hempz
Herbatint
Herbivore Botanicals
Honore Des Pres
Hourglass
House of Lashes
Hugo Naturals
Hurraw!
Hynt Beauty
I Am Selfcare
IGK
Iles Formula
ILIA
Illamasqua
Indie Lee
Infuse by Casabella
Inika
InstaNatural
Isle of Paradise
IT Cosmetics
It’s A 10
J.R. Watkins
Jack Black
Jacq’s
Jane
Jane Iredale
Japonesque
JASON
Jeffree Star
JINsoon
John Masters Organics
Jordana
Josh Rosebrook
Josie Maran
Jouer
Juice Beauty
Julep
Juvia’s Place
Kahina Giving Beauty
Kaia Naturals
Kaja
Kari Gran
Kate Somerville
Kenra
Kesha Rose Beauty
Kester Black
Kevin Murphy
Kiko
Kiss My Face
Kjaer Weis
KKW Beauty
Koh Gen Do
Kopari Beauty
Kora Organics
Kosas
Kreyol Essence
Kryolan
KVD Vegan Beauty
Kylie Cosmetics
Kypris
LA Girl
Lancer
Lano
Lather
Laura Geller
Lauren B. Beauty
Lavanila
Le Couvent Des Minimes
Le Labo
Le Petit Olivier
Level Naturals
Lilah B.
Lily Lolo
Lina Hanson
Linda Hallberg
Lit Cosmetics
Live Clean
Living Proof
Liz Earle
Lotus Wei
Lulu Organics
Lunar Beauty
Lurk
LUSH
LVX
Mad Hippie
Madara Cosmetics
Madison Reed
Maëlys Cosmetics
MAHALO
Maison Louis Marie
Makeup Geek
Manic Panic
Marc Jacobs Beauty
Marcelle
Maria Nila
Marie Hunter Beauty
Mario Badescu
Marks & Spencer
Marula
May Lindstrom
Mehron
Melt Cosmetics
Mented Cosmetics
Meow Meow Tweet
Merle Norman
Method
Milani
Milk Makeup
Mineral Fusion
Molly’s Suds
Molton Brown
Moroccanoil
Mrs. Meyer’s
Mukti
MUN
Murad
MV Organic Skincare
My Daughter Fragrances
MyChelle
Nabla Cosmetics
Nad’s
Natasha Denona
Natio
Natura
Nature Clean
Nature’s Gate
NCLA
Nellie’s
NEST Fragrances
Nip + Fab
No B.S.
No7
Nourish Organic
Nubian Heritage
Nude By Nature
Nude Skincare
nyl
NYX
Odacite
Odylique
OFRA Cosmetics
Olaplex
Ole Henriksen
Omorovicza
One Love Organics
OOO Polish
Organic Bath Co
Oribe
Orly
OSEA Malibu
Oshun Organics
Ouai
Oui the People
Ouidad
Out of Africa
oVertone
OZ Naturals
Pacifica
Pai
Painted Earth
Palladio
Pangea Organics
Patchology
Paul Mitchell
Paula’s Choice
Peace Out
Penhaligon’s
People Of Color Beauty
Perfekt
Perricone MD
Personna
Phlur
Pinrose
PiperWai
Pixi
Plant Apothecary
Pour Le Monde
Pravana
Pretty Frank
Primark
Priti NYC
Province Apothecary
Pupa Milano
PUR Cosmetics
Puracy
Pure Anada
Queen Helene
R+Co
Radical Skincare
Rahua
Range Beauty
Rare Elements
Raw Sugar
RCMA
Real Simple Clean
Real Techniques
Red Apple Lipstick
REN
Renee Rouleau
Resonance 396
Reverie
Rita Hazan
Rituel De Fille
RMS Beauty
Rodial
Root Science
Rouge Bunny Rouge
S.W. Basics
Sachajuan
Sand & Sky
Sappho
Saranghae
Schmidt’s Naturals
Scotch Naturals
Seche
Seventh Generation
Shea Moisture
Sibu
Silk Naturals
Skin Laundry
Skinny & Co
skyn ICELAND
Sleek
Smashbox
Smith & Cult
Soapwalla
Sol de Janeiro
Sonia Kashuk
SpaRitual
St. Ives
Stargazer
Stellar Beauty
Stila
Strange Invisible
Studio Makeup
Sugarpill
Suki
Sukin
Summer Fridays
Sunday Riley
Suntegrity
Superdrug
Supergoop!
Suva Beauty
Sweet Chef
Tarte
Tata Harper
TATCHA
The 7 Virtues
The Beauty Chef
The Body Shop
The Green Beaver Company
The Honey Pot Co
The Ordinary
The Seaweed Bath Co.
theBalm
Thesis
This is L.
Thrive Causemetics
TO112
Tom’s of Maine
Too Faced
Trader Joe’s
Tree Hut
trèStiQue
Trilogy
Trish McEvoy
True Moringa
Trufora
Trust Fund Beauty
Tsi-La
Tula
Umberto Giannini
UnSun
Uoma Beauty
Urban Decay
Ursa Major
Vapour Organic Beauty
Velvet Report
Verb
Vered Organic Botanicals
Vernon Francois
Versed
Vintner’s Daughter
Vitruvi
Volition Beauty
W3ll People
Wander Beauty
Weleda
WEN by Chaz Dean
Whish
Whole Foods (365)
Wunderbrow
Yarok
Yes To
Youngblood
Youth To The People
YUNI Beauty
Zoeva
Zoya
Zuii Organic
ZuZu Luxe

How Companies Are Added

We reach out to companies before adding them to our list and ensure that they provide all the information required above.

Some companies are certified by Leaping Bunny, PETA, or Choose Cruelty-Free — the 3 major cruelty-free organizations. Leaping Bunny is the only internationally recognized one, while PETA focuses on North America and Choose Cruelty-Free focuses on Australia. Not all organizations have the same standards. For instance, I choose to contact all brands certified by PETA myself regardless of their certification, since some brands on PETA’s cruelty-free list sell in China or don’t fulfill our cruelty-free requirements.

Since cruelty-free certification is done on a voluntary basis, not all cruelty-free brands are certified. Many ethical brands can easily slip through the cracks because of this. I reach out to all these uncertified brands to find out their official animal testing policy. If they can confirm that they fulfill the criteria listed above, I research the brand before adding it to the list.

When filtering the list, you can choose to filter by certifications. I recommend leaving this option open in order to include ALL cruelty-free brands.

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Thank you for shopping cruelty-free and using the Cruelty-Free Kitty list! If you have a few seconds, please share this list to spread the info. I appreciate all the support!

View Comments (1,599)
  • Hola!, soy de chile, tengo una duda con respecto a belcorp (ésika, L’BEL y cyzone), soy consultora y no estoy segura si testean o no en animales, no tienen una certificación, solamente agregan en sus catálogos (algunos productos) que no testaen en animales.
    Saludos!, gracias por la información 💜.

  • Love this website, but when looking at the CF list, I get adverts from MAC and Avon which aren’t CF – advertising from non CF brands seems a bit hypocritical since this is a CF website 😕

    • Hi Heather. Our ads are based on each user’s browsing history unfortunately, and we have no control over them. 🙁 Getting rid of ads has been one of my long-term goals with CFK, and I’m actively working on it!

  • How can I search for a specific company to see if it is/is not cruelty free according to this list? I can’t find where to insert a company name or product to search.

  • What about Burt’s Bees? I hear conflicting information. They are on the Leaping Bunny website, but someone told me now they sell in China. Curious about ELF as well.

  • EVENPRIME skincare is also cruelty-free AND vegan (not a single product is tested on animals + they ensure their ingredients don’t harm water ecosystems).

  • Hello! Is Certain Dri cruelty-free? I saw it on the deodorant section under the guides tab, but it is not on this main list so I just wanted to make sure.

  • hi I sell phb ethical beauty products and they are leaping bunny certified and vegan. I wondered if you might obviously check for yourself and then add them to your list? Rebecca x x

  • How can we trust this list, when you list Bulldog on there and “Although Bulldog is cruelty-free, they’re owned by Edgewell, a company that tests on animals”.
    That’s not a true cruelty free company.

  • I have a question do you know of a cruelty free Bug Repellent the mosquitos are horrible in my area and I’m new to cruelty free products I didn’t know anything about animal testing until a couple years ago so I’m looking into switching to all cruelty free products.

  • hi i was wondering if you could also research estee lauder? they just came out saying they are cruelty free but i am wondering how true that is. thanks!!

  • Hi! One brand I think should be added to the list is Mario Badescu 🙂 it’s the BEST skincare brand in my opinion and is cruelty free and has some products that are paraben free and vegan as well!

  • Hi, I am in the UK and both Waitrose and Morrison’s supermarkets have started to display the Leaping Bunny symbol on their own brand products, yet they don’t appear on your list. Do you know why, please?

  • Thank you for compiling this list kitty! i have been searching for ages for a reliable list of cruelty free companies. I thought PETA’s list was not accurate. Will bookmark this for future reference!

  • Hey, I’m trying to make a handmade lip balm with coconut oil and shea butter, I checked and found a brand called NOW food, they have what I need and they claimed that their products are cruelty-free and vegan but they don’t have any certification so I wanna ask that do you have any information about that brand.
    Thank you

  • Hello,
    I was wondering if D.E.T.O.X skinfood is cruelty-free and vegan. I couldn’t find anything on their website, but I have one of the products, and it states that it is vegan-friendly and cruelty-free. I want to be 100% sure.

  • Love, Beauty and Planet is cruelty free. That is hair products. The cleaning products are Love, Home and Planet.

  • Hi Suzana,do you know anything about Revolution I think they are a UK based company. They state they are 100% cruelty free

  • HI!
    I would also like to add Avon to the list. Is Avon Cruelty Free 2019?
    Opposition to animal testing and respect for animal welfare has been a cornerstone of Avon’s product safety program since 1989 when Avon became the first major cosmetic company to end animal testing. We do not test on animals today. Instead, we use non-animal product safety testing methods. Also, Dove is no longer testing it’s products on animals.

  • HI!
    I would like to add L’Oreal to the list of cruelty free companies. I contacted them and this is their response: Thank you for your interest in Garnier, a brand of The L’Oréal Group.

    Our consumers’ health and safety have always been an absolute priority for L’Oréal. As is the support of animal welfare.

    L’Oréal has developed a very rigorous safety evaluation procedure of its products, backed by research. Well before the question of animal testing was raised by civil society or within a regulatory framework, L’Oréal has been committed to new methods of assessing safety that don’t involve animals. A true pioneer, L’Oréal has been reconstructing human skin models in laboratories to elaborate in vitro safety tests since 1979, as an alternative to animals. In 1989, L’Oréal completely ceased testing its products on animals, thus 14 years before the regulation required so. Today, L’Oréal no longer tests its ingredients on animals and no longer tolerates any exception to this rule.

    Certain health authorities may nevertheless decide to conduct animal tests themselves for certain cosmetic products, as it is still the case in China. L’Oréal has been the most active company working alongside the Chinese authorities and scientists for over 10 years to have alternative testing methods recognized, and permit the cosmetic regulation to evolve towards a total and definite elimination of animal testing. Thanks to this, since 2014, certain products manufactured and sold in China like shampoo, body wash or make-up are no longer tested on animals.

    For additional information, please click here.

  • WHAT ABOUT LOVE BEAUTY/HOME AND PLANET?? THEY ARE CRUELTY FREE, ORGANIC, AND AN ALL AROUND GREAT COMPANY! (AT LEAST TO MY KNOWLEDGE, CORRECT ME IF I’M WRONG!!)

  • Hello! Another brand that takes pride in their products and are Naturally derived is Rejuva Minerals. They are a member of PETA and do not test on animals. They are listed on the PETA website which I take quite seriously. Their Mega Lash mascara is amazing! I’m so glad I found a makeup company that cares about what goes into their products!

  • Im a physician assistant in dermatology. I am plant based for eating but want to move into using more creulty free products. I can make a difference when I recommend them to 30 patients a day also. Are there any mainstream brands like Neutragena, or Eucerin that are creulty free or trying to become that? I cant recommend expensive products, that are hard to fine, things that I have a lot of preservatives or fragrance in them to patients. This is why I usually go with the mainline brands. It is very difficult. Would love your help. Thank you foryour dedication!

  • Thank you for doing all of this, Suzana! Sending u lots of appreciation hugs, good vibes, and universal blessings. ?

  • Suzana, what about Davines They advertise no animal testing ever since the beginning of their company, and they make fantastic products. Please let me know if they qualify.
    Thank you, Annemarie

  • Hello will you search for French brand one day? If not do you know where can I find informations?
    I’m looking for “bo.ho cosmetics”, “Avril cosmetics”, “Couleur caramel”, “Zao makeup”, “laboratoire de biarritz” and “acorelle”

  • Hi, just wondered what your thoughts on the brand Dr.organic? They claim to be totally cruelty free and on their Twitter claim to not sell in China due to their beliefs on animal testing but I have seen people argue that the brand sell their products in a holland and Barrett store in Beijing.

  • Hi,

    I was wondering if Kara Beauty brand are animal cruelty free? They said on their website they are vegan and animal cruelty free…is this true? They don’t have a stamp of approval from any animal cruelty free stamp (PETA, Leaping Bunny, and so forth) on their products itself. Please let me know asap as I got one as a gift. Thank you!

  • Hi,
    I was wondering if Selected Cosmetics (Selected Skin Care BB cream) is animal cruelty free brand? I love the foundations and it match my skin perfectly, but I can’t seem for the life of me, find out if it is animal cruelty free brand. Please help!
    Website: https://selected-cosmetics.com

  • Hey, I’m really confused because my favorite makeup brand, Nyx, in the las 6 months,maybe a bit more, they don’t have the cruelty free logo anymore. On all their products. But it’s still on the cruelty free list on this site, and everywhere i looked. So i don’t know what to think anymore. I wrote an email to them specifically asking about Nyx, and the didn’t even answer my question, instead the fed me this crap, saying that”Loreal has always been a cruelty free brand”. So I wrote back, asking politely again ABOUT NYX, and to not lying to customer.Unsurprisingly, i did not hear back from the. So does any know anything about that, please?

  • Do you know if Neostrata is a cruel-free brand? They replied to me they don’t test on animals.(Sorry I left a msg the other day, but couldn’t find the it anymore, so I’m not sure if you answered it.)

  • I email Neotrata to ask if their products test on animals. This is their reply on Facebook: Should I believe it?

    NEOSTRATA Hi Yaling – we do not conduct animal testing on marketed skin care products including the NeoStrata® and SKIN ACTIVE® brands. All routine product safety and claim support testing is carried out on human volunteers or using in vitro models.

  • Could you please confirm if wetnwild is cruelty free and not tested on animals and I didn’t see Makeup Revolution or Ordinary on the list either what’s the status of these brands according to you

  • By any chance do you know if the brand Aunt Jackie’s is cruelty free. They claim they are but I’m having a hard time finding proof. Thank you.

  • I looked up Gold Bond on the internet and it said that they don’t test on animals. I want to try their lotion for Rough and Bumpy Skin. Please let me know if you know if they test on animals or not. Thank you.

  • I looked up Gold Bond and it said that they don’t test on animals but I don’t see it on your list. I am interested in buying their lotion for Rough and Bumpy Skin. What can you tell me?

  • Hi! First of all, let me just say: thank you! It’s been only a couple of months since I’ve started investigating about cruelty free products and your lists, your guides, everything you write has been such a huge help! I was appalled by the quantity of not cruelty free products I had at home. But now, thanks to people like you, I am at peace, knowing I’m not contributing anymore for this (still!) existing cruel reality, and actively daily searching new vegan and sustainable brands!

    Now, do you know if Uriage is cruelty free? I keep looking for this info on their website and other pages about this topic but I can’t find anything :/

    Thank you so much! 🙂

  • Have you researched the news that Wet and Wild are not actually Cruelty Free. A Youtuber I watch (Kelly Grooge) says that they are no longer cruelty free or were never 100% cruelty free.

  • I see you have No. 7 and The Body Shop on the list but I believe these are now selling in China from what I’ve read recently….also what do the little symbols represent, the sheep and the bunny??

  • Why is Oway (organic way) not on this list? Are they owned by a parent company that does not qualify as cruelty free?

  • A Wild Soap Bar is a cruelty free handmade soap company, recently certified by both PETA & Leaping Bunny, but we are not listed here. We ship to the USA & Canada. Can we get added to your list please? Thanks. – Maggie, Soap Bartender, A Wild Soap Bar LLC

  • Hi! Thank you so much for your hard work on this. Do you know if Pureology is cruelty free. They say they are 100% vegan, but I don’t see the bunny signs or anything on the bottles. Seems fishy.

  • Have you ever done any research on a company called VDL from South Korea? I was gifted an item but unable to find any info on their cruelty free stance. They do not sell in mainland China from what I can tell, but do sell in Hong Kong…? Thanks!

  • I’m not sure if this has been answered elsewhere, but I was wondering if J.Cat Beauty has been verified as cruelty free? I’d love to try some of their products, and they claim to be cruelty free on their website. But I don’t see them on either of the lists on your website. Thanks so much!

  • I have a doubt, why does L’Oréal in its webpage says that they are fighting against animal testing but it doesn’t have a certification? They say that they are not testing in animals, so why are not considerated cruelty free?

  • Dear Suzana,
    Thank you so much for all the work and research you put in into this. You have truly changed my life. Thanks to you I discovered countless amazing brands, and became an advocate of cruelty free products among my friends and family

  • Hello-I was using Sally Hansen insta dry which saved me a lot of time and lasted as long as a paid manicure. I no longer buy it. Does anyone know of a QUICK DRY NAIL POLISH that is vegan, cruelty free? Side bar: Bogavia is the most excellent shampoo and hair conditioner ever that is also cruelty free and vegan. Beauty Guarde eyebrow and eyelash growth also vegan cruelty free- works!

  • Natura is the parent company of both Aesop and The Body Shop. Aesop is not listed as cruelty free because of Natura being its parent company, but The Body Shop is still listed as cruelty free despite having the same parent co. The Body Shop was trying to rebrand itself as cruelty free after being previously owned by L’Oreal, and I believed them! But I just noticed they’ve been owned by Natura since 2017. Isn’t this the same problem?

    • Hey, thanks for letting me know! It was a glitch and Natura is cruelty-free as well as Aesop and The Body Shop. “Parent company doesn’t test on animals” was checked, but since Natura was listed as the parent company, the database thought Natura isn’t cruelty-free. I removed it and it should work now, but I had to remove the name of the parent company.

  • From what i learned animal testing is only mandatory in China if they are sold in a physical store not if they are sold online that’s how companies get around selling in China.

  • Hi guys. Suzi, there’s a VA botanical company that actually makes my favorite lip balm of all, called: Sun Garden Soap Co, LLC. You can direct order from them. I emailed the owner, Carolyn, this morning. They do not sell in China, all products are cruelty free, never tested on animals, not a large scale business, but amazing products. I asked her to get in touch with you, and check out your site and was trying to see about getting her business added. They’ve been in business since 2004. Soaps, anti itch/bug bite medicine, poison ivy soap, bath salts, sugar scrubs, lotions, and lip balms. Link below. I dont know them personally. I also live in VA, and found their products in a couple different mountain and unique local stores. I swear by their lip balms though. Better than anything on or off the list I’ve ever used in life!

    http://www.sungardensoaps.com/

  • What about SimplyNakedBeauty? It’s manufactured in China but they claim its absolutely 100% cruelty-free. Any information?

  • Hey– so in doing my do diligence… I am really trying to make an effort not to by garbage from companies who test on animals but I was wondering if anyone knew whether the company Fresh, tests on animals. Per their website they do not but I was wondering if anyone had looked into them?

  • Hello, I contacted Sally Hansen regarding their nail polish and I got this response back: Coty Inc does not perform, nor do we ever commission any third parties on our behalf to perform, testing of our products or ingredients on animals. They sent an attachment that says some governments/agencies stipulate the testing of FINISHED products on animals etc etc, they’re working on dialogue.

  • Hi
    I can’t see the list here on the site. Why is that??? Does it matter what device I’m using… Samsung S7 btw???

  • Hello,

    Why morphe isn’t included in this list? While there’s another article in the crueltyfreekitty says that it is cruelty free. I am confused can you please confirm ? I have their products now but won’t feel good to use them if i can’t make sure. Thanks

  • Hi, thanks for sharing the info. I am a bit confused that I have heard that the EU has banned making and selling cosmetics tested on animals, does that necessarily mean cosmetics I bought from stores in its member countries are cruelty-free? Thank you=)

    • Companies like almay/neutrogena/clinique “claim” to be cruelty free, because they dont test in the US. But any products sold in Mainland China REQUIRE they test on animals. So these companies pay someone else to perform the test of these products on their behalf. But yes, they sell in Mainland China, knowing these tests are done and required, so no, they are not cruelty free companies after all. True cruelty free companies will not sell in China because of this. Hope this helps.

  • Hi,
    May I start by saying that I LOVE your page! Although I have always been an animal lover, I made the decision last year to really push to become cruelty free in everything starting with skincare and makeup and slowly working my way towards household products and your website has helped me tremendously! Ive been pretty successful (loving Method dish soaps and laundry detergent) except with my contact lens stuff. Any suggestions for cruelty free contacts lenses and solutions?
    Secondly, do you know anything about Mirenesse? They are a mid to high price range makeup and skin care company out of Australia. They say all over their website they are cruelty. I hope this is true as they have the most amazing foundation that I have found for 40 year old skin (no creasing and long lasting). Any ideas?

  • I just checked the Bliss website, and they are using the PETA Beauty without Bunnies logo. Confirmed they’re on PETA’s website, as well…but don’t see them on the list above. Does anyone know otherwise?

    Is this site still active? I haven’t seen a response from the site owner to any questions below in over a month.

    • Peta has recognized them as vegan and cruelty free, but their parent company Unilever isn’t as far as I know.

  • Hi Suzi! Thanks very much for all the research done! The lists are very useful to look for cruelty-free products.
    BTW, what do you think about the products shipped to China? Some of the cruelty-free brands are sold on websites like iherb.com, and these websites does ship to China, any ideas if the Chinese government also requires those brands to conduct animal testing?

    Thanks!

  • just curious if Dermatolgica, Obagi are on your cruelty free list. I believe I did see these companies as cruelty free but just wanted to know directly from you

  • Hi! I am starting to be a nail master and I am very interested if there is any gel and gel polish production which is not tested on animals? Thank you

  • What about Mario Bodesco?? I probably spelt that wrong but they claim to be cruelty free but I don’t see them on the list

  • Can someone help me regarding MartiDerm, are they a vegan company. I’m asking because I don’t trust the answers, they claim they don’t test on animals and the lactic acid is vegetable origin .. thanks!!

  • Are there any cruelty free and vegan laundry detergents or any substitutes for arm and hammer washing powder?

    • Astonish is cf. If you have an access to DM or Rossmann(german drugstores) then the products made by those stores (domol , denk mir)are cf

  • Hi, I am a bit confused, if a company makes a product and it is made cruelty free , from start to finish and then starts selling in a country that require animal testing please explain to me how this works. You mean just to sell a product that has sold very well without testing on animals , all of a sudden your company has to buy a bunch of bunnies and start pouring it in their eyes? Does money mean so much that a company would go against what they stand for or does the testing occur once the product is purchased in another country? Forgive me I lived in a world that I honestly thought was much kinder than it obviously is. I miss my rose colored glasses.

  • Regarding Tom’s its on cruelty free list but his parent company still test on animals,so it should still be avoided.and in my opinion is not cruelty free

  • I would am new to this site and am confused. On your landing page ( first thing I see) is a post from 2016 listing an eyeshadow palette from Kat von D. Further down the discussion board is a post that says this brand is not cruelty free. I have seen this confusion with a few brands on your downloadable list.

    Where is the most recent info? I get that it is tough to keep up, so would just like to know where to look for the most accurate info. Thanks.

  • Hi! Do you know if d’Alba piedmont and Elensilia are cruelty free? I’ve made some research but i didn’t find anything…

  • I’ve been trying to determine the status of ‘Lotus Moon’ brand, and can’t find any info. Do you have an opinion for me?

  • Hello
    I am trying to clarify if Merle Norman is cruelty free. They are not listed on the leaping bunny page. Sometimes it is difficult to know for sure, products are listed on one site and not another site. I enjoy this site good information thank you

  • Hi! Do you know if OGX (shampoo) and Burt’s Bees are cruelty free? They both claim to be on the packaging but I don’t see them on your list. Thank you!

  • First off, thank you for your site! My question is, do you have any cruelty free recommendations for hand cleanser and hand moisturizer that would be ok for eczema? My dermatologist gave me a list of products (Cetaphil, Neutrogena, Eucerine, Dove, Gold Bond, etc.) and none of the products are cruelty free!! I really am trying to be cruelty free without irritating my skin. Thank you ?

    • I have eczema and super-sensitive skin — I use the fragrance-free hand wash from Seventh Generation, and the unscented “baby” version of Dr Bronner’s soap [though this can be drying on its own; make sure you moisturise right after]. Right now I’m using up my stash of unscented baby lotion from Shea Moisture, but that’s been discontinued. Lately I’ve just been using cocoa butter to moisturise my hands during the day and saving my dwindling lotion supply for nighttime.

  • can someone help me out here and explain why Simple is not cruelty free? they say they’re on their website + they’re PETA certified, I checked if they sell in China which, according to their website, they do not. then I thought it was because of their parent company Unilever, but Dermalogica is listed as CF so it can’t be that either. so where do they mess up???

  • Rodan & Fields is cruelty-free, but not certified. Still, it seems like there are companies on here that aren’t certified. They do not sell in China, based in SF, and if you email them they will confirm they do not animal test.

  • Tom’s is NOT cruelty-free. It is owned by Colgate. So the actual product may not be tested but I wouldn’t count it as cruelty-free.

  • I was wondering about Yardley’s. I’ve read an article on ethicalelephant, saying that while they’re not certified, they are cruelty free. While in Logical Harmony, it’s on the not cruelty free list, but also in the pending list…

    So it’s a bit confusing.

  • Hi, I was wondering if Collection Cosmetics in the UK is cruelty free? I have been trying to find anywhere that confirms if they are or not as I am in the process of decluttering products that are not cruelty free and I have a lot of Collection cosmetic items.

  • Hey! Just recently made the decision to be mindful of my beauty buys. I am surprised that Burt’s Bees is not on the cruelty-free list. Was it missed or Is there something I should know?? I love that brand and was under the assumption they were, for the most part, natural and cruelty free.

  • Just wondering if anyone else in the UK is getting frustrated with the ability to find basic price own brand cruelty free cosmetics and toiletries in the supermarkets?
    My shopping used to be very straightfoward at the Co-op- everything I needed was in there but they appear to now have discontinued own brand toothpaste, deodorant and various other of my preferred versions of shampoo and other stuff (I liked the two in one).
    Recently Sainsburys which was my alternative on roll on deodorant appears to have stopped selling it’s own brand and there doesn’t appear to be a single leaping bunny neutral (ie for men) certified roll on deodorant in any supermarket. The closest I can get is a slightly premium one at M&S, although even here these are mostly highly scented and aimed at women.
    It’s very frustrating that while many supermarkets actually tend to be cruelty free, they tend be stocking the big brands which aren’t.

  • I was just one Simple’s skincare website 2/14/2019 and it said they were cruelty free. This list says it’s not. I trust this list more than the company. I was wondering what is it they left out in their cruelty free description that I missed.

  • I’m so excited to come across this list! This is exactly what I’ve been looking for!I can see myself using this as a go-to when out shopping BUT when I went to use the filters on my iPhone, the results list disappears ?. Any workarounds for that for mobile? Thanks so much for putting this together! So great!

  • A friend recently gifted me a few masks from Esfolio. I can see from the ingredients that they are not vegan, but have not been able to find information confirming they and the ingredients that they source are cruelty-free, nor are they on any lists that show that they do conduct animal testings. Any ideas?

  • My It Cosmetics blush & Elf lip gloss say made in China. But China requires animal testing, so are they really cruelty free?

    • As I understand it – the law about testing in China is for products imported there, not made there. Does not apply to Hong Kong.

  • I can’t seem to get the filters to work… Is it just me? I chose Skincare, Mid Range, and ships to US and got nothing. I thought maybe there just weren’t any that fit those criteria (although it’s hard to believe that), but I played around more and can’t get any results when I select any filter… Am I doing something wrong?

  • Not that long ago I emailed Unilever because I couldn’t figure out if one of their brands, Andrelon, was crueltyfree or not. They emailed me back and said they didn’t test on animals (mostly due to it being illegal in most of Europe). Yet on your website Unilever is still presented as a company that tests on animals. Could you explain why?

    Also, shouldn’t brands like WinkyLux and Fenty Beauty be on this list?

  • Would it be possible to get a “Category” column like you have with your list of companies who aren’t cruelty free? Also, for some reason when I try to filter, it hides all items in the list. 🙁

  • Thank you for this. My daughter and I have been trying to only buy cruelty free for the last couple of years. This is very helpful!

  • I Just want to say that I am so happy to have found this blog/website. You are truly making a difference in the world by giving the online community prepared information about products that is sold day-to-day. I use your page all the time to find products I can trust. Keep doing what you are doing! You are making a difference and helping others make a difference too! <3

  • Olá Susy,

    Parabéns pelo blog. Gostaria de saber se a ISDIN é livre de testes com animais. Vc sabe dizer? Sou muito branca e já possuo a pele muito marcada do excesso de sol ao longo dos anos. Tenho um pele muito sensível, com rosácea e estou justamente no momento procurando um produto mais adequado para minha que respeite o meio ambiente (por isso deve ser um protetor físico) e os animais. A ISDIN me pareceu ser a melhor até agora. Inclusive alguns de sue produtos aparecem no site https://www.belezanaweb.com.br/cruelty-free?marca=isdin como livres de crueldade com animais.
    Desde já, agradeço sua ajuda.

  • Hi, I wanted to know if Burt’s bees is cruelty free? They say so and it’s mentioned on their products. But I still was apprehensive. Can you please confirm? TIA

  • I think that Joico is now cruelty free as their policy online has changed and no longer includes “unless required by law” and just outright says they don’t test in animals.

  • I think that Joico are now cruelty free as their police online has changed and no longer includes “unless required by law”

  • Is Palmer’s Cocoa Butter products cruelty free? They state that they are but I can’t find them on any cruelty free list!

  • Hello Suzanne!
    I also was wondering will you have your logo branded on some make up products to confirm it is TRUE animal cruelty free as you do onsite investigation on these companies unlike PETA, Leaping Bunny, and Choose Cruelty-Free? It would be awesome and helpful if your logo is also on these products too! You are a TRUE animal cruelty free investigator. 😀 Just saying. 😀

  • Hello Suzanne!
    Thank you so much for this list! I can now shop for make up with ease. I normally go on PETA website, but since I’ve been hearing news about PETA “loose” investigation on companies claiming they are animal cruelty free, but only when required by law (loopholes). Since then, I don’t know what is true and what’s not. I was wondering if you can please verify and confirm that SMASHBOX and Bare Minerals products are 100% animal cruelty free? I see it’s on your list, but I want to hear it from you directly. I used to shop for Smashbox and Bare Minerals products, but now I’m not so sure. Any feedback you can give me I would be eternally grateful. Thank you!

  • Not sure if you’re including any direct selling companies on your list, but Arbonne products are certified cruelty free (PETA) and vegan!

  • Please add Maria Mila to the list! They’re an amazing company that is all vegan and c.f. and is made to salon standard.

  • Hi and thank you for this great info! Do you have any info about Malin and Goetz? They say on their site that they do not test on animals but not sure about suppliers etc. Thanks

  • I’m a bit naive, but I’ve been buying 100% vegan shampoo just to find out that they are still tested on animals. I’m sorry but what’s the point in being vegan if you don’t care about testing on animals.

  • Baylis & Harding should be on the list, they are PETA Partners, and all products without honey/beeswax are vegan too

  • Hi there- I’m wondering why Dirty Works isn’t on the list; they claim to be 100% cruelty-free, and have some vegan products.
    https://dirtyworksbeauty.com/about-us/

    Also, they state an EU law that prohibits the sale of animal-tested products in Europe, but there are plenty of luxe brands that do test on animals and still sell their products in Paris, Rome, etc. Is there a loophole in EU law that you’re aware of that permits the sale of those brands?

    Thanks for your help!

  • So I’ve just tried to do a search filtering for cruelty-free Hair Dye and Feminine Hygeine products that ship to Australia and came up with 0 results. Is there a glitch with the search or is the outlook really this bleak in Australia? Looking at the list of non-cruelty-free brands is exhausting and very disheartening.

  • Hi! I have a question. Brands REN and Dr.Bronners are not sold in stores in China but they have official online stores on Taobao. Do you know if they could test for that? Or how can I find out? Thank you.

  • Wow! Suzana this is so helpful and really just a great thing. Thank you! Do you extend your knowledge to the buycott app? I just started using it and a lot of the information you’ve gathered could be really helpful to consumers on the go.

  • Do you know if Bodycology/PDC Brands is cruelty free? At my local Target, Bodycology released a new line of products called Free & Lovely and claims to be free of paraben, pthalate, mineral oil, and animal testing. I’m wondering if the whole brand is cruelty free now, or if it’s just this Free & Lovely line they have put out.

  • Tarte are owned by Kose, who do test on animals. Unfortunately they came up in your list of companies that are not owned by a parent company that tests on animals. Are you able to amend? Thank you

  • Does anyone know more info about the brand Leaders? Their website says they don’t test on animals but do they sell in China? Thank you!

  • Isn’t “C Booth” Cruelty free? They have the bunny symbol on their products. If so, can you please add them to your list? Their bath and body lotions are my favorite – and I want others to enjoy this hidden gem of a brand 🙂 Thank you for all your hard work. It has helped me greatly!

  • Me and my friend are using this site for an essay report on how we should stop animal testing and you are such a kind hearted soul! Thank you for being you!:)

  • I’m trying to find cruelty-free Korean brands. Their passing laws where they cant test in South Korea. But companies can still sell to China-and many do. Do you have information on any kbeauty brands that are C.F.? Please and thank you.

  • Hey there – thank you so much for this amazing post! I work with Arbonne, and we are cruelty-free. Would it be possible to have our company added to this list? Thank you for all you do to protect the lives of animals. You rock!

  • I searched:
    Makeup
    Cruelty-Free Leaping Bunny PETA
    Parent company doesn’t test on animals
    Ships to USA
    Any price range

    and nothing came up in the search!

  • Hi, I emailed Colourpop Cosmetics to ask about their use of palm oil and this is their response:

    “All of our palm oil is responsibly sourced (RSPO) from various countries! Unfortunately, we are unable to provide more specific information, however we hope that this confirmation is helpful! ”

    I don’t find this very helpful and was wondering if someone can follow up on their “various countries” comment. I am really disappointed in most cosmetic companies that say one thing but do another. I have no idea where they source their palm oil and if any deforestation is happening. I don’t want my dollars supporting such a practice at all.

  • Hi, do you know if Elemis is cruelty free? I thought it was but it’s not on your list. Any help would be amazing! 🙂

  • Hi there! SoftLips (http://softlips.ca/) claims to be completely cruelty-free and I was just wondering if anyone knows how valid/reliable this is? I know it’s a small company but I love their products and just wanted to see if I can trust their cruelty-free claim. Thanks!

  • Can you tell me if Karity is cruelty free? I don’t see them on the list but they say they don’t test on animals and are mostly vegan. Love your site and all the information!

  • Can you look into Goldbond? I use their lotion and their site says they’re cruelty free but I wanted your opinion! Thanks!

  • I think I’m having problems with the options functions…when I try to look at a list of things with a parent company that doesn’t test, I get zero results. What am I doing wrong 🙁

  • Hey ! Je me demandais si tu savais si la marque music flower ne t’est pas sur nos amis les bêtes ? Je cherche l’information mais impossible de tomber sur quoique ce soit c’est frustrant ?

  • Lumene is one fatastic finnish brand that do not test on animals and their products are awesome and affordable.
    I wondered about Impala, I use their eyeliner and can’t find any information about them.

  • I love korean beauty products, especially skin care. I was wondering if it was possible for you guys to reach out and confirm a if a few of the following are cruelty free:
    Missha
    Mizon
    Miba
    The Face Shop
    Peripera

    • I’m seconding this! I love Korean products as well and would definitely rather support the companies that are cruelty-free 🙂

  • What about Love, Peace, and Beauty (or whatever order it is in lol)? I thought that it was cruelty-free and vegan? Am I wrong?

  • For some reason, I can’t search anything without the entire list disappearing. I’m on mobile right now, I’ll try the desktop version.

  • Hello! Thank you for creating this oh so helpful blogsite, I use it as my bible to traverse through this animal cruelty filled world.

    Have you heard of Dove’s recent supposed cruelty free policy? That now that they’re PETA certified, they’ll be changing the packaging to have the cruelty free label.

    https://www.dove.com/us/en/stories/about-dove/no-animal-testing.html

    How accurate or true are these statements? Are they truly going cruelty free, or is it dressed up words that skirt around lies?

  • Can you please verify whether Mario Badescu is cruelty free? It says so on the packaging and I read on mybeautybunny.com that they do not test on animals. Would love to hear what you find. Thanks.

  • The search doesn’t seem to work for me, I’m on the mobile version of Google Chrome. Also I saw that Drunk Elephant isn’t on this list? Are they still cruelty-free?

  • I was going through your list and to my surprise, I saw an ad from a shaving cream that is not cruelty free. How is that possible? It really made me mad.

  • Thank you for sharing this list!!

    I have an amazing company to add to it. It definitely belongs on this list and is worthy of praise.

    The company currently offers skincare & makeup that is proudly made in the U.S.A. Products are cruelty-free (Leaping Bunny Certified), vegan or vegetarian, toxin-free, gluten-free, consciously packaged, and made with a combination of safe, certified Organic & EcoCert ingredients.

    You can reach me at crossroads.clean.lt@gmail.com for more information about this transparent company that encourages education first.

  • Hi, not a while ago I saw a blog post ( of a cruelty-free site) that said that now Makeup Revolution is cruelty-free and that does not sell in Mainland China. Do you have some news about this brand? Thank you!!

  • Skin&Co Roma is cruelty free according to the Peta website. Which I’m glad because it’s one of my favorite skincare brands other than Tatcha.

  • Hey, what about the bran W7, in their description they say they dont test on animals and withdraw from countries that require animal testing, however they do have their online store in china.

  • You have listed Aveda, Too Faced, and smashbox – all three companies are owned by Estee Lauder. Urban Decay is is also listed and they are owned by L’Oreal. To say these brands are all “cruelty-free” is somewhat misleading, because their parent companies condone and conduct animal testing. Whether the company themselves tests or not, by purchasing these products you are still lining the pockets of people who get rich off the blood of animals.

  • I noticed that Palmer’s isn’t on your list. They claim to be cruelty free (plus they’re a member of World Cocoa Foundation, Global Shea Alliance, and Roundtable on Sustainable Palm Oil) but I was wondering if there’s a specific reason why they’re not on the list? Thank you sooo much for all the work that you do!

  • Sorry…
    predictive text!

    My post should of read.
    I notice you have not got Faith in nature listed on the cruelty free list.
    Can I ask why?

  • Hey! I don’t see the brand Amie on here. I believe it’s both cruelty free and vegan. I really like their morning gentle cleanser! ?? Also, I read somewhere else that Le Couvent Des Minimes is selling in China, so that would mean they do have to test?!

  • 09/07/2018 – NYX is not a cruelty-free brand. Just went to a store of theirs and representative confirmed not all their products are cruelty-free. Some are actually made in China, and we all know what that means…

  • Hey, I don’t know if this question has been asked before- what about Fenty Beauty? According to their website they are a cruelty free brand?

  • Hi,

    Love this site – thank you for everything you do!

    A newish British brand, Bleach, is cruelty-free and also vegan, I think. They do hair products and, more recently, make up. Could they be added? Great to have cruelty free hair dye!

  • Just curious id NYX is considered cruelty free because I just noticed on their label it says made in China, and China requires animal testing.

  • Is Revolution (previous Makeup Revolution) cruelty free? I’ve seen conflicting opinions but no mention of it on your site or other larger cruelty free sites

  • Suzi, I love cats as well. During the summer months, I like wearing an ocean/sea fragrance and using the matching body lotion, soap, etc. I purchased Laline Ocean while visiting San Francisco last year; I was told that this brand is CF by the sales representative. Do any other CF brands feature such an ocean scent? I avoid brands that are owned by parent companies that animal test. Thank you so much for your ongoing research. I have purchased some wonderful CF products because of your knowledgable Website.

  • I’m curious about the brand Plur. Kristen Leanne is partnered with them and all of her makeup tutorials are cruelty free. From what she has reported, they should be able to make it on the list. Thanks for all your hard work! I have this list open every time I shop!

  • Method is now owned by sc Johnson so could be argued that it is now not cruelty free. I know a local eco friendly/vegan shop has stopped stocking it because of this

  • Is anyone else experiencing issues with the ‘search’ button above? I just tried filtering by vegan, then by organic, then palm-oil-free, then by cruelty-free parent co. and though the list seemed to refresh each time, no results show for any of these.

  • Is The Body Shop really owned by Lorel ? I shop there offen and have spoken to a cashier there who told me they don’t deal with any parent companies that test on animals.

  • The Body Shop is no longer a L’Oreal brand. They were bought by Natura last year. Natura is a cruelty free Brazilian brand.

  • Have you heard of Poofy Organics? It is a small company based in New Jersey. They are on PETA’s list of cruelty-free companies. Once you have done your research, you may want to include them on the list.

  • Hi! Thank you for your work as putting his list up-to-date as much as possible thank you very very much!
    I found this new brand, French brand, 100% vegan, done with Hemp, and is sooo good for the skin ! Ho Karan . If you want to take a look 😉 https://www.hokaran.com/en/

    🙂

  • I use Sukin products and I noticed they did not have the 100% vegan logo on your list. I know their products are vegan and I clicked on the link to their website where it states this as well. Hope to see this added to support this great brand of skincare

  • Thanks for this awesome list! I have one concern though: what about the products listed as cruelty free but not vegan? Isn’t that contradictory? I assume that it means there are still animal products inside, which means they support animal exploitation and slaughter.
    I would love more insight on this please.
    All the best,
    Julia

  • Liz Earle is not owned by Avon anymore. It’s owned by Walgreens Boots alliance. They don’t test in animals.

  • Ddear suzi, i sent an email/post earlier but couldnt hear back from you that is why i wanted to ask again. Sorry if i missed your response. I was wondering missha’s cruelty free standing and emailed them. Received their response on 13/12/2017 (i can forward their email). They stated the below. So i understand they are cruelty free? Right? Or am i missing something?

    Dear Valued Customer,

    Thank you for your inquiry. Missha is strongly against animal cruelty, therefore we do not test on animals. All possible ingredients are derived from plants, however some products do have animal derived ingredients, such as snail slime, pearl, etc. However, these do not harvest harm to the animals. Missha does sell in China, however, due to their law, our main manufacture do not distribute to them directly, therefore they manage China’s own manufacturer carrying different/possible products that do not require animal testing. Thank you.

    Regards,
    Missha US

  • Hi I have two brands that I think should be added to this list; Jeffree Star – vegan and cruelty free with all products, and Essano – cruelty free and some products are vegan. I’ve noticed a lot of people comment about Jeffree Star and it seems you don’t take notice to it, I know he is a complicated person but Kat is the same as she is on the list.

  • I googled Hempz, they say they are cruelty free and 100% vegan. I do Not see them on anyone’s list though . I respect your opinion and would love to hear it .

  • Hi Cruelty Free Kitty!

    Your website is a great help in ensuring I become a cruelty free makeup artist! I just wanted to comment to let you know that The Body Shop has now been bought by Natura and is no longer owned by L’oreal – so, they are now cruelty free! 🙂

    Thanks for running such a great site!

    Mali x X

  • Hello, i was told recently that The Body Shop is newly bought out and the parent company is also cruelty free! could you double check the parent company?

  • I’m uncertain about “the body shop” and “too faced”, if they are owned by L’oreal and Esteé Lauder. Are they really cruelty free?

  • I noticed that Urban Decay cleansers and setting sprays now say “Urban Decay by Skindinavia”. But I don’t see Skindinavia on the list of CF. Their website doesn’t claim to be CF, and the Urban Decay boxes (cleansers and setting sprays) had no markings to indicate they were CF. Is Urban Decay a no-go now?

  • Do we know if Amlactin is cruelty free? Theyre listed on Beautypedia as such but no leaping bunny certification or info – just the name was listed on their list. I have googled it and the answer wasn’t readily available. Have you ever spoken with them? Thanks for all you do!!! 🙂

  • Have recently been told (by a Sephora employee) that the company is owned
    by Louis Vuitton. Haven’t decided how this will affect my shopping habits but
    wondered if it was common knowledge?

  • Hi,
    I would love to add several companies that follow cruelty-free policy.

    1) Czech company called “Manufaktura” – they were avarded HCS in 2009). Most of their products are also vegan friendly – https://www.manufaktura.cz/en/we-do-not-test-on-animals/t-82/

    2) Lithuanian company “Uoga Uoga” (means berry berry) – most of their products is also vegan friendly – statement here:
    http://uogauoga.com/content/category/2-get-to-know-us-better#cms_page_14

    3) Italian “PuroBio” – cruelty free and vegan friendly as stated here:
    http://purobiocosmetics.it/en/about-us/

    4) Canadian “Zao” – cruelty free and vegan friendly, certificates proudly shown on first page: https://www.zaomakeup.com/fr/

    5) “AnneMarie Börlind” : cruelty free and vegan friendly for the most part (exceptions are mascara and lip pencils that use beeswax). I did not fund the statement in english (i wasnt so thorough though). Here is a statement in slovak: https://www.annemarieborlind.cz/stranka/certifikacia

  • Does any one know is miss spa is cruelty free? I see their stuff everywhere. It says they are on their website but not on any lists.

  • Hi Suzi, just to let you know the Body Shop is now owned by Natura, who I’m told is a cruelty free company and is more aligned with the Body Shop’s ethics of creulty free practices!

  • Fenty Beauty has this posted on their website
    DOES FENTY BEAUTY TEST ON ANIMALS?
    Never. Fenty Beauty is a cruelty-free brand. We never test products or ingredients on animals, nor do we allow suppliers or affiliates to conduct testing on our behalf.

    IS FENTY BEAUTY VEGAN?
    Fenty Beauty is cruelty-free and never tests on animals, nor do we allow suppliers or affiliates to conduct animal testing on our behalf. While the majority of the products are free of animal byproducts, Fenty Beauty is not considered a vegan line: A handful of our products may contain ingredients of animal origin, such as beeswax and carmine. The following products are considered vegan-friendly: Pro Filt’r Soft Matte Longwear Foundation, Match Stix Matte Skinsticks, Invisimatte Blotting Powder, Gloss Bomb Universal Lip Luminizer, and our Brushes & Tools.

  • Hi, do you know if the Dermaceutic products are cruelty-free? I sent them an e-mail trying to find out whether or not they were cruelty-free but never received an answer… Thanks in advance :)!

  • A number of these companies are no longer Leaping Bunny certified, including It’s A 10, Tom’s of Maine and Urban Decay. Also, Seventh Generation was acquired by Unilever in 2016.

  • I think Nyx has recently started manufacturing and selling in China. I’ve also noticed that their cruelty-free bunny has disappeared from all of their products.

  • Thank you for this site! I had emailed Omorovicza to ask if they test on animals, and got the same reply you have shown in the “response” section. I do know how deplorable the situation is for animals in China but why are companies that don’t test on animals off the list of cruelty free if they sell in China?

  • I wanted to ask about Merle Norman. I really like the products. You have it listed as being PETA approved on the latest list However Merle Norman is not listed on the PETA site under approved companies.

  • Jamieson makes great skin creams. They list as cruelty free on their packaging. Just to let you know that GOSH is no longer in Shoppers Drug Mart.

  • Hi, I have just recently decided to buy exclusively cruelty free products and I find your site extremely helpful, however I was wondering if you can recommend any good references for brands outside of cosmetics, such as cleaning products and personal care items like razors which are often manufactured by companies that test on animals.
    Any info or direction is greatly appreciated.

  • Oh also possibly check these companies as well.

    No Tox Life – They do a whole range of products (deodorant, soap, etc.)
    ^ They claim to be 100% vegan and sell locally around Los Angeles

    and

    Olivine Atelier – Perfumes

  • Hi Suzi!!

    Thank U so much for a graet work!!

    I wonder for some long about proffessional company LYCON from Australia – is depilation waxes.
    I am a beautitan and would like to open CF and vegan beauty salon,
    but i have no infos about proffesional cosmetics…

    Maybe you could help, please

    😀
    Kisses
    Sylwia

  • Thank you so much for all your hard work. Going cruelty free can be confusing and frustrating. You think you’re bought a ‘kind’ product only to find it’s not. In addition to reading company websites and emailing, you’re my Bible. 😉 Wanted to check one company…Thrivecausemetics. Have you heard of them? Their website States that they’re 100% cruelty free. Thanks again for all you do.

  • In our country there is Dr.Konopka’s company. Their products have sign Vegan with sunflower and COSMOS natural’s sign
    Does it mean that this company is cruelty- free?

  • Is Honeybee Gardens cruelty free? On Vitacost their products show up under ‘Free of animal testing’. Thank you!

  • Hi, unfortunately LAVANILA isn’t 100% vegan. Only their perfume and deodorants are vegan. Their body butter and underarm treatment is not vegan. I’m not sure about the rest of their products. I tried asking their customer service via email if there was any ingredient except for the obviously listed honey that made their body butter not vegan, but they didn’t respond.

    Also, I recently found Skylar Body for perfume. I love them thus far and they’re newly registered with PETA as vegan and cruelty and free. They have four different perfumes that can be layered. They were very open and cheerful about my quizzing them to death regarding the cruelty free and vegan status of their products, which I really appreciated.

  • Hi there Suzi:) Just wanted to say thank you so much for making this list, and also to ask about Fenty Beauty. I saw that it says it’s cruelty free on its website and also read somewhere that it doesn’t sell in China, but wanted to know if you had seen or heard anything about it.

    • Fenty beauty’s official animal testing policy is basically “we can’t share anything about our animal testing policy but trust us, we’re cruelty-free”. They’re most likely cruelty-free, but I can’t add them to the list if they refuse to share any details.

  • Hello! I just wanted to mention that The Body Shop was sold to a Brazilian company back in August 2017! The company is called Natura Cosméticos and stopped testing on animals since 2003. But I’m not completely sure if they’re as cruelty free as they currently claim to be. I hope they do a better job with The Body Shop than L’Oreal did.
    By the way, have you made a list of Korean skincare/cosmetic brands yet? I know that S. Korea has banned animal testing but many of the brands still sell to China (which inevitably means animal testing). I love Korean skincare but it makes me uneasy to buy stuff without completely making sure that the brand isn’t sold in China. I know that CosRX, Klairs, Thank You Farmer, and Neogen don’t sell in China; however, brands like Etude, Skinfood, Son & Park, Banila Co., innisfree, Dr. Jart, and etc sell there. It’d would be really wonderful to have a comprehensive list in English!
    Also, I wanted to say thank you so much for making this site. I’ve been making the transition to using only cruelty free stuff and this site has been a such godsend.

  • Hi I just started to get into cruelty free makeup and I was wondering if you have any Information about Kevyn Aucoin? I am sorry if I missed it in your Page. Really hope they are cruelty free, i adore their sculpting powder.

  • Hiya. Simple and Unilever say they do not test on animals in their FAQs. Can you clarify this for me please?

  • Hi Suzi, just in case you didn’t know it. Schmidt’s Deodorant is now owned by Unilever. 🙁
    Thanks for this amazing resource you’ve created and maintain.

  • Thank you so much for creating this list! After reading, I did a bit of digging to find out if Belif was also CF, so I wanted to mention that it is (!) in case anyone else was curious.

  • I have a question – I can’t seem to find the answer on your website – why was NudeStix taken off your list? There wasn’t an explanation anywhere. Thanks!

  • Thank you so much for this site and compiling this list wih such detail. I’m only just starting to work towards going cruelty free, and sites like yours are indispensable!

  • randomly scrolling through sephoras china website… whatever I see on there is tested on animals right? I saw a lot of clarins, bobby brown, stuff i knew was tested on animals and stumbled upon beautyblender products… are they no longer cruelty free?

  • Hi Suzi,
    Thank you so much for all your work in building this list. I’ve lost count of the number of times I whip up this list while in a store to make sure a brand is cruelty-free. 🙂
    One comment – isn’t The Body Shop owned by Brazilian brand Natura now? I was so happy to know they got away from L’Oreal.
    http://www.bbc.com/news/business-40417961

  • Hi! May I ask why you haven’t included Lime Crime to your list? I’ve been buying their lipsticks thinking that they are vegan and cruelty free (since they’ve stated it themselves) but now I got insecure not seeing them on your list =(

  • Do you have list of vegan companies? Or all cruelty free companies always meaning they are vegan companies too??

    Thanks

  • Hi I notice you don’t have Natulique hair products on your list, I’m pretty sure they are cruelty free and 100% vegan also Olaplex claims to be a vegan product

  • If a product is tested on animals in order to be sold in China, are they not then also tested on animals if they are made in China? Like NYX, they are called a cruelty free company but their products are made in China.

  • I love this list here! This is what I go by when looking for my products! This list could be made even better in my opinion if it was broken down by category (ie. makeup, clothing, household products). I find a lot of shops have options for skin care products and household products that are vegan and/or cruelty free but am having a hard time finding this in clothing and shoes.

    Thank you!-Liana

  • My mom gave me some products from a brand named Melvita for Christmas. She got them at a local organic and vegan store and I wanted to check if it was cruelty free. The first website that came up was this one, that I use all the tine when buying makeup. The company isn’t listed anywhere though, so I found their own website and it says that their products “do not contain animal-derived products” and “are not tested on animals”.( found here: https://ca.melvita.com/what-organic-means-for-melvita,25,1,12873,173701.htm)

    I don’t know if it’s only sold in Canada (it says made in France in the back though) but it could be interesting to add this company to ths list if it really respects all the requirements 🙂

    Have a great day!

  • I’ve noticed that a lot of companies with the correspondence letter icon have stated in them that they are 100% vegan, yet they do not have the little “100% vegan!” green icon next to them. Is there a reason for that?

  • Hi! I’d like to know about the company Acure. There isn’t a 100% vegan next to their company’s name but they claim to be vegan on their website.

  • I really appreciate this, it’s nice to know which companies to go to and what to avoid. I also like that you keep this up to date with the changes some companies have.

  • Hello! I was just wondering why Briogeo hair care is not on your list over Cruelty-Free Brands? As far as I know they are, but if they are not I would very much like to know!

  • what about:
    – Freeman Beauty
    – OGX (hair products)
    – Advanced clinicals ?
    All of these bottles say “not tested on animals” but how do I verify for sure? I don’t see them on this list or any list!
    please let me know 🙂 I’m trying to clean out my cupboards of non cruelty-free.

  • I recently have been cleaning out my makeup collection and getting rid of any non cruelty- free makeup. I now only buy brands I know are cruelty-free, so just wanted to say this list has helped me sort the good from the bad companies, so thank you. My collection is now mostly Essence, Nyx and Urban Decay.

  • I’m new at going out of my way to look for cruelty free products. I have a product that has the bunny logo, cruelty free but Made in China. So as long as it not Sold in China it’s okay? “Lila Grace” is the brand. I also returned a makeup “b.c beauty cosmetics” because it read “not tested on animals, does not have the logo but it is made in China. Please help. Learning.

  • Is innisfree, etude house, nature republic, cosrx, klairs cruelty free? Just started going cruelty free in makeup and skincare 5 months ago, having difficulty finding out which brands are or not, and been slowly replacing my products. Would be great if you added korean cruelty free brands to your list, or asian beauty brands in general, thank you

  • Is Devacurl no longer cruelty free? Everything Ive ever seen or read says that are but they aren’t on this list. I am really hoping they still are its the only brand that works on my crazy curly hair.

  • Hi I am sorry I can’t quite agree with your list I don’t know why I don’t seem to rely on your results as I have seen in most of your articles your findings do not have transparency. For expample why would you add those brands who are affiliated with non cruelty free brands in the list for example Estée Lauder and L’Oréal are parent companies of some of cruelty free brands but they them selves aren’t cruelty free. Urban decay, bare minerals, the body shop are to name a few.
    In other list where brands who sell one china are required to test on anilmals and I couldn’t find The body shop in that list whereas it does sell it’s products in China.

  • Superdrug’s ‘B’ brand is probably not cruelty free as on the packaging it states that it is made in China – noticed today on lipstick and foundation.

  • Hi there. Thanks for the list of cruelty-free, PETA pledged and 100% Vegan companies. I especially like the notation of parent companies that are not cruelty-free. It’s quite helpful as that seems to be constantly changing. I’m curious though, I noticed that there is no notation besides Seventh Generation. I was under the impression that Unilever bought them about a year ago. Is this not the case? Thanks so much!

  • It might be worth investigating the Body Shop (it’s a UK company), it’s recently been sold by l’oreal to Natura in Brazil.

  • The body shop is no longer owned by L’oreal. You should state parent comany or companies on every brand if they have one. Bulldog is owned by an animal testing brand edgewell personal care animal test. Superdrug is also owned by animal testing parent and they sell animal testing brands. As Watson animal tests.

  • Batiste is a British brand (dry shampoo) that is also popular in Canada – they don’t test on animals and are a fraction of the price of Bumble and Bumble that do test on animals

  • Hi there! Thank you for outting this list together, I trust and appreciate your due diligence!
    I’m curious about makeup and skin care products sold by MLM companies who claim to be vegan or cruelty free… such as Perfectly Posh and SeneGence. I’m an independent distributor for one of these companies and customer service has claimed their products to be as they advertise, but products are unmarked.
    Any insight on this would be fabulous to help me ensure I’m supporting what I believe in.
    Thanks!

  • Hi
    I’ve recently been trying this brand of beauty products called Dr Botanicals. It is from the UK. In it’s website it claimed to be cruelty free. Is there a reason why it’s not in your list? Is it sold in China?

    And Nudestix has been removed from your list is it because they are sold in China now? I’ve read from another site that they manufacture their products there so they are not required to do tests? Is that true?

  • Hi
    I’ve been trying this brand of beauty products called Dr Botanicals from the UK. In it’s website it claimed to be cruelty free. Is there a reason why it’s not in your cruelty free list?

    And the reason Nudestix is removed from your site is because they are sold in China now? I’ve read from another site that they manufacture their products there so they are not required to do tests? Is this true? Thanks.

  • That’s a bummer about Burt’s Bees. What about Nyx? Their packaging no longer says cruelty-free, nor has the Peta bunny on it, and is now made in China.

  • Decleor is cruelty free and products are vegan sadly owned by L’oreal. Cattier Paris is cruelty free however i don’t know there parent company or if they are vegan. Polaar are said to be cruelty free however they ship to china through qvc china and apparently that way they don’t need animal testing. Can’t seem to find anything on this if it is true if still cruelty free or not. Not sure about vegan either.

  • Lolita lempicka is now cruelty free, Peta france told me she stopped testing earlier this year, no longer sold to china. A brand people think is cruelty free is organic pharmacy they ship to china, just go on there website and it asks you to select a country, China is there. Liz Earle is now owned by Boots still not a cruelty free parent company. The body shop is no longer owned by L’oreal owned by some Brazilian company I think cruelty free not sure. I heard L’oreal wanted them to sell to China and they didn’t want to! So, pulled out. You need to update, lol

  • Fenty by Rhianna is cruelty free according to their website…
    https://www.fentybeauty.com/faq.html

    DOES FENTY BEAUTY TEST ON ANIMALS?
    Never. Fenty Beauty is a cruelty-free brand. We never test products or ingredients on animals, nor do we allow suppliers or affiliates to conduct testing on our behalf.
    IS FENTY BEAUTY VEGAN?
    Fenty Beauty is cruelty-free and never tests on animals, nor do we allow suppliers or affiliates to conduct animal testing on our behalf. While the majority of the products are free of animal byproducts, Fenty Beauty is not considered a vegan line: A handful of our products may contain ingredients of animal origin, such as beeswax and carmine. The following products are considered vegan-friendly: Pro Filt’r Soft Matte Longwear Foundation, Match Stix Matte Skinsticks, Invisimatte Blotting Powder, Gloss Bomb Universal Lip Luminizer, and our Brushes & Tools.

  • Hi there i have found a most beautiful company this week called
    PHB Ethical Beauty.
    No animal testing, ever and they do not sell in China. Also palm oil free,vegan,organic and no chemicals ect.
    They also give back 20% of their profit towards charity.
    I love this company´s dedication, a family business that is a inspiration.

  • Hi, thank you for your help, I’m trying to change my make up products in cruelty free.
    Nabla Cosmetics and Neve Cosmetics are both cruelty free but I didn’t find it in the list…
    Ps. Sorry for my English
    #crueltyfreeItaly

  • Does anyone know why Nudestix is listed as being removed? I read the linked correspondence (posted 24 Sep 2016) and it seems like it checks out but it was removed from this post (03 Nov 2017)?

    There is another post that lists Nudstix as cruelty free that was also posted on 03 Nov 2017…? I was looking into buying some of their products but now I’m very confused.

    https://www.crueltyfreekitty.com/news/updates-list-cruelty-free-brands/
    https://www.crueltyfreekitty.com/ultimate-guide-to-cruelty-free-makeup/

    • Nudestix is trying to retain their cruelty-free status while selling in China. To the best of my knowledge, this isn’t yet possible to achieve because of post-market testing. Long story short, they now sell products in physical stores in China.

  • Love, love, LOVE your site! It’s so helpful. You’re doing an amazing jobbet, really!
    I have a few brands that I am uncertain about. I’m sure that I’ve read on man sites that they are cf, but since I can’t fond them on either of your list I’m confused. The brands are: Violet Voss, Nabla, Juvia’s place and Lumene (logical harmony says on her site that lumene are not cf, or rather that they couldn’t give a straight answer so they can’t be on her list)

  • Than you so much for this great and concise list. I’ve been cruelty-free for 8 years now, but only now working on spreading the word around.
    I mentioned your great list on my blog just recently (with due credit of course).
    Thank you for all you do <3

  • Karity Cosmetics is an amazing brand that is vegan and cruelty-free. I recently discovered them through a Facebook ad and I’m in love! The do high quality, highly pigmented eyeshadows and awesome brushes at affordable prices and you can only buy them from their website. They should definitely be on this list. BTW, I love them the list. I compare to it before I make any purchase ❤️

  • Nire beauty claim to be free of animal products and testing, Couldn’t see them on your list (I think they’re fairly new)

  • Hi, I emailed EVE LOM and they told me they don’t test on animals and that they do not sell in china. Are they lying to me ?

  • This is FANTASTIC, I just found your blog. I love how transparent you are. Please put out an app, set up a crowd funding if you need, I have the cruelty free one, but you seem to be so on the ball, constantly updating. Its great.

    • They are cruelty free just wish they get approved I have asked them and it seems like they are refusing. Also can’t find much about parent company but it looks to be cruelty free.

    • I dont think brands should be cruelty free if not vegan or have certain animal ingredients. All products should be vegan or high majority or they can switch over. Brands with animal testing parent companies should not be cruelty free.

  • I think Karity is CF as well!! I’m trying to slowly but surely convert to CF products on my YT channel &this list has helped tremendously!! Thank you so much for keeping this up to date &putting in extreme effort &time to help others who are trying to be CF like me!!

  • The Body Shop is now owned by Brazilian company, Natura Cosmetica. 🙂 L’Oreal sold to them in June 2017. Natura claims to be cruelty-free. Does not test their products on animals, nor use ingredients that have been tested on animals.

  • Hey, I just read that The Body Shop was sold to a Brazilian company called Natura. Natura’s website says they are a cruelty free company.

  • Joe Blasco is also cruelty free according to Peta and some of their products are vegan. L’oreal has sold The Body Shop to a brazilian eco cosmetics company called Natura. Do you know anything about that firm?

  • I posted once, but now I can’t seem to find it. Do you know if the hair care brand Monat is cruelty free? They claim to be, but I cannot find them on any site.

  • Hello, I sell Natura and jafra in Mexico. Natura says it does not test animals like Jafra, but they did not appear on the list. I await a response, because if they do tests I’ll stop selling them,

  • I just wanted to notify you of an error. L’Oreal no longer owns the Body Shop. They sold it in May or June of 2017

  • Hi!
    I’m a big fan of your work. You help me to understand what cruelty free really means. I consult your lists and I thought that would be nice to have one with best pets brands too! Just an idea 🙂
    Thanks!

  • I was wondering why origins was on the list for companies that are not cruelty free because they say they are on there website?

  • Hi do you know if Kristin Ess The One Signature Shampoo and Conditioner are cruelty free. In their website it does state they are but I don’t see it in any list.

    • I went on K.A.R.A (Korea animal rights advocates and cruelty free international. A true. Klarins etc. Some websites are out of date. Most big korean brands ship to china e,g étude house etc.

  • Do you know if The Body Shop is considered cruelty free now that it isn’t owned by L’Oreal.
    Can you confirm the cruelty free status of Natura Brasil?

  • Hi, Thank you for this wonderful site, it is really so helpful. Do you know if La Praire is cruelty free? I tried searching, but could not find any helpful information.
    Best Regards

  • Hi! I don’t see Ahal and Ere Perez in the list, both are cruelty free and vengan 🙂 Ere Perez is australian and Ahal mexican.
    Greetings!

  • Thanks for all your work on cruelty-free brands. Do you know if Wegman’s foaming hand soap is cruelty-free? They do say on the bottle “Not tested on animals”, but do you know if this is true? Thanks in advance.

  • Hi there! Curious why Arbonne isn’t on the list? I see they’re on PETA’s Beauty Without Bunnies list, as well as Vegan Action’s list as they’re a Certified Vegan company and one of the requirements is no animal testing. Thanks!

  • I recently went cruelty-free, but still get my ipsy bag and now have to decipher what is and what isn’t cruelty free. Do we know anything about the brands DLS (dirty little secret), MDMflow, and Sol de Janeiro? The first two are advertising via Instagram thay they’re cruelty-free and I read on another site that Sol de Janeiro was as well.

  • Thanks for the list it’s really useful! Just to be clear then, the brands with no symbols next to them, haven’t been proved to be cruelty free? You say “not affiliated with cruelty free organisations” so I assume so…?

  • Hey, why did you remove Nudestix from the list? You can find articles about the loophole they are using with China in order to stay cruelty-free! Thanks 🙂

  • Is Moroccan Oil Cruelty-Free? I thought they were selling to Mainland China. Just curious because I found some repair shampoo that has everything I need in it, but I don’t want to give them my money if they’re involved with animal testing.

  • Do you guy’s know if Juvia’s place is? Specifically their palettes. Bonus if you know if they are vegan or not

  • Hey, not sure if they’ve been mentioned but BeautyCounter is cruelty free, and has quite a few vegan products as well 🙂
    I just recently learned about them, so I thought I would share!

  • Is Laura Mercier Not cruelty free? I Googles it and it said that they are but if its not on this Blog then i’m not so sure…

    • Huda is don’t think any product is vegan though. Fenty is some vegan products. Skin food is sold to china. Not sure about the other one, can’t seem to find anything,

  • Deep steep has posted photos on their insta of their products alongside leather goods. It’s even mentioned they are leather. My comments have been deleted so many times from their site. IMO they aren’t CF since they don’t give af about using leather!!!!

  • You are doing a wonderful thing by maintaining this list! I am very thankful for the time and energy you’re putting in 🙂

  • Hello! there is a mexican brand REPUBLIC COSMETICS,I wanted to know if they are cruelty free, do you have any information about them, thank you!

  • Thanks for your list. I use it all the time! I just learned about Maui Moisture Hair Care. They say they’re cruelty free but they’re not on your list. Do you know if they can be trusted? Thanks so much!

  • I can no longer find Urban Decay on the Leaping Bunny list, is it still cruelty free? Is my favorite brand from the ones I can find in Germany. So I’m really sad if they decided to no longer be cruelty free.

  • Hello! Just wanted to say that The Body Shop are officially no longer owned by L’Oreal. Natura have purchased them and they’ve officially changed hands now. So awesome that TBS now have a cruelty free parent company 🙂

    • Thank you! I’ve been trying to get more information about Natura, as they appear to be cruelty-free but I couldn’t confirm it yet. Do you have any sources?

  • I would recommend Alpha Skincare as a great cruelty-free brand. They make amazingly effective products for a very reasonable price. I love their Intensive Renewal 14% Glycolic Acid Serum. It’s 1 oz. for about $18.99 at Ulta and qualifies for their $3.50 off $15 coupon.

  • Thank you for the great work!
    Do you know anything about italian make up brand Astra? It’s a low cost brand.
    Is it cruelty free? How can I know? (Yes, I should ask them, I know, but I don’t know if I can trust their answer!)
    Sorry for my poor english 🙂
    Thanks

  • hi very new on here, question about body shop products if they have sold to loreal then surely that company test on animals even if the body shop brand doesnt would that be true?

  • The health and beauty products on supermarket shelves are only one third cruelty free, I have been looking. The reality seems that there are heaps of makeup brands that are not cruelty free, this is a harsh reality, so it seems. I have lost a lot of faith in the huge companies, the ones with influence, unfortunately. Let’s let the world know, many times over.
    Thank you for your time – awesome.

  • Any one know if the brand pur lisse is cruelty free? It says they are on their website, but i dont see them on any lists…

  • Nilens Jord is also a cruelty-free, perfume-free and parabens-free make up brand 🙂
    Thanks so much, your blog has really helped me!

  • Newish to cruelty free and this site has been an amazing resource, thank you! I’m wondering about curl products, specifically creams/gels. Have you been in contact with the brand Miss Jessie’s (http://missjessies.com) to confirm their statement on their products that they’re cruelty free?

  • A brand of hair care that’s cruelty free (and is absolutely amazing) is called Maui Moisture. It’s made with aloe Vera instead of deionized water. My hair has never felt healthier!! 100% cruelty free.

  • Hello, do you know if Renpuré is cruelty free? I can’t find it anywhere listed on the PETA website and when I Google it, some people say it is/isn’t CF.

  • Hi, how come arbonne are not on this list? I thought they were and everyone swears they are, but I’m weary because they’re not accredited in Australia
    Thanks

    • Weleda is apparently however they sell some products to china what apparently doesn’t need testing, says on their website. So, not sure check with peta or cruelty free international cant find anything about the other brand.

  • Hi, I just wondered if you knew of any good drugstore price range shampoos and conditioners in the uk? I always thought palmers were cruelty free but they’re not on your list?

  • Do you know if Fenty Beauty is cruelty free? I really want to try it out but not until I’m sure they’re cruelty free.

  • Love this list so much!! Could you possibly add Fenty beauty to it so others know that Rihanna is a queen and that her new line is cruelty free? (I’m not sure if it’s certified yet but I know it’s owned by the parent company of Kat von D) xoxo!!

  • you still have first aid beauty and smashbox on this list which is confusing because you have two earlier separate posts saying they are both not cruelty free and test when required by law…

  • Thanks for doing the research to compile this list it is very helpful. Does anyone know the status of boots own brand and boots No7? Thanks

  • I don’t know why but I’ve left this comment a few times and it never shows up. I’ve seen you have Demeter listed as a bad company. Is this demeter fragrance library? If so what makes them not cruelty free? Their policy seems pretty straightforward and I’ve emailed them. Their answer would make them cruelty free. Products and ingredients are never tested on animals at any point… So what gives with the “cruel” label?

  • Has anyone been able to look into Body Shop recently? As of June 2017 L’Oreal sold them! They are now owned by a Brazilian company, Natura, they are supposedly on the Brazilian cruelty free list but not registered with Leaping Bunny or PETA. Anyone know any specifics on if they are good to use now or not?

  • Hi ! Thank you for your list it’s very helping. It’s a shame to see companies bought by others that test… 🙁 do you have any info about Kylie Cosmetics ? I heard it was produced by the same manufacturer than Anastasia Beverly hills so it says that it’s cruelty free and some products are also vegan ! Furthermore, Rihanna is launching her line and I saw on a vegan website that it might be cruelty free but we are waiting for more informations ! Thanks for your help 🙂

    • All brands listed are cruelty free. Not 100% vegan though but kylie has nearly all vegan compared to the others.

  • Hi – I’m just new to checking out specifically cruelty-free products, and your website is so helpful! There are a few brands which I believe are cruelty-free, hoping you might be able to confirm please?
    – skyn Iceland
    – Maison Francis Kurkdjian
    – Tony Moly

    Thanks in advance!

  • Hey, I’m wondering if you’ve heard of Shiro Cosmetics? They’re apparently cruelty free, and most of their products are vegan. I’ve bought a couple things from them, and I think they’d be a pretty good addition to this list! They’ve also got pretty good prices, and a fun, nerdy themes.

  • Hello!
    Both Lime Crime and Beauty Bakerie say they’re cruelty free but I didn’t see them here, so I’m wondering if what they say is true… Do you know something about it?
    Thank you for this life-saving list, it’s awesome! 😀

  • Hey, I was wondering if you could find out if Joe Fresh cosmetics line is cruelty-free or not, thank you!
    ALSO, how can Pur minerals be considered cruelty free when it says on the package, made in china?

  • I like a product from France called Yonka. They themselves are cruelty free but I can’t find good info if they are sold in China or not?

  • Derma E is 100% vegan. It is stated in their website and containers. Great work on a great cause thank you.

  • Hi! Thank you for this! I wanted to ask about Moroccanoil. I’d always thought they were cruelty free, but they were taken off your list last year (I think). Now they are back? Have they always been cruelty free? Or did they change their stance? Thanks for all you do!!

  • Kristen Ess sold at Target is supposedly cruelty-free! She’s actually a celebrity hair stylist who just came out with her own line (her clients include Lauren Conrad, Lucy Hale, Jenna Dewan Tatum, etc). I especially love the texturizing spray which has been compared to Oribe’s but is way way way cheaper (1/3 of the price)!

  • Where is Jeffree Star Cosmetics? Your missing HUGE brands that constantly advocate for these defenceless animals.

  • Hi,
    In looking at one supermarket (my favourite which I won’t name) on their health and beauty shelves, I have to say that only approximatley one third of all of them are cruelty-free. The rest do not have the bunny picture! I have to say it is annoying to have to actually pick up a product and look on the back of it in terms of reading the labels. One product had the bunny drawing on the front (awesome) – clever.
    Is Revlon cruelty-free? Thank you. Have a great day.
    Rachel

  • Hi does anyone know of Perfectly Posh if they REALLY are cruelty free ? I can’t find anything to support their claim

  • Trying to find new…basically everything… to work toward 100% cruelty free. Any good suggestions for concealer powder makeup that’s on the less expensive side? I want to be a better person but my bank account says I need to be chill about it.
    Thanks!

  • Hi all!
    So glad to have found this site! I just learned that Dollar Tree (I live in NYC) is currently selling several items that are cruelty free. Salon Selectives Shampoo and Conditioner and all Dermasil lotions are not tested on animals and only $1 each!
    Will post pictures if able.
    Thanks!

  • I need a new brand that makes dog shampoo. I used to use Burt’s Bees, but with the new shoes of their new sales to China, I’m @ a loss. Please help!

    • Hi Andrea! I know Paul Mitchell has a huge selection of cruelty-free pet shampoos! 🙂 Another favorite of mine is Dr. Bronner’s.

  • Hi do you have a list that categorises the brands into the products they do? Like the list for tested on animals, but for cruelty free? I’m looking down the A-Z list and have no idea which brands to look at for shampoo for example

  • Hey MUA is cruelty-free and it’s a really good drugstore brand (The UK only I’m pretty sure) You should add it to the list their highlighter and eyeshadows are amazing!

  • Hi, there’s a company called 3ina, which I think is relatively new, and it isn’t on either of your cruelty free/non cruelty free lists. There website says nothing about animal testing and they won’t respond to my emails which makes me think that they’re not cruelty free but I’m not sure?

  • Hi, someone just posted a link to this on Facebook. I use Jefree Star and So Susan. Both claim to be cruelty free but aren’t on your list. Do you know if they are? Also, properly shocked Clinique test on animals! Thankyou

  • Hey, I know it’s been a while since you posted this, but I’m currently in transition and I read about Loreal selling the body shop to a Brazilian company named Natura, which doesn’t test on animals for the past 10 years. Is that legit? That makes the body shop 100% cruelty free?

  • Hello. Great list. Is there any way of creating a filter so narrow down items. I’m looking for something to help when shopping, shampoo/conditioner for example. Really useful regardless though!

  • i’m going cruelty free most of my makeup is cruelty free but i’m not sure about one it is called the color work shop that you can bye at Walmart does anyone know if that is cruelty free I can’t find anything on it I bye it for my preteen that is 10 like to play around the house with it on

    • I am not sure of their cruelty-free status! I do know that Kokie, Hard Candy and Flower are all cruelty-free brands available at Walmart.

  • So i was updating my ipsy subscription to take off all the brands that are not cruelty free and lime crime is on my subscription. Lime Crime is not on your list of Cruelty Free items but when i looked it up, the site says they are cruelty free and vegan. They are also certified by peta and the leaping bunny.

  • Hey, just letting you know that Juvias Place is missing! Checked their site and they said they are cruelty free and such. Included a link to their FAQ! 🙂

  • Hi. I haven’t looked through your entire list but I did notice Urban Decay is still listed as Leaping Bunny certified. Urban Decay chose to leave the Leaping Bunny Program earlier this year, which likely means the company is going to be including animal-tested ingredients in their products. Please update your Leaping Bunny certified brands. Thank you.

  • THANK YOU THANK YOU!! Not only was this list so incredibly helpful, but this entire website is absolutely fantastic! It is wonderful to see that someone cared enough to spend the time collecting this information and present it in such a user-friendly and welcoming manner. Instead of alienating those who aren’t vegetarian or vegan with angry words, you give facts and speak in an encouraging, educational way. I hope this site continues to grow and reach people all over the planet!
    Sincerely,
    HAL
    P.S. Just wanted to suggest adding Jeffree Star Cosmetics to this list, and I would be curious about your perspective on his brand! 🙂

  • Hi! I am trying to figure out what the grey envelope means, specifically for the kylie cosmetics. Can someone tell me the meaning of the grey envelope please?

    • Hi Nina! The grey envelope links to the correspondence with the brand in which they confirmed their cruelty-free status. Thanks!

  • I recently bought a concealer from Anastasia Beverly Hills under the belief that it is a completely cruelty free brand. I just noticed on the box that it says “Made in PRC” (People’s Republic of China). Doea China only require testing on animals if the product is sold there, or does it also require it if manufactured there?

    • Hi Anna! China only requires testing on animals for foreign cosmetics being sold in China. So if it is manufactured in China and sold elsewhere, it can still be cruelty-free.

  • I can’t find China Glaze on PETA’s list, and they don’t state anything about animal testing on their website.

  • Hello there! Do you know if Fortune Cookie Soap is cruelty free? How about Captain Blankenship? I’d send all sorts of business their way if they are. Thanks!

  • I noticed when I bought Batiste dry shampoo that the label said 100% vegan and cruelty free. Do you know if this is accurate?

    • I haven’t yet received a clear response on Batiste’s animal testing policy but I am looking into it!

  • Great information, I am very sensitive and personally I do not buy any product (brand) that belongs to a holding that sells in China and or test on animal (directly or indirectly). I do not see Arbonne listed – since there are Peta certified, Vegan, cruelty-free, …

  • I can’t find a concise answer anywhere if No 7 is cruelty free or not… can someone confirm on deny? I’d feel so bad if I bought from them and it turns out they do great on animals but if they don’t I’d love to support them! Thank you

  • Thanks for this list! I’m so incredibly disappointed in Nars because is one of the easiest brands to get hold in my country and dupes for their products are from companies which don’t sell here 🙁
    Anyways, I’ve been trying to find if the nail polish company Smith & Cult is cruelty free but there is no official word from them that I can find. Anyone knows if they are indeed cruelty free?

    • Hi Noelia! I actually just recently reached out to Smith & Cult and they confirmed that they are cruelty-free. 🙂

  • How do you know if a company is animal cruelty-free? I’m trying to found out if Eve Pearl makeup is cruelty-free. On their website, they have “EVE PEARL® has never conducted animal testing at any stage of product development. We also do not contract with any third parties to conduct animal testing on our behalf.”

  • Hasnt Tarte been bought out by Kose a Korean Beauty company? Is there any info on that company in terms of animal testing?

  • Could you please find out about Red Flower Beauty? They claim to be an organic luxury beauty company, cruelty free and vegan. If they are what they claim to be it would be nice since they make perfumes and there isn’t a huge variety of cruelty free perfume companies. Thank you.

  • Hi,

    Have you looked at A’kin? Its an Australian brand that says its cruelty free and 100% vegan. Also seems to be free of loads of the nasty chemicals in the hair products?
    Also Madam Glam for Gel nail Varnish?

    Loving this site though! So helpful for someone whose just starting trying to find these amazing products 🙂

  • Hi, I’ve just seen that you removed Nudestix, what happened? Also, do you know whether Kevin Aucoin is cruelty free or not? Can’t find the brand any list, neither cruelty free nor testing. Thanks a lot for your answer!

    • China requires foreign cosmetics to be tested on animals, any foreign company retailing in Chinese stores must pay to have third party animal testing of their products. Therefore if a brand decides to sell their products in China, they are subject to animal testing.

  • NARS needs to be removed from the list. They announced they are going to sell to china and test when required by law.

  • Makeup revolution, freedom and I heart makeup are cruelty free, they have information on their website (tambeauty.com). Can you please add them to your list?

  • Hello , just wanted to state that Herbivore botanicals is not only certified by the leaping bunny but also by PTA and is 100% vegan , thought you should add this.

  • Is Seventh Generation still cruelty-free? I glanced at an article about them selling out and now might not be…

  • Any recommendations on a vegan spray on foundation that gives an airbrush finish and does well in the heat. Looking for a good light/medium coverage for my upcoming beach wedding. 🙂

    • I found this foundation on skinstore.com PUR Summer Collection Liquid Veil 4in1 Spray Foundation. I don’t know how it performs, but it says summer in the title so that seems promising.

  • Hi! Also Jelly Pong Pong, & So Susan, they are cruelty free companies. So Susan Cosmetics has a subscription box of cruelty free products.
    And also Nomad Cosmetics cruelty free. They are indie brands with great quality.

  • Hi. Do you know if Rituals is cruelty free? They say so on their website, but nothing about if they sell in China or not. And since I’m all new to this, I find it SO hard to find out when you can trust a company or not or if some companies call themselves cruelty free without being it and so on… 🙂 I hope you can help!

  • Hi! Just thought I’d mention that I just wrote to W7, and they say that they do not sell products in China.

  • Just a couple for you to look into. Thayer’s Natural Remedies is 100% Vegan and has the PETA logo on it {Love the alcohol-free witch hazel rose petal toner)https://www.thayers.com. Another body favorite is Zum soaps aka Indigo Wild. Not all products are vegan, but I believe they are 100% cruelty-free https://www.indigowild.com/.

  • Hi! I’m interested in ‘the face shop’ it’s a Korean brand but more and more stores are opening where I live, do you know anything about their animal testing or harsh chemicals? Thanks!

  • Hi! I really enjoy your website and the comprehensive lists you put together for all the cruelty free brands and products! I’m making the switch over to some better products now because of your site. That being said, I noticed since Bath and Body Works is not cruelty free, I need a place to get cruelty free hand sanitizer. I found this place – https://basicearthessentials.com – which is leaping bunny approved. I havent tried it yet but if you or anybody you know has please reply! I also recently bought Smith’s Rosebud Company salve, is that company cruelty free? Thanks so much!

    • I also wondered the same! I just saw their website has a Peta ‘Cruelty Free & Vegan’ banner, plus they don’t have any stores in China. Safe to say they’re good to go 🙂

  • Heya, I’m curious about Norwex, it says that they don’t test on animals but their warehouses are in China?

  • Hi! I read a post where you wrote that you were going to add Morphe to this list but you haven´t. I´m saying this in a good way (not being rude) just so people don´t get confused like me. XO

  • Is Jeffree Star Cosmetics not a Cruelty free/Vegan brand? I am transitioning over to cruelty free makeup and I am trying to decide what to throw out. Thanks in advance!

  • Can you tell me if Rodan and Fields is cruelty free. They claim to not test on animals, but I have a hard time believing that fully. Same with Arbonne. Could you look into both?

  • Hi I would like to ask about dettol, dermacol it’s a Czech company the don’t test, pupa an Italy company.Catrice,essence what about these brands? Olso I don’t understand if Astor is or is not cruelty free, acordin their site they do not test or buy supplies that are tested, I red somewhere that they don’t ship to China….so I’m conflicted because there are a lot of info on the internet, I don’t know what to believe, and like you said, not all companies that don’t test have certificate .It would be nice to add some European companies , because we have a hard time finding something cruelty free. In my country we have so little cruelty free items it’s really sad. I have to order everything from other countries.

  • You seem insanely knowledgeable and from what I’ve just looked at, this company called Grove Collaborative, only sells cruelty free products but several of the brands are not on your list. Can you let me know if they are legit? I would be very appreciative and maybe you’ll even discover a couple more to add to your list!☺

  • Mrs Meyers is missing. They are cruelty free. I’m in the process of changing everything in my home over and this company has a lot of hood cleaning supplies.

  • Hi Suzy, there’s an update elsewhere on this site from 2016 mentioning that Moroccanoil started selling in Mainland China, and I’m able to see information about their store in Mainland China online. I think they should be removed from this list.

  • I find it very interesting that a website who strives for Cruelty Free products, advertises for NARS. Even though they are cruelty free now, their products will soon be sold in China, which requires animal testing. Very upset about this.

    • Yes, we are so sad that NARS has chosen profits over ethics. We have removed them from our cruelty-free list. 🙁

  • SeneGence (who makes and is famous for LipSense) their entire range is Vegan – with no animal testing or by-products, all naturally re-occuring ingredients (so isn’t depleting rainforests) doesn’t sell to countries that do independent testing and doesn’t share a facility with any company that do test on animals. 🙂 Just FYI as I thought it would be great to add to your list.

  • I bought E.L.F recently and it states on the label that it’s made in China… Surely this means it’s also tested on animals?

  • How about Bee by the Sea Natural Products Inc. It is a small company out of Ontario, Canada. It says no animal testing but is it really?

    • Why and I just bought from Deciem. ?? I like the brand and they seem to be very honest, but I hope this doesn’t change their cruelty free status in the future. I wish cruelty free brands would stop associating with these huge corporations that are buying out every cruelty free brand. I just hope Deciem won’t fully sell out.

  • Hi. I think you may have to update your list of cruelty free products. I had a chat with an agent from the Nars website. I enquired about their cruelty free policy and got a response which says that they don’t conduct tests on animals unless required by the law.
    I think that pretty much concludes that their so called cruelty free policy isn’t encompassing. You may want to review this.

    Thanks!

  • I just read that The Body Shop has been sold by L’oréal and bought by Natura Cosmetics – does anyone know if this means that they’re “completely” cruelty free (I mean, not owned by a parent company that sells products in countries where animal testing are required?). I don’t know Natura Cosmetics so I’m not sure.

  • Do you know anything about Maui moisture. I love how good they all smell and they make my hair really soft. On the back of the label they have a cruelty free logo on them but they aren’t on your list. Will you please do a little research for us and let me know what you come up with.

  • have you looked into As I Am brand? They have great cleansing conditioners but I wanted to see if they test on animals or not. I can’t find info on their website but tried to email. I was curious if anyone has looked into them. Or can you recommend a cruelty-free Co-wash?

  • Thank you so much for compiling this list! It makes shopping so much easier! I have heard Sexy Hair brand is (or was) cruelty free when it comes to their hair products. Looking for validation on this?

    Thanks!

  • Moroccan oil is on your list but does not have any symbol against it based on your legend. Is it cruelty free? 2016 you had taken it off the list. Please confirm.

    Thanks
    Awanti

  • Hey! I was checking out a fragrance free lotion called VaniCream I saw at target. I believe the company is called Pharmaceutical Specialties. Anybody know anything about there CF status?

  • Where are Jane Iredale products made and manufactured? I can’t find anything on any websites. I see they are on your site and Peta’s for CF, which is great, but I still want to make sure no manufacturing or creating is going on in China or other countries that test as required by law. I really enjoy their “Just Kissed Lip & Cheek Stain” and would love to keep using it. Thanks!

  • Hi, I see Trish McEvoy is on your cruelty free list. I love her makeup brushes but I know they’re made of real hair. I’m just confused?

  • Hello! Do you happen to know about Rodan + Fields? I can’t find it anywhere on your lists but I also may have missed it.

  • Hello.how can moroccanoil be cruelty free when it sells in China, as stated in another article in here? thank you

  • Hey! I am trying to find if Morphe’s makeup is cruelty-free. I have read in some forums that some people have inquired to them directly and they said yes (but not vegan), but I find it a bit concerning that they don’t speak to it anywhere. Have you discovered anything? Thank you and please keep up the wonderful work; I always visit you for info!

  • Hi, some of the cruelty free brands are owned by another brand who is not cruelty free what does that mean is the first brand still cruelty free or not??

    • Some cruelty-free brands are owned by parent companies that test on animals. Brands can still remain cruelty-free while they are owned by parent companies that are not cruelty-free. Hope this helps!

  • I’ve seen that Sleek Makeup claims to be cruelty free but I do not find it here and I’m worried because I just recently bought a highlighter palette from them

    • Hi Erin! I’m not sure of Sleek’s cruelty-free status right now, but I would definitely suggest reaching out to them directly. Make sure to ask them about their finished products, ingredients, suppliers, as well as third party testing. Another thing to consider is whether or not they sell in mainland China, where animal testing is mandatory by law. I hope this helps!

  • Hi Suzi. First of all thank you for making my transition into being cruelty-free conscious so much easier. It was very overwhelming at first but when I stumbled onto your website a year ago I got all the information I needed.
    Q: Do you know if Viseart is cruelty-free? On their Instagram they say they are.

  • Hi! I noticed in the past years, I’ve not seen any Philippine Make up brand, so I’d like to mention few things. Pink Sugar and Happy Skin is a recent Filipino make up brand and claimed to be Cruelty-Free. I’ve tried out their products too but have not yet looked into a more in depth research. There’s also an independent skin care/make up line that I’ve noticed that only use organic minerals called Skin Genie. Now there’s one particular independent skin line that I’m a bit worried about called Nekkid Manila, they claim to be vegan, cruelty free and organic BUT I’ve looked into their ingredients, some of which has bees wax. I want to learn more about this and if you’ll be kind to help me out about them.

  • Hi – I noticed that Moroccan Oil is on your cruelty-free list; when did this happen? I know they used to be cruelty free, but then heard that they sell in China (?) Thanks!

  • Please check and add MOSSA Cosmetics (ECOCERT certified), GEODERM Cosmetics (BDIH Certified), LEPO (ECOCERT,ICEA certified, Vegan ok)

  • Hey I’m trying to clean out all my makeup that is Tbilisi cruelty free and I got stuck on the brand Seventeen, a drugstore brand and wanted to ask you off you knew if it’s cruelty free or not.
    Thanks,
    Jenny

    • Hi Jenny! Thanks for reaching out and congrats on going cruelty-free! I’m not sure about their cruelty-free status right now but I would definitely recommend reaching out to them directly. You’ll want to ask them about their finished products, ingredients, suppliers, as well as third party testing. Another thing to consider is whether or not they sell in mainland China, where animal testing is mandatory by law. I hope this helps!

  • Hi,
    I was wondering whether are brands Freedom makeup and Makeup Revolution cruelty free? Some blogs have them on the cruelty free lists.

  • Is there a reason why MUA is not on this list? It’s included in your cruelty-free drugstore list but not here. Thanks in advance!

    • Sadly, Nudestix started selling their products in China. According to them, they bypassed the pre-market testing laws, but they’re still sold in China and therefore subject to potential post-market animal testing. 🙁

  • Hi, I am sorting through my products right now and am unsure if the following brands are cruelty-free or not. If anyone has any information regarding the following brands please let me know. Thanks!

    – NaturaBisse
    – Lumene

  • Do you know if Carmex is cruelty-free? I’m new to becoming cruelty free and this website is literally my bible!

  • Soulful Brow Serum is 100% against animal testing also.. only on humans. And suppliers of the oils are all cruelty free/ against animal testing.

  • I noticed OGX is not listed, its states they are cruelty free and closely monitor the companies that they purchase ingredients from to be sure they are cruelty free, however how do we know for a fact. It states on shampoo do not test on animals, however there is no bunny.. Thank you for making this page it has help tremendously!

  • Hi I was wondering if Palmer’s tests on animals? Their website says they are “cruelty-free” but I can’t seem to find any further info, sorry if its already been asked.

  • Hi Suzi,
    I love Mario Badescu products and am happy to see that they are on the cruelty free list. However, I see that they aren’t Leaping Bunny or PETA certified and you don’t have any links to correspondence with them. How did you verify they were cruelty free? Do you know if they have intentions of becoming certified? I just hope this isn’t another “Lorac” instance!!
    Thanks so much!

  • I read on another cruelty-free website that Mario Badescu is NOT cruelty-free, as they are available in Singapore.

  • Hi! It looks like this list took a lot of effort to put together, thank you! I just found your website last night and I’ve already used it to look up many brands. I’m a little confused about why so many brands are considered cruelty free when they contain animal parts? For instance Trish McEvoy I’m pretty sure uses animal hair to make their brushes, I’ve heard her say the goat hair really holds foundation, on tv presentations. Also one of Tatcha’s face creams contains silk, and I thought they had to boil worms alive to make silk? Why would peta label them as cruelty-free? Was wondering why Arbonne is not on the list? I bought a skincare set from them a year ago and I thought it had a vegan society logo on either the side of the box or the jar? I think it says Arbonne is vegan on peta’s website too. Other brands I was wondering the status of are Dr. Jart, Saturday Skin, Ouai, and Honest Beauty.Really disappointed about Caudalie, as this used to be my favorite line 🙁 Thanks in advance for any info!

  • According to Sukin’s website they are a totally vegan brand, seeing as you don’t list it as such I was wondering if you have any reason to believe that they are not?

  • Have you seen Treat Beauty lip balms? They’re claiming cruelty free and organic. I ordered some balms from them and they’re amazing ?

  • Hey, Suzi. You included Nudestix under the brands removed from this list, but unlike for the other brands, there is no explanation as to why. When I clicked on the envelope icon beside the brand name, I was brought to a page that contained statements from various brands including Nudestix, and the statement from Nuedstix specified that they are cruelty free. I just want to check if putting them under the removed brands was a mistake, and if it wasn’t I would like to know why they were removed. Thanks!

  • Hello, I think Petit Le Olivier is also cruelty-free, they have the One Voice (French animal rights organisation) sign on their packages. Also Lumene is cruelty-free, there is a email conversation with them posted online, where they confirm that they don’t test on animals but use human volunteers to test their products, Lumene is pretty popular in the northern Europe, I really hope it fits into this list

  • Milani is not listed on the Leaping Bunny site as being certified, nor does its packaging say it’s cruelty free. I hope it still is because I just bought their mascara. Can anyone confirm if they are in fact cruelty free?

  • Does anyone know if Okalan is cruelty free? You can find them on shophush.com and they make knock-offs of some other products.

  • I have to give you alot of credit for this webpage. It is a huge help for me, and many others I see. Unfortunaly I was not aware of this webpage until recently, and I have shopped cosmetic etc in the past that I didnt realize at the moment wasn’t cruelty free, but that I got aware of after reading on this webpage. I think it didn’t “cross my mind” when I used to shop cosmetics/perfume and so on. I think many people, including myself up to this point, don’t think of what may lay under the surface of what we buy. Not because we wish for animal-testing, but because of sheer ignorance. Basicly we just go into the store and we see the finished product and we buy it, and we take it for granted. To try to put my point in a short way: People are just not aware enough, and it is sad. But my message to you from this is that this webpage made me more aware, and probably many others. Now, when I buy products I check with this page. So this webpage make a change. You make a change by putting efforts into this webpage. You are amazing. Thank you for doing this amazing job!
    (Sorry if I write weird English at times, as it is not my first language =))

    – Line V

  • First of all, thank you for this list! I’m getting tired of making my own shampoo, and am looking to start buying it again. Mane ‘n Tail made by Straight Arrow says on their website “Straight Arrow does not test on animals!” but I wanted to double check to see if you know that to be true.

    • I personally don’t consider companies which use animal products like collagen [which Mane ‘n Tail do] to be CF, because animals are harmed to produce it. But I know that’s not the technical definition of CF, and not everyone cares about that like I do.

  • Hey, will Alterra will be ever included into this list? It’s cruelty free, has a lot of vegan options, thought not all of their products are (some contain beeswax).

  • Hi, I wanted to know if Maui Moisture Hair Products are cruelty free or not? They say so in the package but is not a certified logo that they have and I don’t see them in the list. Please let me know. Thanks!!

  • Have you heard of zents.com ? Their products smell amazing and I love how they work (although a little pricey). They also give a portion of the proceeds to a charity you choose at check out – one of which is the Animal Welfare Institute! Curious to hear your thoughts on their products.

  • Have you checked out LimeLight by Alcone? Their skincare is Leaping Bunny certified, paraben free, dye free, SLS free, and chemical free. Most of their products (including makeup) are also vegan.

    • Yes, Smashbox is owned by Estée Lauder, but it remains cruelty-free and does not inherit the animal testing policy of its parent company.

  • Hello everybody! Can you please help me?! Last week I was trying to verify if BABYLISS is cruelty free and I simply couldn’t find a lot about that brand. Then, I saw a list on a website that lists Babyliss as CF; and the picture showed “Babyliss Paris”, so boom! I decided to buy this curling iron.
    BUT… BUT I want to check again because the package arrived and it says “MADE IN CHINA”… which I didn’t expect 🙁 Now, I need of your opinions/sources to keep it or return it. Do you know anything about Babyliss (hairdryers, curling irons, and so on)? THANKS!

  • Orange Owl is a small batch artisan handmade all vegan company from Vermont that has my all time favorite lip balm! They should be on this list ?.

  • hi suzy,

    could you confirm me if The All Natural Face brand is 100% vegan, PETA or Leaping Bunny certified?? thanks for reply.

  • Hi i have doubts about Petal Fresh products, they do claim in their website to be cruelty free but i did not see the certificate, can you confirm if they are or not? thanks.

  • Hello darling! I live in Spain and while looking for a cruelty-free eyeliner, I found a brand called BENECOS, which shows the cruelty-free logo by PETA. I wanted to check on your list and I didn’t see it. Maybe it’s not a famous brand or I don’t know. I just wanted to tell you in case you consider adding it to your list <3 Thanks for your efforts!
    Here's the website, in case you could find something about that brand 🙂 https://www.ecco-verde.es/benecos/natural-liquid-eyeliner

  • 7th heaven, a face mask company is also cruelty free if you want to add that 🙂 it has a cruelty free international logo, the peta logo, and the vegetarian standard logo x

  • On some of my Lip Smacker tags, it has that it’s cruelty free on them, however I don’t see them on the list. Are they lying?

  • What is superdrug to be specific? When i clicked the link I’ve seen a lot of products that are not cruelty free. Please clarify this. Thanks.

  • Do you know if Sun Bum is cruelty free? Their website says they are but I thought you might know a little bit more.

    • Hi Piper! We’re not familiar with the cruelty-free status of Sun Bum right now, but I would recommend reaching out to them! Make sure to ask them about their finished products, ingredients, suppliers, as well as third party testing. Another thing to consider is whether or not they sell in mainland China, where animal testing is mandatory by law.

  • Hi Suzi, Nudestix is actually sold on the Chinese Sephora site, which would indicate that they are not cruelty free. Please up date your site for others because they will be under the false impression that they are buying cruelty free. Thanks

    • We’re not familiar with the cruelty-free status of Flormar right now, but I would suggest reaching out to them! Make sure to ask them about their finished products, ingredients, suppliers, as well as third party testing. Another thing to consider is whether or not they sell in mainland China, where animal testing is mandatory by law.

  • Hello, I was wondering how do you know if a company truly is cruelty free? How do you know they are not lying? P.S. love your website

    • Thanks so much for your kind words! Looking for the Leaping Bunny and PETA certifications is a good start, and we’re also working on a template (to be shared in an upcoming post) which can be used to email brands specific questions about their policy.

  • Add ARBONNE to the list!! Vegan, cruelty free and no animal by products. They have been around for over 30 years and have never tested on animals!

  • Does cruelty-free also mean that companies don’t use palm oil?

    I have so many makeup products that I love that become so limited when I eliminate palm oil and most makeup that doesn’t have palm oil is from from the vegan side of Etsy.

    What are your thoughts on using makeup with palm oil in it? How do we know if the palm oil is acquired in a sustainable manner? If the makeup brand is on PETA, can we assume that these companies don’t use palm oil? Do you use makeup with palm oil? What do you think?

  • Hi, thanks for all your help with making the transition to cruelty a lot easier! I was wondering about Marc Anthony hair products?

    • Makeup Revolution won’t give me full responses to any emails, so I don’t know their real status. They’re not certified if that helps.

  • I just wanted to say thank you for everything! I use this website a lot and I love all of the resources. Do you know if Rodan + Fields is cruelty free? Great skin care products – however they are expensive and I do not want to invest if they are not cruelty free.
    Thanks!

    • Thank you Hillary! I don’t consider any multi-level marketing company to be ethical, so I don’t do any research on those types of brands. It looks like Rodan + Fields falls under that category, so I can’t support them.

  • I am so grateful for all the work you’ve put into this! I am changing over to cruelty-free and I appreciate knowing there are so many different manufacturers that are getting on board.
    Would you happen to know if the Czechoslovakian brands Dermacol or Ryor are CF? Ryor claims in their IG via hashtag that they are, but I could not find anything either way on their website.
    https://www.instagram.com/p/BSGm8giDbH_/
    http://www.ryor.cz/en/profi/o-nas/historie-firmy/

    • I did contact Ryor and was informed they do not do animal testing and do not sell in China. This was the response:

      Čížková Veronika
      Apr 22 at 12:01 PM

      Message body

      Hello, no animal testing. Animal testing is forbiden in European Union for years. We or our suppliers do not test in EU or anywhere else. And we do not sell to China 🙂

  • I just read somewhere that mario bedescu is not cruelty free anymore because they have a store in china. Is that true? And also when I try to search it I keep seeing that makeupforever is cruelty free, why can’t this info be simple it’s so frustrating. -thanks

  • Hi! Is this list updated? There are some brands that I don`t see on the list, such as Bath and body Works, Lime Crime, Surya Brasil, Inglot, LA Girl, LA Colors,Ritzy Mash etc. What about them? Thanks!

    • Yes, this list is updated! Bath & Body Works is no longer cruelty-free unfortunately, and Inglot isn’t clear about their suppliers. Out of the other ones, Lime Crime and LA Girl are cruelty-free for sure.

  • Hello! I’ve been using your website as a guide and just wanted to say a huge thank you for doing what you do!!:)

    Also, i would like to ask, is Flormar cruelty free?

  • Hi!!I’m new to cruelty-free makeups, I wonder if Morphe’s brushes and makeups are cruelty-free? and also to Sleek MakeUP please? I’ve searched on that but it says that it’s cruelty-free… I hope that you can help me :)))

    • Morphe can’t be considered cruelty-free since they’re not open about their policy. Still looking into Sleek though. 🙂

  • Hi Suzi,

    I love your blog, and I have been using it as my source for CF brands since I switch to CF last October. I’m sorry for adding more work for you, but I do have an inquiry…

    I just got back from Sephora and one of the skin care specialist mentioned that Drunk Elephant sells in smaller boutiques in China. I totally forgot to ask her if she means Mainland China or not. So, I am wondering if you can clear this up. Just wanna make sure since I just bought the DE serums last week, and I’d like to know if I should return it or not. (Thank goodness I haven’t use it yet.)

    Keep up the good work on your blog. Thank you so much!

  • Hey, I was just wondering if Morphe was cruelty free. Everyone seems to consider it cruelty free thanks to one reddit post that says so, but I can’t seem to find any definitive proof. Thank you! xx

  • Can you please check R&Co for hair products? They say they are cruelty free and I believe they say vegan for most or all of their products.

  • Hey everyone! I just learned Everyday Minerals is NOT Leaping Bunny certified anymore. They’re not on the list and the answer I got from Cruelty Free International is that they haven’t recommitted to the Leaping Bunny Program, hence being removed from the list. 🙁 I immediately sent a message to Everyday Minerals concerning this matter and I encourage you all do the same so that it would get back on the list.

  • Hi i was wondering if la splash and la girl are cruelty free? They claim to be but i don’t see them on the list so wasn’t sure. This list is great. Just ashame that it actually has to be like this 🙁

  • Hi! Thanks so much for this incredibly helpful list. Do you have a list of brands for things like household/cleaning products that are cruelty free? I’ve always been pretty good at staying on top of my makeup/skincare brands as far as animal testing goes, but when I was looking at the list of brands that DO test on animals and I got down to the household section, I realized just how ignorant I was about those products and I need to fix that ASAP.

  • Hi, Suzy! First off, I’d like to say thank you this fantastic resource page. Ever since switching to CF, this has been one of the main sites I use to help me make my purchases. I was just wondering, I’ve heard recently that Mario Badescu and IT Cosmetics may no longer be CF. Is there any validity to this? Also, has anyone ever looked into the CF status of Violet Voss? I’ve checked on other websites regarding their stance but I’ve come up with very little to work with.

    Either way, thanks so much!

  • I have emailed essence as they sell in wilko. The response i got was they dont test but dont know about their suppliers/ ingredients. They use lanolin beeswax silk etc so not vegan. Can anyone verify they are fully cruelty free?

  • Hello, can you update on smashbox again? Their website is different again and says they don’t test on animals, and it does not have the ‘where required by law’ statement anymore.

  • Hey Suzi, I think you should consider the brand Everyone or EO to your list. They make lotions and body stuff and they are verified by the leaping bunny.

  • I am finding this list a refreshing relief as it is a mine field trying to know products are truly safe.
    I clicked on Fior after the list stated it’s 100% vegan and carries the leaping bunny however on the site it shows PETA not Cruelty Free International. My only other difficulty is a lot of the brands shown aren’t easily available in the uk. I tend to reply on Co-operative, Marks & Spencer, Sainsbury’s and Astonish however this can be limiting especially for hair products.
    Thank you for your hard work and helping making my ethical views a bit easier to live by. I go without rather than buy anything that doesn’t carry the bunny, although I am now considering Lush and can’t do a lot about the petrol I have to buy!

  • Hi! I’m wondering about the brand “Earth Therapeutics.” My cruelty cutter app says that they are cruelty free, and when I searched them online, all the websites I looked at seemed to agree.

  • Hi! Just wondering why Thayers isn’t on your list? On their website they state that they’re 100% vegan 🙂

  • Hello, you should add Function of beauty on your list , they’re cruelty free and vegan, I did email them and they do not sell in China.
    Btw love your blog ❤️

  • HI, i’m from italy and since i disciver this website i think this is amazing and what you are doing is very special 🙂 thank you so much !

  • hi i’m from italy and i discover thi website and i think this is amazing and your work is something special! thank you for wath you do everyday! 🙂

  • Hi there! I love your list. I just wanted to suggest a new CF/Vegan brand that launched recently. They’re called CLOVE + HALLOW, the founder is a native to my home state of Georgia. I haven’t personally tried their products but I think they might a be a good addition to the list.

  • Hi Suzi,

    Do you know if Glowbiotics fits onto your list? I found them listed on Leaping Bunny but haven’t seen them anywhere else. Thanks for putting this list together!

    • Thanks Brian! If they’re on Leaping Bunny, they’re most certainly cruelty-free. I only list the most popular brands found on Leaping Bunny.

  • Jocott Brands Inc. says they are cruelty free on their products, but no official cruelty free logo is on them and I don’t see the brand on either side of your list. I’ve bought some of their products from Winner’s here in Vancouver, Canada.

  • And what about AHAVA? They are using Peta logo and they are in the list of cruelty-free brands (+vegan) on the Peta’s website. Do they sell in China?
    =(

  • Make-Up Atelier Paris as far as I know is cruelty free and I really do enjoy their 5 pan eye shadow palettes… Have you heard of them or tried them before?

  • Hi Suzi, I have recently come across this company called Juvia’s Place. Their products have a good rep and they say they are cruelty-free. They also use Ethylhexyl palmitate in their production which is sourced from palm oil. I guess the term cruelty-free mostly pertains to being against animal testing. Am I mistaken? I am curious.

    Thank you
    Bengali Girl

  • I’m looking for 100% vegan household cleaners that also have vegan/cruelty free parent companies (or no parent companies). I just heard Method is no longer cruelty-free, which is a huge disappointment. I was buying Seventh Generation, but their parent company tests on animals (from what I read). I also looked into Biokleen, but saw posts from a few years ago that rated it a “D” and compared it to Clorox (along those lines). I am looking for ONE brand that has a full line of Laundry detergents, fabric softeners, dryer sheets, scent boosters,etc. that are 100% vegan. I definitely want to keep the laundry scents the same, but the household cleaners can be any 100% vegan companies, but rather it be somewhat the same to make purchasing easier.

  • Hi there! I noticed Burt’s Bees was not a company on this list, though I recently checked Leaping Bunny and it is certified through them. I know the company is now owned by a parent company that is not certified, but you have companies (i.e. Nyx) like this included on your list. Do you have any other info about Burt’s Bees that I should know? Would be super sad to hear if things have changed for them 🙁

  • What about IDC and OGX? these say they are cruelty free but aren’t listed

  • Hi! I just wanted to add Jeffree Star cosmetics on this page! He’s privately owned and 100% cruelty-free and one of my favorite brands of lipsticks and highlighters!

  • Hi! Do you know if calia natural and new roots herbal Inc is cruelty free?they are Canadian companies. Thank you

  • Hey!!

    I live by this list, thanks!!

    Two companies that could be investigated/ added to the list are ‘Picture Polish’ and ‘Soap and Glory’?

    My preliminary research indicated they don’t test on animals/don’t sell in China but I could be wrong. Any chance you could have a look when you get the chance?

    Thanks!!

  • I would like to know if Hask Greek Yogurt haircare products are cruelty free. The containers has the bunny and says not tested in animals but I didn’t see them on your list!
    Thank you

  • I have been looking to get my hands on a Japanese and a Taiwanese list of cruelty free brands. I do know some of these sell over there, yet it has been difficult to get into more details. I have a kara list on Korean cruelty free. I just need more info on Asian brands.

  • Hi, thank you for this list and all the work that goes into it. Is it possible for you to look up Idun Minerals and Make Up Store? A lot of the brands on the current list aren’t available in my part of town, so I’d love for some more brands that are available in Scandinavia. I’ll insert the links to their webpages since mus is kind of a generic name. They both are claimed to be cruelty free, but I don’t know what kind of checks you do, so I thought I’d leave them here for your consideration.
    https://idunminerals.com/en/
    http://www.makeupstorecosmetics.com/se/

  • Hi, I’m wondering if you could add FM products to the ‘ cruelty free ‘ list? You may not be familiar with this company?…. if you would like their contact details to verify they are cruelty free then let me know and I will pass them on to you.

  • Hi, you could add Arbonne to your list! It is a completely vegan company! Every product is vegan and they never test anything on animals. ???

  • Drew Barrymore has a cosmetics line called FLOWER Beauty and she says they’re cruelty-free, I wanted to know if they actually were cruelty-free and if so they should definitely be on this list! Their products get great reviews.

  • Is the brand Posh (home based, tiered, third party catalog & internet sales) also crielty free?! They claim to be. Thanks!

  • Thanks for a fantastic list (with tons of work involved!)

    Couple companies I didn’t see/am curious about:
    Arbonne – they’re leaping bunny certified and several of their products are vegan. I’ve used (and sold) their product for years. I’m hoping they haven’t changed something that I missed!
    Younique – the reps I’ve spoken to say they’re cruelty-free, but not sure about any actual certifications. Do you know anything about them?
    Joe Fresh – when asked, they claim to be cruelty-free, but don’t provide any support/evidence. I like their stuff, but I’ll drop them in a heartbeat if I hear they aren’t being honest about their policies.

  • I see that MD Formulations is on the alphabetical list under ‘M’ however when you click on it you are taken to Bare Minerals? I am pretty sure MD Formulations tests on animals and has been removed from the market?

    • They don’t test on animals and they’re owned by Bare Minerals. I’m not personally familiar with their brand otherwise though.

  • Conflicting info on Kiko, any news on whether cruelty free or not and if sold in China. Need to be 100% sure before I purchase again.

  • I was wondering about Elemins and Tula skin care brands. Both say they are cruelty free…but I wanted to confirm since they are not on your list.

  • I have a question regarding smashbox. They’re not on your list because they say they test when required by law but they don’t sell in China. It seems a bit shady but idk What do you think?

  • Thank you for this wonderful list! I was checking the vegan companies. I was on the Blissoma website looking for a location to go and purchase their products and noticed they sell their products in a department store in South Korea. Their products are vegan, but how would we know if South Korea wouldn’t take those products and test them on animals? They also have a link to a website to purchase their products in Singapore and Hong Kong. Thanks.

    • South Korea has actually banned animal testing for cosmetics, and Hong Kong doesn’t have the same laws as mainland China. Blissoma is cruelty-free. 🙂

  • Urban Decay now animal tests.

    I was at the store today and noticed there was a paw next to some products. I asked the sales woman why that was and she explained to me that those are the products which are not amimal tested. Apparently as of recently Urban Decay does animal test on some of their products. I’m heartbroken.

    • It looks like the saleswoman was very confused, because Urban Decay is still cruelty-free and doesn’t test on animals.

    • From what I understand, the paw by Urban Decay products indicates that the product is entirely vegan. Some of their products contain lanolin or beeswax and are therefore not vegan, and they want to make sure their customers are aware of this. However, NONE of the products, vegan or not, are tested on animals. Hope this clears this up for you!

  • Did olehenricksen change its policy, their new packaging doesn’t seem to have the crulity free bunny on the back. And their site says nothing.

    • I don’t believe there was any change in their policy, as all Kendo brands are cruelty-free and they’re still on PETA. I also couldn’t find anything about the brand selling in China. It’s only a rebranding.

  • Do you know anything about the brand W7? I have seen it listed as a good dupe for the Urban Decay Naked Palettes, but I don’t see them on the test or does not test lists. Thanks!

  • Hi I was wondering if you’ve ever looked in to this natural Canadian brand Rocky Mountain Soap Company? I’d like to know if they are as natural and cruelty free as they say, and I wonder how their products stack up against some of the other brands you support.

  • Hi Suzi
    Thank you so much for your research and time spent to put together this information and be such an important resource to many of us. 2 quick things, the company ‘Method’ states (from what I could tell from its website), that they no longer let parent companies do daphnia testing. Link for you here. http://methodhome.com/blog/our-cruelty-free-mission-2/
    Which I really hope u can possibly confirm is true since I really love the range and quality of they’re products. Also, is ‘promise organic’ a cruelty free brand? The leaping bunny appears on product packaging and it’s made in USA and organic certified. I was hoping u may be able to give me some information on that!
    Thanks!!

    • Thank you for the link! It looks like they might have stopped the daphnia testing, but it’s not super clear so I’ll contact them and see what’s up. Promise Organic is cruelty-free and Leaping Bunny certified!

  • Hi there, I have recently found your blog and am really enjoying it as I am making the change to cruelty free toiletries and cosmetics. I found your article on the comparison between PETA’s list and the Leaping Bunny list interesting and I am somewhat sad that PETA are not as thorough as I would think, considering that people will head their first as they are so well known. Indeed, I did this and found differences in their lists to yours.
    As I live in England I am pleased to see Marks & Spencer on your list (a cherished part of the British high street!), but I am curious that you have also added Superdrug and wonder what part of them is cruelty free as they sell products from companies that test on animals. Could you elaborate on this please? Sorry for the long post, many thanks!

    • Superdrug the brand only! Not the entire store. Usually there’s a difference between the store and the products they sell under their own brand.

  • Hi! I always refer to your list before buying makeup – just hopped on the cruelty-free bandwagon n i love it! Wondering if Vecua Honey is cruelty-free? Was looking for BB/CC creams. Thanks!

    • Thanks Katherine! I see that Vecua Honey is a company from Singapore, so there’s a possiblity they sell to mainland China. You could contact them directly and ask them if they sell there. Unfortunately I’m not familiar with them myself.

  • So I am a little confused about some on the list, ex: urban decay .. they are leaping bunny approved but still owned by L’oreal, so is it still safe to assume they are cruelty-free? (I am new to this market but totally committed to throwing out all products I have and starting over!) Any help or tips would be great! Thank you!

  • I was sure Ahava (autocorrect changed it on my last post) had the leaping bunny seal of approval. Has that changed? Please let me know I was about to purchase some products.

  • I need a few companies info here. Ive asked all, and they’ve all CLAIMED to be CF, but idk.

    -Harry’s
    -Uncle Harry’s
    -Dollar Shave Club
    -Kiss My Face

    Any info is most helpful! please and thanks!

    Mike

  • HI Suzi! Thanks again for all the hard work and research you do for us all. It’s really admirable of you! I have 2 ?’s. You have taken Method products of your list due to them using water fleas but their website says they don’t? Can you possible check with them again to confirm this? I love their cleaning products but have switched to seventh gen. which work well but prefer method. My 2nd ? is about The Body Shop. I buy their perfumes and wonder if they too are CF. thanks for all your help and keep up the Great work! We all need you☺️

    • Heaps of CF brands are owned by evil parent companies. It’s your choice whether or not to purchase their products (I’m with you, personally), but they’re still technically CF.

  • I just saw a new company called Bliss. The products are sold at Kohl’s. Can you please tell me if they are cruelty free and or vegan?

  • Carma Laboratories, makers of Carmex products does not test on animals. Their products are made in Franklin, Wisconsin and have been made in the area since the 30s.

  • I noticed OGX and Hempz aren’t on your list. Are they both actually cruelty free? I was pretty sure Hempz was.

  • Why isn’t forever living on your list? Not got any accreditations but don’t test on animals or use any suppliers that do and won’t trade in China because of their animal testing policies

  • Does Huda beauty test on animals by? I’ve searched the internet but can’t find a clear straight up answer and this blog is where I usually come to find out information but it’s not mentioned, please help x

  • Hi Suzi! So I love your site as a great reference site when looking to maintain my vegan lifestyle (especially with so many great cruelty free companies being bought by conglomerates!) and wanted to know if the laws have changed about animal testing in China. I just bought some Thesis beauty products and they have a store in Beijing (according to their website). Doesn’t that make them not cruelty free?

  • Hi there, can you add Elemis to your list. I love their products but, being actively and vociferously cruelty free, I gave them a thorough grilling to ensure that animal testing isn’t involved anywhere in the sourcing of ingredients, production, etc and they were very firm with their answer that they were adamantly against animal testing in any form.

      • Me Too!! I contact them by facebook and they told me they don’t test on animals but I’m not sure that they don’t.

        • Boots is clean. They do not retail in China. They’ve made a statement to the effect that they have chosen not to do so owing to the animal testing situation there. Some have questioned them because of their presence in China, but that is only the pharmaceutical arm of the business. The cosmetics side is clean.

    • Hi, I have sent an email to Aesop, they have vegan ingredients yes but they have openly stated that they do not test their final product on animals but cannot confirm if ingredients they source do get tested….in my mind that means products in their ingredient list are tested on animals and i will have no part in that.

  • I’ve contacted Omorovicza’s customer service and they have reassured me that they are no longer selling their products in mainland China (and they themselves never tested on animals). Any chance we can get a confirmation on that?

  • Anyone know about Thierry mugler? They say on their website that none of their products are tested on animals but does anyone know if they sell their products in China?

  • Hi,

    Do you know if Soap & Glory could join the list?
    Have seen there are quite a lot of discussions going on about them, but it does sounds like they are cruelty-free… I’d be happy to get your opinion on their case!

    Thanks,

  • I’m confused by BH Cosmetics! when I search it comes up that they are leaping bunny certified and are on the cruelty free list but when i search their products they don’t all come up as cruelty free. Surely if they are leaping bunny certified all their products should be cruelty free right?

  • Im a bit confused, it says on Smashbox website about animal testing:

    We live for lipstick and are serious about primers—but we also really care about animals. That’s why we are cruelty-free. We test our products on human volunteers, not animals.

    Do you know if they are 100 % cruelty-free now?

  • Nuuvo Hair Products?? This is what their website reads: “vegan; sulfate free, paraben free, with no animal testing … 100% cruelty free.” Also, Unite hair products claim “Unite Against Animal Testing.”

  • Hi, Kitty! I could’ve sworn I’ve seen Natracare on you list a couple of months ago, and now it’s not there. I don’t know if I was imagining things or not, but anyway… I heard that they were a Leaping Bunny approved brand and 100% vegan. But when I looked on Leaping Bunny’s list, they weren’t listed. Should I be worried? Is this concerning?

      • No, they did not state that they were Leaping Bunny approved. I contacted the company and hopefully I get a response. I will keep you updated if anything new comes up.

  • I would like to hear what you think about Michael Todd is peta certified and has a a lot of products that are organic

  • Is Morphe makeup cruelty free? I see a lot of Youtubers promoting their products and they look amazing. However, I won’t buy them if they’re not cruelty free!

  • Gold Mountain Beauty also claims to be cruelty-free. I contacted a representative and he told me that their ingredients are all bought from the U.S. and not tested on animals.

  • You should totally feature Necromancy Cosmetica. They are 100 % vegan and cruelty free, and have some of the raddest lipsticks I’ve even seen!

  • Hey! How about Herbivore botanicals? They’re on the sephora list, but are they PETA or leaping bunny certified?
    Thanks!

  • Cruelty Free Kitty has become my bible as I’ve transitioned over to 100% cruelty free. It’s hard to look through brands I don’t recognize, but I’m getting the hang of it. Right now, I’m trying to find a good adult acne product and it’s difficult – there are so many products!

  • Merci beaucoup Yoana! 🙂 Congrats on making the switch. Most people don’t boycott cruelty-free brands if the parent company is not cruelty-free, if this helps. I myself don’t boycott them, but I try to support independent companies whenever possible instead.

    • Thanks Dear ! It’s gonna make me crazy ! I have to find a good foundation but my professional expectatives are différents from commun clients ! I’m gonna try Bareminerals liquid foundation, i’m not happy because they are owned by shiseido, but the texture and result look like the “silk of Armani” (my best expectative of skin and coverage results )
      I’m tired to spend night watching youtube “first impression makeup foundation…”) !!!
      I wish I could have the Cover FX drop foundation but they are not sell in shop in paris (no possibility to test) and they don’t make the “pro account” out of US ad Canada. Such a shame, cause when i will choose my foundation i need around 6 different shades to work ! (a lot of money without pro discount )

      I’m discovering your blog and is full of answer about brand and owner … ( Marc Jacob article..) very interesting and helpful !

      Best Regards,
      Yoana (www.yoana-tg.com)

  • Hi Suzi,

    Just wanted to understand, if a brand is found on the amazon china website, does it mean that it is not cruelty free?

  • Cruelty free kitty, I think you should add Kypris to the cruelty free brand list. Kypris is a unique and amazing skin care brand that is wild crafted, organic, vegan, cruelty free, local and receives ingredients from woman owned farms. They are absolutely the best thing you’d ever find in a product. You can make more research on them but all I say is to give them a chance and check them out. I can’t get enough of them!

  • Any idea if Lifeplan is cruelty free? I am using their Aloe vera gel and it does say it’s vegan but I can’t find any information on their animal testing policies. Any help appreciated! Thanks 🙂

  • Also – Perfectly Posh is skin care, body care, hair care and they do not test on animals either! Plus they have vegan options 🙂

  • I just checked the jeffree star website and it says this:”Are your products cruelty-free?
    Yes, our whole line is cruelty-free! Makeup is for humans, not animals. We have also researched our manufactures and know 100% they don’t affiliate or get ingredients from places that are not cruelty-free!” so will you add them to the list?

  • Hi! I love reading your blog! you are my go to source for cruelyy free products. I have recently discovered a few new products and I was wondering if there were cruelty free. Lune + Aster, Smith and Cult, and Wander Beauty. Thanks!

  • Ok, so two companies I don’t see listed at all Maelle and Mally.
    Ok so I know there were discussions way down in comments about Mally Cosmetics but I decided to contact them again because I really do miss them. So I would like to know what you think of this response. I hate that it says “at this time” like they could change their minds at any time. I literally just asked the last question a few minutes ago so hopefully I will get a response by tomorrow and add that as a comment.
    Pam Lewellen
    Hi,
    I miss your cosmetics and would love to come back to you. So please answer these questions. Do you sell in stores in China? Do you test on animals?
    Thank you for a straightforward answer,
    Pam Lewellen
    Today
    Mally Beauty
    8:39am
    Mally Beauty
    Hi Love! At this time, Mally Beauty is available in the United States, Canada, the UK, and Germany. Mally Beauty is proud to be cruelty free! We do not test on animals. Have an amazois day! xox
    Today
    Pam Lewellen
    7:37pm
    Pam Lewellen
    Thank you for the response. I do have one more question. Why is your company not on the Leaping Bunny or PETA list for cruelty free cosmetics?
    And a link to Maelle’s website
    https://www.maellebeauty.com/store/siobhanemily/our-story

  • Sally Hansen is NOT cruelty free but there are loads of great nail products that are. My favorite is Zoya & others include Wet n Wild, Milani, Orly, Ella+Mia, Butter London, & many smaller Indy brands. Hope that helps!

  • Hi Suzi! I saw numerous people asked about Palmers, but haven’t seen a resolution. Their website and products say that they do not test on animals. Do you know any more about them?

    • Hi Becky,

      It looks like Palmer’s sells products in China. This is what they claim on another site: “Our products registered in China are all body lotions and all classified as “ordinary products” for registration purposes. ” They go on to say that Chinese laws aren’t clear and that their products weren’t tested on animals in China, but I think it’s safer not buy from companies who sell in China.

  • I have a quick question. I recently received ‘tini beauty eyeshadow in my ipsy bag. They claim to be cruelty free others also claim it is but is says it is made in China. How can this still be cruelty free? I did not see it on your cruelty free products list nor does it appear on Peta’s site. It also doesn’t have either rabbit logo. Am I safe to assume this is not cruelty free? If it isn’t CF I will chuck it in the bin like all of the other offenders. Thanks!

    • Made in China doesn’t mean it’s tested on animals. The animal testing law only applies to products sold there! That being said, I don’t know anything about that brand, but Ipsy isn’t exclusively cruelty-free.

      • Thanks! That’s what I needed to know. Yeah they put out the nailtini nail polish too so since there really isn’t a definite yes or no I’ll throw it in the garbage. Thanks for the reply. Really appreciate it and all of the work you do for not only us but for the animals as well.

  • Hey also another company that is not listed is Beauty Bakerie. They are certified as Cruelty Free and they have amazing lipsticks 🙂

  • Hello =)
    First of all, thank you for all his amazing lists, super helpful!
    I wanted to know why is Lush on the list of companies that “pretend to be natural”. I buy a lot of things there because I thought it was as natural as it could get.

  • I saw on the Thierry Mugler site that they do not test on animals, that’s definitely a great suggestion for a designer scent. My favorite perfume is Angel and my husbands favorite is Alien – so I was overjoyed to find they were one of the few cruelty free perfumes. Can anyone confirm this for me ?

    • Hey! I saw a few people asking this question, and I bought their shampoo/conditioner under the impression that the label on the bottle was accurate (not tested on animals, only on the Redmond’s), but had some questions as well since I couldn’t find it on Suzi’s list or other prominent cruelty free blogs. I reached out to them and this is the message I received from their customer service team “Thank
      you for reaching out! At Renpure we strongly believe in protecting animals from product testing. We do NOT test our products on animals,
      and we absolutely do not contract a third party organization to do animal testing for us. We also do NOT sell to China, or Hong Kong, and all of our products are Vegan. Finally, we are a private family owned company and are in no way owned or operated by another company. Hope this answers your questions!”

  • Love love love this blog!! Just curious about why the Pinterest list is so short? I noticed many brands not on the info graphic which do make the longer cruelty-free list (Odacite, One Love Organics, John Masters Organics, Suki, Shamanuti, Dr. Dennis Gross, Weleda, etc.) Can you comment on companies that do not test on animals but are owned by a parent company that does (i.e. Dermalogica, Urban Decay, Tarte, Origins, etc.) Vegan food is so simple. It’s made of plants. But cruelty-free cosmetics are so difficult to keep up with given constant acquisitions and entries into the China market.

  • Youth to the People is a brand I am now finding at Sephora, they appear to be cruelty free and vegan. Thanks so much for you list, I carry it when I go shopping now.

  • I’m confused about Herbivore. I see it listed under the Sephora list but not here. Their website says cruelty free

  • I suggest adding the makeup brand LimeCrime to the list, they are 100% vegan and don’t test on animals 🙂

  • Hello do you know if UK hair brands Mark Hill and Lee Stafford are cruelty free? Quantum Beauty Company who produce Lee Stafford claims it’s cruelty free do you know snything about tht company?
    Sleek Makeup from UK is cruelty free

  • Thank you so much for including us along with all these other fabulous brands! If anyone has any question regarding our products, you can let me know here:)

  • Hi.We using Artistry and as we know, they doesnt have animal testing. And I was looking here the price, I can claim Artistry with that 40Years still cheap, plus give extra money just with shopping it.

  • Arbonne is a 36 year old company that is Vegan, PETA aproved and we have never tested on animals. Our packaging is recyclable and our product is wonderful! If you would like to check us out, feel free to visit my website bethanysavino.arbonne.com

  • Hello, first of all thank you for this list, it’s SO helpful and it takes a lot of work from you. Second, I would like to question… is KIKO cruelty free?? I need an affordable brand to my basics… thank you <3

  • So excited to see Mehron on here! You should also add La Femme, L.A. Girl, Velour Lashes, and Crazy Merman. That last one is new, I think, but it’s cruelty-free and vegan. Only Camera Ready Cosmetics seems to carry it. 🙂

  • Hi Suzi,
    Can Spectrum be added to the list? I’m also looking for a CF professional makeup kit (I like the size and sturdiness of the Zuca, not sure if they’re cruelty-free?), if you know a great one I’d love to know 🙂

  • Thank you for the very informative list! Is it also possible for you to make a list of cruelty-free Korean makeup brands? Thank you very much!

  • I emailed skindinavia and they got back to me saying they do not test on animals. Is there a reason you didn’t put them on your list that i am unaware of, i would like to know :).

  • What about Viseart? I can’t find that anywhere on here but I’ll continue looking in case I’m wrong!

    • Hi! I discovered this company too few days ago, do you have any news about how trustworthy eventually is?

  • Hi Kathleen!

    I think this boils down to being a personal decision, since we don’t have undercover footage or facts about “cruelty-free” brushes made from natural hair. Personally, I stopped purchasing animal hair makeup brushes even when they’re labeled “cruelty-free”. This is because I can’t imagine those animals’ condition being that much better than lab animals.

    When “cruelty-free” is applied to anything but animal testing, it becomes a very subjective term unfortunately.

    • Thanks Suzi. My gut was telling me the same thing. I ended up going for Hourglass synthetic brushes (#3 and #4 for eyeshadow) in the end — although I’ve heard great things about OCC and Cozzette too. Maybe I’ll email Trish and ask for a squirrel-brushing video. Ha!

  • i’m still a little sketch with essence. from their website: “other laws apply for suppliers in countries outside of the european union. so it could happen that an ingredient has been tested on animals somewhere in the world”, and their justification for not having a leaping bunny seal is “if something is self-explanatory, we do not write it on our products”. i mean its probably 100% fine and i’m being paranoid but i can’t help but overthink it

  • Hi there, I just came across Teez Cosmetics and they aren’t listed anyone in regards to animal testing/cruelty free. I can’t tell whether they are…

  • Hello! How about R+Co hair products? I received a sample of R+Co shampoo/conditioner a while back and was really impressed. I haven’t purchased any full-size R+Co items, though, because I’m not sure about the company’s animal testing status.

  • Hello
    I just got to know from the official website of 100% pure that they do sell theri products in china .

    Can we still call them a cruelty free brand ?

    https://www.100percentpure.com/pages/shipping-faq

    They’ve clearly mentioned in their official website that their products are available in china .

    I’m confused . I read that they don’t sell their products in china but their offical website states otherwise .

  • Hello, would you be able to check on Morphe, please? I know their brushes are cruelty free but I can’t find out about their makeup. Thanks!

  • Hi Suzi! Hope you are doing well! First of all thank you so soooo much for all your hard work and for sharing your knowledge with us. Secondly I would like to ask you about Swiss brand Bikosma http://www.biokosma.ch/en/about-biokosma.html On their website they state: True to its philosophy, BIOKOSMA stopped using aluminium tubes, parabens, musk and musk derivatives in the 1990s. As early as 1992, six years before it became mandatory, BIOKOSMA provided a full declaration of ingredients. BIOKOSMA has never tested its products or ingredients on animals.
    Do you by any chance have any information abut them? It’s really difficult to find and buy cruelty free products here in Switzerland so I try very hard to find something locally and animal friendly made. Many thanks!

  • ‘It’s a 10’ haircare products are certified cruelty free from the leaping bunny! Thought you should add it to the list. I love their leave-in conditioner. Thank you so SO much for this website and all the work you do!!
    I’m working on a huge list of companies that not only abuse animals, but are all around unethical and horrible companies that laden their products with chemicals and pesticides (like 95% of the companies found in stores). I’m gonna print it out and give it to friends and family- hope they don’t think im too crazy! lol.

  • Thanks Shelly! I added the LP logo for melt. I tried to contact Living Proof several times but the answer they give is always far from complete (pretty much like the one you mention). Thanks for the head’s up on Ciate!

    • Thanks. 🙂
      That’s too bad they’re so shady! I prefer Drybar to the Living Proof samples I’ve gotten with purchases at Sephora anyways, but still. It’s annoying when companies claim to be something they aren’t.
      Another brand that state they are cruelty-free and most products are vegan on their website (Peta-certified) is Dr. Dennis Gross Skincare. Not sure if you’ve looked into them before or not. 🙂

  • Hi Denise- You’re right, I don’t mention them in roundups anymore and don’t purchase them myself. At some point I removed them from this list but it made everything too confusing and I received negative feedback. I could compromise and grey them out maybe.

  • What about Karity? They’re a really nice, high quality low cost brand, and I believe they’re certified by PETA.

  • Companies that are verified by Peta don’t need or use the Bunny logo. They pay $100 to use that logo. That doesn’t necessarily mean they’re certified. It’s still the same certification, just 3 more pages to fill out and pay the fee. Sorta confused as to why you used that as a determining factor?

      • All I’m saying is that you can’t let the bunny define the brand. Some of the brands on your list “are” certified by Peta, however you don’t have a bunny next to them. Also, there are several brands on your list that are certified Vegan but you don’t have a legend next to their names either. I’m not trying to give you a hard time, I’m just trying to help make your list a little more accurate.

        • I only consider the certifiaction, not the right to display the logo on packaging. However if a brand is LP-certified, I didn’t also mention the PETA certification. Feel free to point out if you notice anything inaccurate (i.e. if I missed a PETA-approved brand that isn’t LP-certified).

          Also, please let me know if there are any 100% vegan brands that I missed!

  • Forgot to add Anthony (men’s skincare, used to be called Anthony Logistics) to my previous comment! They state they do not test on animals and are against animal testing of any kind; I don’t see them on the lists, either!
    Also forgot to mention that Ciaté, Living Proof, and Anthony are all sold at Sephora, too.

  • I am always VERY suspicious when a company is on the Peta list but not on Leaping Bunny’s (LP). If they care about animals so much why didn’t they sign up for Leaping Bunny? I assume the question is because LP is a much stricter list, they do not only rely on the companies’ statements and applying for a LP certification takes much more work. So if that is already too much work for the companies, how animal-friendly can they really be? Just my opinion.

  • Does anyone know if Jouer is truly cruelty free? It looks as those though they are, however I’m not sure if they sell in China.

  • Makeup Reevolution London sells in Japan and Singapore. Asia demands animal tesing before they allow selling in there. Therefore: no more cruelty free.

  • I have a question about Heritage Store products. Are they cruelty free? I am looking for a cruelty free replacement for MAC fix+. I know there are plenty of DIY’s and that Mario Badescu makes a mist. That there are also great mists from Jane Iredale, Tatcha, and Pixi, but none are quite right (maybe Jane Iredale, but super pricey and the DIY’s have a very short shelf life). I was just wondering.because the ingredient list looked better than the MB product and the price point is about $6 for 8oz

  • Some NYX products are made in China, so would be tested on animals. Also you’ve missed of Natural Collection, though that might just be in Boots in the UK ?

  • Hey suzi,tnx for your good and usefull site, but you didn’t write anything about “nvey eco”brand! Can you help me,I got confused!

  • Shaklee has 350+ Cruelty free products. Don’t see them on the list. Wow there are a lot more responsible brands out there that I ever imagined! Good to know.

  • Just curious here, but Menscience is a sponsor on this site, but yet it is not on the cruelty-free list. Their website claims that they are. Just wondering if they are or are not. And if they are not, why would they be a sponsor?

  • I used to use ogx hair products but now they sell in China. I’ve switched over to a company called HASK, have you heard of them? They claim to be cruelty free and do not animal testing at all, how can I know for sure? I love their products and hope they are truly cruelty free because I hate having to search for a new brand again.

  • Why does PETA state Bath n Body Works ( L Brands) is cruelty free but on your list ( which I respect because you constantly update it) does not. Did something change?

  • Carmex, by Carma Laboratories Inc. states that they do not, and have not tested on animals. Its in their FAQ on their website.

  • Hey Alisha, thanks for looking into Pur Minerals. Please note that comments are approved by hand, and since you posted your last comment 3 hours before this one, I didn’t have time to approve it! That’s all. 🙂 Also, keep in mind that this is a cruelty-free list only and not a 100% vegan list. Only brands that have the “100% vegan” label next to them are completely vegan. Sorry for any confusion, and I hope this helps.

  • Thank you so much for continuously updating this list ^^. I noticed that your recently mentioned marc jacobs beauty and laura mercier aren’t on the list? Was just curious if they were still cruelty after your posts. Also have you heard of the brand natasha denona? Would also be very grateful to know if she is cruelty free as well (:

  • Hempz Body Lotion was offered at a very good discount at Ulta. Their lotion bottle does read that this product is 100% vegan. Their age-defying Herbal Body Moisturizer is a very good product which I have been using for months. Does anyone have any information on the Hempz products or their parent company?

  • Hi! Organix no longer lists China as a retail country, and their packaging says cruelty free. Have they corrected themselves? I know they seem to care a lot about animal welfare, but PETA still lists them as animal testers.

  • EX1 says on their website that they are cruelty free but yet to receive certification, they may be someone you can look into 🙂

  • thank you for posting this! A few other brands I recommend is Kenra (hair), Alterna, Whamisa, Belif, Amorepacific (but their subsidiaries are not), Root Science, REN, Murad, and Kate Somerville.

  • Another company that I love that is not on this list is A.G. Hair Products. They have the PETA Bunny Logo on their products. Maybe you could confirm this and add it to the list? Thanks!

  • In reading Method laundry detergent ingredients, I noticed some of their ingredients are made by Dow chemical. Doesn’t Dow test on animals?

  • Is Cerave a cruelty free company? Several sites says they are, some say they aren’t, and some say it is unclear. There is a subreddit that basically says Cerave is cruelty free, but not vegan: https://www.reddit.com/r/SkincareAddiction/comments/2tg8ew/psa_cerave_products_contain_animalderived/

    Someone supposedly messaged CeraVe to ask about the cholesterol and got this reply – “The cholesterol in CeraVe products is derived humanely from the grease contained within the clippings of sheep’s wool.”

  • I’m interested in finding out whether Raw Sugar is cruelty-free Target carries it and it says it is but you know…,

  • What about Jeffree Star cosmetics? He always says his products are 100% vegan and cruelty-free… but I notice he’s not on the list!! xx

  • I recently just purchased two products from Cowshed (made in the UK) and one from Farmhouse Fresh (made in Texas). They both claim to be botanical and cruelty-free. Can you please look into them for me? Thank you!

  • Since donating all of my Avon bath products this past year because of animal testing, I have been using Hempz lotions and like this product line so much. The Hempz packaging states that their products are 100% vegan. Do you have any further information? Also, Thymes bath products are sold in many midwest specialty stores. This company states on their Website that they do no animal testing. But Thymes seems very unclear about their products’ ingredients. Help!

  • Our two brands, Cake & Delectable, are both cruelty-free and certified by PETA. Delectable is additionally certified as 100% vegan, and Cake’s dry styling line is certified as 100% vegan as well.

    • I wouldn’t be ending that in a smiley face when the company has a huge leather handbag/purse/shoe line and has used dog fur in fashion shows before. Do not support Marc Jacobs by buying their apparent vegan make up in attempt to get money from another market that has nothing to do with them.

  • Could you please mention which of these, if any,mare Korean brands? Since they are really great products but many sold in China. I would really like to know!

  • Hey Elise. Products made in China aren’t subjected to animal testing regulations. It’s only if a foreign brand (like Wet n Wild) SELLS their cosmetics on the Chinese market that they require animal testing (to make sure it’s “safe”).

    • Hi Suzi, have you received any confirmation from Morphe? They have some great vegan brush options, but I’m holding off until I get confirmation.

  • In order for a brand to become certified cruelty free, they have to pay for the bunny per every box of item. Therefore why company find alternative ways to state they are.

  • Have you heard of Formula 10.0.6? Everything I’m finding on line says it’s a cruelty free brand, and almost entirely vegan! They’re carried at Ulta and I just recently discovered them. I work as a brand rep now for Too Faced and First Aid Beauty, so I’m in Ultas, Sephoras and Macy’s now. I have found so many new lines to try!

  • I’m really glad I found this! I’ve got a lot of work to do to switch over to cruelty free. Do you know anything about Hask? I bought some hair care products since they claim to be cruelty free, but that was before I found your website.

  • Hi Suzi, I’ve been cruelty-free now for a year!! Would you consider compiling a list for cruelty-free products we can buy at Ulta? Also, I’m having a heck of a time finding a “signature” fragrance for me. I used to wear Calvin Klein Euphoria but really any suggestions from you or anyone on this site would be helpful. I have a few of the Philosophy fragrances and they’re ok. Thanks!

  • Hi there! I’m sorry if this has already been brought up, but have you looked in to Jeffree Star Cosmetics? It’s growing in popularity and they claim to be 100% vegan and cruelty-free (as well as paraben- and gluten-free so far). I don’t happen to know if they have any kind of certification, as they are still considered an indie brand. It does state in their FAQ on the website that, “We have also researched our manufactures and know 100% they don’t affiliate or get ingredients from places that are not cruelty-free!” Also, it states on each of their product listings that they are vegan, and they provide a list of ingredients for each product as well. If you wouldn’t mind checking it out, I would love to see them on this list because their products are absolutely wonderful and they deserve to be known more for making high-quality products without having to harm animals to do it (assuming that their claims are true, of course).

  • Hi there. I see a few folks have asked why Arbonne is not on the list. The company is both Vegan Certified and Cruelty Free. It has never tested on animals in its 36-year history. Can you please add it to your list? Love your website, BTW! (Full disclosure: I am an Arbonne Independent Consultant and one of the reasons I started my business was because of its commitment to being cruelty-free.)

  • Hmm, I just looked at Smashbox’s website, and although they say they will test when required by law, they also say they don’t sell in China or other countries that legally require animal testing? So it seems like a strange caveat to make:

    “Animal Welfare

    Do you test on animals?
    We don’t test on animals, nor ask others to test on our behalf, except where required by law.

    What countries require animal testing?
    China, most notably, in addition to a few others that conduct testing by law of cosmetic products or ingredients to demonstrate safety.

    Does Smashbox sell in any of these countries?
    No.

    What are we doing to end animal testing?
    Our founders launched with a commitment to end animal testing, and that commitment remains. For instance, we only conduct or commission in vitro/human volunteer testing to show our products are safe, and we’re part of the European Partnership for Alternatives to Animal Testing, among other efforts.”

  • I gathered up ALL of my unopened Avon products to donate tomorrow. Does anyone have information regarding Hempz Herbal Body Moisturizer and Body Wash? The back labels reads “100% Vegan.” I do like this product! No certification appears on the back label. Does anyone have up-to-date information regarding Boot’s No. 7? I just started using First Aid Beauty, and I do recommend this skin-care company. I shop for cosmetics at Ulta.

  • Hello! I’ve heard that Urban Decay is in fact cruelty free even though they are owned by L’Oreal. Can anyone confirm this? I’m so confused! Thanks:)

  • Hi! I have never seen Becca listed as cruelty free before. How is a company added to this list? Do you have more information to confirm this? Thank you! 🙂

  • You should add Shea Moisture (PETA certified) and you should add Jeffree Star COsmetics (100% Vegan AND cruelty free).

    • Younique does not test any of their products on animals. They have not gone through the stringent hoops to be labeled cruelty free though. You can check out their products at youniqueproducts.com/DianaSlater

  • Vasanti also does not test on animals if you’d like to add this to the list. I just confirmed it on their website today 🙂

  • Add Oway organic professional color, products and they recently added skincare.
    They are cruelty free and vegan

  • Important question, are Santee brand cosmetics cruelty free? I can’t find any information on whether they are or not, and I’ve tried searching in both Japanese and English. If you can dig up any information on it that’d be awesome. <3

  • Hi, can you confirm at all if Fudge Urban hair products are tested? It says on the back in very small writing “against animal testing”, but can’t find any further information than that. Thanks ?

  • Arbonne has fabulous botanically-based products: skin care, personal care products, spa/detox, aromatherapy, nutrition, and even a baby line. Over 400 products and growing. 100% vegan/PETA certified, cruelty free (Arbonne has never tested on animals in 36 years), gluten free, no dairy, no soy, no artificial colors, dyes, fragrances or flavors, no paragons, phthalates, mineral oil, petrolatum, formaldehyde-donating preservatives, sodium laurel sulfate, PABAs… and free from many more ingredients that are not safe (too many to list). Swiss-formulated skin care, but all products are manufactured by Arbonne (not another company) here in the US. Arbonne has a strict ingredient policy, and adheres to the European Union standards rather than US; the EU has banned approximately 1200 products, while the US has banned less than one dozen.

  • hey! this list is extremely helpful! but i am having trouble finding a good cruelty-free foundation which has good coverage since i have acne. I currently use maybelline and really want to ditch this awful brand. id really appreciate your recommendations!

  • Hi, I have found your blog so helpful with buying cruelty free cosmetics. Can you explain why dermologica isn’t on the list? It says on their website they are independently owned.

  • Any certain skin care lines for sensitive acne prone skin you recommend? I’m having a really rough time finding something natural, cruelty free, with no acne causing ingredients including fragrances.

  • Out of this long list, I have only heard of 14 of these lines, and Wen makes your hair fall out. We pretty much will have to start making our own skin care, hair care, makeup and perfumes!

  • Milk Makeup is another company that isn’t on the list , though i don’t think they’re certified cruelty free . according to their website , they don’t test on animals , their line is 60% vegan , and their packaging is 100% recyclable : https://milkmakeup.com/faq/ great stuff and love styling

      • I heard back within 2 hours of emailing them this morning, sent in your recommended questions for finding out if a company is cruelty free and was very pleased with their answers. I’m looking forward to trying out their products knowing that they are cruelty free 🙂 happy to share the response if anyone is interested in reading it.

  • Hi Suzi!

    Love your blog and this list of cruelty free brands is amazing! So important to get this information out to the public so they can make more educated decisions.

    I work with an organic skincare line called Eavara and we’re certified cruelty free by Leaping Bunny (http://www.leapingbunny.org/content/eavara). Would be honored if you checked us out and maybe added us to your list if you feel that we meet your standards.

    Keep up the amazing work! 🙂

  • I recently went to Ulta to buy The Body Shop lotion I like. I happen to turn the bottle around and noticed that the Leaping Bunny was absent so I went to my LB app and they are still on list. I was really confused then so I opened the flap on the label and still no LB insignia. Instead they now say Against Animal Testing. This looks like red flag to me. I didn’t buy so anyway to check?

  • They are if you scroll down. They are owned by parent company that tests on animals and Suzi is separating the two. But they are still CF. I love Tarte so I almost freak out at first

  • Hey, I love your blog!!! The past year I have been really trying to switch to cruelty free make up products!! but I really want to start being cruelty free around the house, with house hold products… since airwick and glade are not cruelty free do u know the brands that are cruelty free that will make my house smell good 🙂 thank u!!

  • Hi Yhaz! I’ll do my best with the info I currently have! Cruelty-free: Black Radiance, Ben Nye, Ardell, Melt Cosmetics. Not cruelty-free: MUFE, and possibly SheaMoisture (readers have mentioned that they sell in China but I haven’t confirmed this yet). Unconfirmed: all the rest.

  • I’ve heard Mario Badescu has been selling in China. Have you been able to confirm they aren’t? I stopped using them when I heard about China, but they are one of my favorite brands.

    • When did they start testing? I believe they’ve always been CF. They are also on PETAs list. I’ll be upset if they are no longer CF.

    • Colourpop doesn’t test on animals… I don’t know about them being vegan, but they are cruelty free

  • Superdrug own brand is vegan and cruelty free. I know some people are reluctant to purchase these products since Superdrug stock products that are animal tested elsewhere in the world but I personally am okay with buying their own brand products (some, not all, of the products on the list above are expensive and Superdrug are extremely reasonable if you’re on a tight budget). I’m also not aware if this is a UK-based list or not but if you’re in the UK Marks and Spencer’s and Sainsbury’s own brand is also cruelty free – just thought I’d pass this along, feel free to correct me 🙂

  • Its a bit disappointing that Murad got bought by Unilever. I love the products but I do find it hard to give my money to a company that has done so much harm for animals. It is indeed a hard decision. Looking for a new brand to buy. Thanks for the list.

  • I use Origins. It says without animal ingredients. And that their products are tested on volunteer panels…..

    • Hi Judith, Unfortunately Esteer Lauder, the parent company decided to sale in China so they do test on animals when required. At least that is what it is stated on their website.

  • Thank You for this list!! It’s been a FANTASTIC resource!! I’m making the switch!! I’d like to request that you add Eleve Cosmetics to your list. My understanding is they are a vegan & cruelty free company, fairly small/new too, based in Austin TX.

  • Many brands are lying and saying that their products use natural ingredients and be animal friendly. Its was getting difficult to know their true nature. Our opinions matter the most and brands are ignoring us. A friend told me that A good place to start is the Leaping Bunny guide, Coalition for Consumer Information on Cosmetics compiled a list of cruelty-free brands.

  • Suzi, apart from Maxim are there any other cruelty free brands that produce sanitary napkins? I currently use Kotex, but Kotex isn’t owned by a cruelty free company as far as I know, and I want to change that. Everything is changing to cruelty-free in my home, and I was wondering if you could help me? That as well as razors for shaving, I love that Kiss My Face has a great shaving cream, but I don’t know what I’m gonna do about razors >.<. Your help would be most appreciated!

    -Elise

  • Hi 🙂 Your article about the fake cruelty free brands piqued my interest. I was concerned about the make up brand: ”Eye of Horus” http://www.eyeofhoruscosmetics.com/collections/eyeliner

    They claim to use natural ingredients and be animal friendly but I don’t recognize the symbol they use..I was wondering if you have ever heard of them or know anything about them. Their products are also being sold via beautybay…

    • Hey! Looks like Eye Of Horus is cruelty-free. Their statement checks out and they address every point in it. As long as they don’t sell in physical stores in China, their products don’t have to be tested on animals there.

      • ok thanks for checking it out as well 🙂 Oh that’s good to know, I thought if they sold their products virtually to China it would also mean testing on animals would be done! Thanks for the info 🙂

        P.S. Everyone says kiko milano is cruelty free and so does their statement, they don’t get sold in China (A.F.A.I.K), however they haven’t opted to be certified. Is that a red flag?

        Sorry for all the questions but I’m trying to be informed enough through this resource so I will make positive choices in my purchases 🙂

  • hey do you think it’s wrong to by things like bags for example that are vegan (I’m a vegan ) but that test on animals on products like perfume for ex: Micheal Kors that sells bag shoes etc but test on animals on other products .Or Victoria secret for ex : they sells mainly lingeries but also sells perfumes etc . Isn’t like going to a store that sells meat and vegan , vegeterian stuff ?Do you think it’s wrong ? By the way I by only cruelty free and vegan products since a vegan .Just would like to know other opinions to do the right thing .Sorry for the english

      • Leaping Bunny is the highest level of certification of cruelty free and not animal testing, to me the LB is more trusty because i read stories about some people which works for PETA and have some bussiness in cosmetics & makeup, but you can clafify that doubt.

  • I am trying to find out about Younique. They do not sale in China. The company says they are cruelty free but they are not listed on any lists under if they test or do not test.
    Thank you

    • Hi Sharon, I’m a Younique Presenter. We are not supposed to claim “cruelty free,” as we are not officially certified yet. Presenters who make that claim are violating our agreements and can get into trouble. However, I’ve been told that we are currently trying to get certified, I’m just not totally sure if that’s true or not. I do know for a fact that we don’t test any of our products on animals. Some products are vegan, but not all. Hope this helps. 🙂
      Savannah Marcos
      burke.savannah@gmail.com

  • I recently was looking at a Barry M eyeshadow palette at my local store and when I turned it over it said Made in China on the back. I didn’t know whether this was relating to the whole make-up palette, or just the packaging. But it made me wary so I put it back. I didn’t know whether this meant that the products had also been animal tested.

    • Made in China is totally okay and doesn’t mean it was tested on animals! A company can manufacture products in China and NOT have to test on animals as long as they don’t sell their products there. Hope this helps!

  • They would only lose their cruelty-free status if they start selling in China, which is a possibility. That being said, not everyone supports cruelty-free brands that are owned by a parent company that tests on animals as profits still fund animal testing down the line. As far as Ren and Murad are concerned, they’re still cruelty-free for the time being. 🙂

      • I am interested to know where you did your research. All Arbonne products are vegan certified, PETA-approved and have been cruelty free since the company began in Switzerland 36 years ago.

  • Isn’t Younique cruelty free? That’s the only reason I signed up to sell their make up aside from loving their products.

  • Hi Suzi! Great list! Wondering if Kenra hair products are cruelty-free? Also, last year I believe Certain Dri deodorant was on your list but not now. Is it still? Thanks for the help/info.

  • Hey, I thought the makeup brand Laura Geller were cruelty free, well it says that on the website & Laura herself says this but it’s not on the list, just wondering if the products are actually cruelty free? x

  • Yay, glad it helped you, Nicole! Unfortunately the Jeffree Star team isn’t being very responsive when it comes to animal testing inquiries. The finished products aren’t tested on animals, but I don’t know about their suppliers. I’ll keep trying though.

  • is it still ok to use cruelty free brands with non cruelty free parent companies? because i live in hong kong and some of the things listed on the 100% list are not sold here/ very hard to find.

  • Do you know if “Organix hair products” are cruelty free? I know it states on the bottle but I have read somewhere that it is not. Does anybody have confirmation of this?

  • so i just have a few questions. if a brand tests when required by law they can’t be certified by peta or leaping bunny? and if i live in america and bought from these companies i wouldnt be using products tested on animals right? (unless they werent trustworthy)and if so, why wouldnt i buy from them? is it just an moral principle of not wanting to support a company thats more focused on profit than cruelty-free? hope that all makes sense
    also, does almay test on animals? their website says they dont and the dont specify about when its required by law

    • If a company tests on animals [whether on their own, or when required by law], it doesn’t matter where in the world you buy their products, they’ve still been tested on animals.

      Almay does test when required by law [as stated on their website], which means they’re not cruelty-free. They also use carmine, which isn’t a cruelty-free product IMO.

  • SO upset… I thought Smashbox was a animal cruelty free brand… watched an animal cruelty free make-up tutorial and Smashbox was mentioned in the video. :'(

    • Their status is unclear. They’re owned by Estee Lauder which tests on animals where required by law, but Smashbox pulled out of China a year back. As far as I know, most Estee Lauder tend to mimic the parent comapny’s policy which is to test on animals where required by law. This is why I didn’t add Smashbox to my list! I hope this helps clear it up.

  • This is an awesome post!!! Please would you add Younique in where you feel appropriate? I work for them on the basis that they are cruelty free although as such a new company they are not yet certified….so I would love to see them on such a respected list <3

  • I’ve been trying to find out if Davines tests on animals. Their website says no and that most products are vegan but it’s hard to tell. They have great products so it would be awesome it they were cruelty free too!

  • Hello, please, why don’t you have ella + mila listed here? I am really into looking for the best nail polish now, and before I buy any nail polish, I am checking both PETA’s site and your list, and this is the only brand from my TOP choosen brands that is not listed here.. 🙂 It would be very sweet if you would answer! by the way, really good site. 🙂 I am not from english speaking country and I find your site really informative and easily understandable, thank you for that! 🙂

  • I actually have to look into BH Cosmetics, as it’s possible they’re selling their products in China even though they’re LB certified. I’ll be looking into XO Beauty and Morphe as well. I think Morphe is cruelty-free, but I’m really not 100% on this yet. Please stay tuned. 🙂

  • Hey! Thanks for writing this blog and keep us informed. I have some questions to ask. Do you know if Urban Decay and The Body Shop are still certified by the Leaping Bunny? Because if they do, even if they are owned by L’oreal they can’t test on animals right. I say this based on your article where you explain the difference of being certified by PETA or The Leaping Bunny. Thanks a lot!! Because I really love this brands and hope to be able to continue buying from them 🙂

  • Hi! I absolutely adore your site. Super helpful. I’m just checking in because I’m a little confused – up until a week or two ago (I think) both NYX and Urban Decay were on your “does not test”-list even though they are owned by L’Oreal. Has your stance changed on when you regard a company as being cruelty-free or are they now sold in China?

    • I recently decided to stop supporting brands that are owned by a parent company that tests on animals! I explained everything in this post. 🙂 Everyone is totally free to support NYX, UD and the like and these brands remain cruelty-free themselves. They’re still on the bottom portion of the page although “removed” from the main list.

  • Just to add – some companies use glitter in their products for example Lush’s bath bombs. This glitter goes through the drains and ends up as tiny plastic particles in our seas and rivers. Please shop cruelty free and boycott all products containing microplastics.

  • Is Moroccanoil still cruelty free? I heard they began distributing to China. They had said awhile ago they didn’t to mainland China though, but wasn’t sure!

    Thanks 🙂

  • Hi, great list:) Just wanted to ask, isn’t MakeUp Revolution also cruelty free? I was looking them up before purchasing theor products and I thought they are cruelty free, though I don’t know if they sell in China (didn’t look that up).

  • Hi! I would love to see Ava Anderson Non Toxic on your amazing list! Thanks for all this incredible info

  • The only product that I use that’s not cruelty free our the razors I use because I haven’t been able to find cruelty free razors.

  • Hey!
    I contacted Lord and Berry and they answered no to all my questions re animal testing and they do not sell in mainland China.
    Does anyone know if nails inc are?
    Thanks x

  • Hi. … I’m looking into becoming an Arbonne consultant. My understanding is they are cruelty free and also vegan. Could you please clarify? 🙂

  • Love this blog! Thank you for all your hard work Suzi! I was wondering if you know if Inglot is cruelty-free? They claim to be…

  • Hi Suzi! I was wondering if AVON was considered cruelty free, because they have some nice bath products and eyeliners…

  • Hello!

    I just have to say that I absolutely LOVE your blog. I have recently started the transition to using cruelty-free products and most of my research is done on this blog, so thank you SO much for that. You must put so much effort into this important issue, and it is very much appreciated! 🙂

    I just have one question: is Marc Jacobs and Kat Von D now cruelty free? I saw this article:

    http://www.peta.org/living/beauty/kat-von-d-marc-jacobs-beauty-cruelty-free/ and I’m just wondering how true this is. I realise this was six months ago.. 😛 Would you happen to know anything about this?

    • Kat Von D is cruelty-free but their parent company Kendo is not cruelty-free in my opinion. Kendo is a branch of Sephora, and Marc Jacobs sells perfume in China as far as I know. You can find MJ on Sephora China’s site.

  • why is Bath And Body Works not on this list? They have printed on their products that they are not tested on animals, and I think they are PETA approved.

  • Hi Suzi! Just wondering why Inglot isn’t on the list? When I went to their physical store here, they have a sign showing that they are Leaping Bunny certified 😮

      • It was on their counter, stating that they are cruelty free and leaping bunny certified. I trust your facts on this more than mine, but it’s just shocking that they could get away with faking a certification.

  • I’ve seen this – Aveda…

    We do not conduct animal testing on our products or ingredients, nor ask others to test on our behalf, except when required by law. We evaluate our finished products in clinical tests on volunteer panels. Aveda does not conduct animal testing, nor ask others to do it on its behalf, except when it is required by law.25 Jul 2014

  • Gloria, unfortunately I believe that Clarins sells in mainland China, where animal testing is mandated by law. They’re on PETA’s list of companies that test on animals.

  • Hi there, love your lists (they’re far more comprehensive than, well, PETA for example, & some of these other blogs)! <3

    2-part Q:

    1. Does Pravana or Joico test on animals (hair coloring stuffs)?

    2. Will or are you planning to compile a list of hair coloring & bleaching products (this has been a really difficult one for me to find, and searching through massive lists that aren't specific to this topic has been really difficult)?

    • Thank you! I believe Pravana is cruelty-free, and I’ll look into Joico. Great idea with the bleaching & coloring list. I’ve always used Manic Panic or salons, but I’m working on finding new brands so I’ll have some info up soon!

      • Is this Pravana Nevo I wanted to know about this also Redken chromatics I am sure does test on animals. Thank you

      • Hi, I very much appreciate this list, and have even added it to my phone that way I can keep tabs on it whenever I’m out and about doing some shopping. I was wondering, now that you mentioned you’d be adding new info, if you’d add at the beginning or the bottom of the page the date you last updated this list, or even the most recent changes made to the list (you have a removed from section, maybe a recently added section could be added?) that way I can make the note on my phone as well 🙂

        Much love

    • Joico tests on animals “where required by law”, which means they test on animals in China, which means they are not cruelty-free.

  • Hey Sydney, thank you! I’ll definitely be looking into H&M’s beauty brand. I’m not yet 100% about KVD, and I believe Cerave is unfortunately not cruelty-free.

  • Hey Girly,

    Such a helpful list! I’m pretty new to being more cruelty-free conscious. I never knew how much of an impact the beauty industry has on animals (me being naive, until now). I’m so glad I found your blog. I have recently found a skin care line which I’ve been loving. La Neige. They claim to be cruelty free water-based skin products. PLEASE PLEASE PLEASE give me some good news! I’ve checked their website and it looks good so far!

    Would love some clarification!

    Thanks,

    Angelica

    • Hey Angelina, thanks for your kind words! Unfortunately I don’t have any info on La Neige right now, but I’m adding them to my list and I’ll do my best to look into them very shortly.

      • Hey Suzi,

        After reading your blog I emailed LANEIGE to no avail unfortunately. I was wondering if you maybe had luck getting in contact with them. They do fall under the AMOREPACIFIC umbrella, so that in my mind is a good sign, but you just never know.

        Thanks!

        Angelica

        • They do have a Chinese website, and I know many Amorepacific brands do sell in China. That being said, they might only have stores in Hong Kong. I’ll get more info for my post on K-brands though!

  • Arbonne should be on this list, right? They’re listed as a Leaping Bunny approved brand but apparently don’t use the logo. I love all their skincare and nutrition!

  • Do you know anything about Palmers being cruelty free? Their bottles lack any sort of certification, however it says “Palmers is against animal testing” on the bottle. Do you know any more about Palmers being cruelty free or not ?

  • Ive seen on a few lists that both Ingot and Ulta Beauty are cruelty free. . . but since I don’t see them on yours (the one that I trust the most!) I’m a bit hesitant. Can you confirm?

    • Marta, thanks for the kind words. 🙂 I’m fairly certain that Ulta is cruelty-free. I’m working on a post about store brands so I’ll have the info up soon. As for Inglot, I’ll take this into consideration and look into it.

  • Hello everyone who supports cruelty-free products! I would also like to say the hair care brand Renpure DOES NOT test on animals. :))

  • Hey, I recently read that Victoria’s Secret tests on animals because they’re marketing in China. Can this be confirmed by a relatable source?

        • Do politicians care about animals? Then they should care that illegal aliens are involved in wildlife trafficking, a $10 billion industry that harms vulnerable animal populations and brings various endangered species closer to extinction. The most commonly trafficked endangered animal seizures into the United States are coral parrots and lizards Of the 4,968 live endangered animal seizures, 257 have been of animal species that face a threat of extinction. What other animals do illegal aliens crossing US border smuggle in? They smuggle in rare breed puppies, kittens, wild jungle cats and kittens torn from the mothers in the wild, sea turtles, baby bobcat kittens torn from mothers in wild, jungle birds, snakes, spider monkeys, praiirie pups, Iguanas, Toucans, baby Anteaters, Margays (small wildcat), etc…But yeah, go ahead and support those intelligent politicans who think there’s nothing wrong with illegal immigration.

          In May 2018, for example, three aliens crossed the border into Texas with a black duffel bag, which they abandoned when they realized there were Border Patrol agents nearby. When agents searched the bag, they discovered an UNCONSCIOUS TIGER CUB. Imagine how many other vulnerable animals are smuggled across US borders daily without anyone knowing!! Everyday in the USA, on our borders, it happens. And politicians do nothing about it. Have you ever heard Pelosi give a damn about these animals? She’s so disconnected from cause and effect reality she wouldn’t know. She’s another barricaded elite with her fenced and gated home with bodyguards carrying guns. Living in an ivory tower. Looking down at the dumb Americans who vote for people like her. Does Pelosi, AOC or any of these champions of illegal aliens care about these animals? Nope. That’s why we need an effective border wall, more mass deportations (to discourage further illegal crossing) and more border patrol officers to stop attempts to cross illegally into USA. The animals are depending on us to do something.

          Still more, Illegal aliens throw their trash in the cacti among the desert turtles. Desert Turtles have been exposed to batteries, cell phones, clothes, human food, homemade weapons, human waste, jeans, medications, radios, razors, ropes, soap, and water bottles, according to Daily Star reporter Tony Davis. In short, desert animals and plant life have been trampled and harmed by illegal aliens. But CNN won’t show that, right? Fox news doesn’t even show it. Who is speaking up for these defenseless animals!? Politicians don’t care about the animals involved in illegal immigraiton because animals don’t vote.

  • Just found your blog. Love it! I’ve been on a cruelty-free quest for years. Lot easier now with the internet, but still. If NYX stops being cruelty-free, I will cry. Their liquid eyeliner is second to none. Nothing else compares and it’s dirt cheap. Why why why don’t more companies care?? So many things I would use if things were different

    • Yes, she is. Not all products are vegan though. Request a list if needed. Sadly, she still isn’t shipping worldwide :/. She doesn’t ship to china either.

  • The update I just got, for anyone who’s interested:

    Laura Mercier never sold in China.

    That appears to be true, as they’re sold in Hong Kong but not mainland China. However the last time I checked their FAQ, their position clearly stated that they don’t test on animals “unless required by law”.

    Right now I’m looking to see if that position changed.

  • I am also on the hunt for the perfect eyeliner for the waterline. I have tried so many and all have failed so far. The best one that I have tried is Jordana 12 hour one, but sadly they only have two matte shades. Is Ardency Inn cruelty free?

  • Does anyone have any recommendations on kiss proof lip products? I am trying to find one to wear on my wedding day.

    • I didn’t hear about this being the case, but I asked them.

      Do you have a source? The only one I found is a blog with no references. :/

  • Hi Sara! Thanks so much for the kind words! It’s great that you’re trying to get your family on board! I know that CAN be hard!

    I actually do have a printable list! It might be a little bit big for the fridge, but if you’re still interested you can get it by signing up to my newsletter below. You’ll get the link to your inbox.

  • Hi There, Sorry if you have already mentioned and i have missed it – but do you know if Soap and Glory are cruelty free? They state that they are and that they have vegan products but just not sure on the China sales side of it. Thank you 🙂

  • Thanks so much for this list. I mostly by physicians formula but some of their eye make-up I don’t like. I would like to expand to other brands and this is a great resource.

  • Stowaway Cosmetics. Actually cruelty free? Im trying to find a miniature cosmetics travel set and they have an entire line of minis. their site says cruelty free. the truth?

  • Im looking into getting a few brushes. I jist bought some from luxie beauty they are a cruelty free and vegan company you may want to concider adding. Also do you know if real techniques is truely cruelty free?
    Thank you for the list, its super helpful 🙂

      • Thank you! Im new to cruelty free, actually makeup all together so i wasnt sure lol. I was about to buy the costal scents brushes but i heard conflicting information posted a couple years ago so im trying to go with a different company.

  • I’m confused about including Aveda in this list? It does sell in China and states this on its site: “Aveda does not conduct animal testing, nor ask others to do it on its behalf, except when it is required by law.”

    Thanks 🙂

    • Aveda does not sell in China (yet). They state the Estee Lauder animal testing policy because they fall under that umbrella, and I’m going to remove them if/when they start selling in China.

      • Aveda will not sell in China or anywhere else that requires them to test on animals. They ARE owned by Estée Lauder but they run autonomously. All their ingredients are CERTIFIED organic and contain no animal products or byproducts. Not only that but they source their own ingredients and are fully sustainable.

      • If you want a better product line than Aveda, that is very like it, go for Intelligent Nutrients. It is cruelty free, in fact leaping bunny certified. High end skin care, hair and body products.

  • Hi Suzi! When you say cruelty-free, do you mean just companies that don’t test on animals, or do you also include companies that don’t use animal by-products in their items? Thanks

  • Bite got acquired by Kendo only recently. They got their Leaping Bunny certification before the buyout. They’re still cruelty-free but I’m keeping an eye on it. 🙂

    • Hi Suzi…has this changed? I am working on going cruelty free, and everything I see now says Marc Jacobs does not sell in China. Can you clarify? Thank you. Also, do you know about Skinmedica?

  • Nubian Heritage is another great brand that does not test on animals. Their products carry the PETA bunny logo.

  • Hi, love this site btw. Anyways, I saw that on the list above, it said Urban Decay but then it said “owned by L’oreal”. I remember you writing about how L’oreal was not cruelty free and is decepting its consumers. So if UB is owned by L’oreal, doesn’t that make UB not cruelty free?

  • Hi, Suzi. Thank you so much for putting this list together. I have found a brand that I like, and I would love for you to consider putting it on the list. The make-up brand is Bella Mari, and the skincare line is Herbal Choice Mari. Both are divisions of Nature’s Brands (http://www.naturesbrands.com/). Herbal Choice Mari is listed as vegan and Leaping Bunny certified. I believe the make-up is as well, but maybe you could help me discover whether it truly is or not. Thanks!!

  • It’s up to you to decide if you want to support them, as they’re cruelty-free themselves and the brand is committed to the cause of animal testing. But they’re owned by L’Oreal, who tests on animals. They’re on my cruelty-free list.

  • Also, I’d recommend you to remove Amore Pacific from the list. I was doubting on their statement, because they sell their products in China, and as I checked their Korean website, they state, “We banned animal testing by May 1 2013…except the law requires in other countries…” which means they still continue to do animal testing in China, I suppose. If you or your friend can read Korean, please refer to this website: http://www.amorepacific.com/content/company/ko-kr/sustainability/customer/Researches-on-Alternative-for-Animal-Testing.html

    • What a shitty lying company! Thanks. Do you speak Korean? The translation is wonky and I didn’t get that’s what it meant. I just want to make sure, as they claimed not to sell in China and not to test when required by law in my correspondence with them.

        • I looked into it again. AmorePacific itself actually isn’t sold in China. A few of their other brands are.

          The claim about their suppliers possibly testing on animals when required by law is fishy, as they also claim that their suppliers never test on animals. It leads me to believe there’s a possibility that their suppliers do test on animals, period.

          TL;DR I removed AmorePacific until this is clarified. It should be known that AmorePacific brand products AREN’T sold in China though.

          • I actually had the same assumption you had too, it seems like AmorePacific as a company sells other products to China, except the product, AmorePacific. But since I do care about the company’s ethos not just a single brand, I personally will not buy their products. 🙁 Thanks for checking it out, Suzi!

  • Hi Suzi, I was comparing my list to yours and found that Sainbury’s and TanTowel are missing. I wonder if that’s because you removed from the list or didn’t recognize them yet… Anyway thanks a lot for the full list! This is truly helpful.

  • Hi There, Just wondering how cruelty free Nars and Buxom are with them being owned by Shiseido, I cant seem to find Shiseido on any cruelty free lists? x

      • Hey guys, just doing come casual research on here in 2018 (I see that this thread is from two years ago) and I just wanted to throw out there that NARS now is required to test on animals because they decided to distribute to China, where it is required by law. 🙁

  • so whats the deal with Kat Von D? I’ve heard it was NOT cruelty free based on that it was produced under Sephora (or some sephora connection) and then I’ve seen lists saying it is cruelty free along with a facebook post from Kat herself…see below

    Because it was brought up, Kat Von D brand is Cruelty Free. Sephora brand is not.
    http://www.mybeautybunny.com/sephora-brand-longer-cruelty-…/

    ““my line is cruelty free. It’s in my contract w the production company (not sephora) that sells to sephora. Although I understand where you are coming from, I think it’s always best to get all info before pointing fingers. I think anyone who spends 5 minutes w me knows how much I adore animals. I don’t eat them, nor promote testing. Xo”
    — Kat von D [July 30th, 2014]”

    Please HELP!!! as I would really like to go back to her foundation if possible!

    • Kat Von D failed to answered all relevant animal testing questions and is NOT cruelty-free in my book. Kendo’s claims (Kendo owns Kat Von D) just didn’t align with Kat Von D’s words, and I’m more inclined to trust Kendo over “I’m really passionate about animals” as proof of no animal testing!

  • Hi Suzi, I’ve just come across your blog and love it 🙂 Quick question, I’ve read conflicting articles on whether or not Rimmel London is cruelty free? Also what about Bioderma, I was under the idea that the company wasn’t cruelty free however I’ve recently heard otherwise? Your thoughts would be much appreciated!

    • Hi Zahara, and thanks. 🙂 Rimmel specifically mention on their website that they “don’t test on animals… except when required by law”. Definitely not truly cruelty-free. Bioderma is on PETA’s list of brands that test on animals, which I find reliable.

        • Unfortunately Garnier is not cruelty-free either. While I’ve never used Bioderma so can’t compare exactly, by far my favorite miceller water is from Marcelle, a cruelty-free Canadian drugstore brand. From what I understand it’s easily accessible in stores in Canada but it’s quite easy to order online in the US, either from their own website or from Birchbox, which is where I first learned of the brand years ago, just prior to transitioning to cruelty-free. I also really like Marcelle’s more traditional makeup remover. Hope the info helps!

  • Hi Shani. This is their reply: “Nars does not test on animals, nor do we have any other parties, including our suppliers, conduct animal testing on our behalf. Nars uses only the highest quality ingredients which have a proven safety record and are widely used in the cosmetics industry.”

  • I just wanted to share how happy and grateful I am to have found this page and that you made this list.

    I recently (about 3 weeks ago) became vegan. Prior to that I was veggie. I do not know anybody that is vegan so I have to do a lot of research on my own.. this helps me out a lot!

    It also warms my heart that there are a lot more vegans out there!! Kuddos to everyone!

      • I have read that, but China got the law in 2012, and Korres reacted in 2014? 2 years to make a statement? But Smashbox are banned from your list for the for the same thing?

        • I get the confusion. The brands have very different philosophies, which is why I support one and not the other.

          Korres explicitly stated that they closed their Chinese stores for animal testing reasons, while Smashbox blatantly pulled out of China because the brand wasn’t making enough sales there. Smashbox is also owned by Estee Lauder, and ALL other Estee Lauder brands are sold in China. This gives Smashbox less credibility in my opinion and they could re-enter the Chinese market at any time. Korres on the other hand is an independent brand that also doesn’t collaborate with suppliers who test on animals.

  • Hi!! I really enjoy everything that you have put together!! I feel like it would really help those just starting out on their cruelty free life change!!
    I was wondering if you know anything about Bath and Body Works and their policies? Read that they have changed recently. Also, do you know of any decently inexpensive candles that would be cruelty free?
    Thank you for your time!!

    • Hi Kate! Thanks so much! Sadly Bath and Body Works is definitely no longer officially cruelty-free (and I never considered them cruelty-free on my site). I’m going to look into cruelty-free candle companies more in depth and have a post up for you though!

  • I’m so confused, or maybe I’m just in denial! I just started throwing out all on my makeup, I’m starting all anew! For the most part I love brands like Too Faced, Tarte, Urban Decay and NYX but I’m still unsure about brands like Stila, Benefit and Kat Von D cosmetics I’ve been to their websites and I’ve even emailed Kat Von D cosmetics asking if their products are cruelty free. They all claim they are but why are they not included on PETA’s cruelty free list or this list either?? I only have a few items from these three brands I’d hate to continue purchasing their products if they’re lying but at the same time I think I’d have a hard time parting with them!! Please clarify my confusion

    • It can be tricky. Stila and Benefit sell in China, so they test on animals when required by law, meaning they’re not cruelty-free brands. I’m still not 100% sure on Kat Von D and they haven’t replied to my e-mails. This is what I do in order to make sure a brand is cruelty-free. Did you check out the whole Cruelty-Free 101 series? 🙂

      • Kat is a complicated issue. She is a Sephora original brand (many of her packages will say Sephora on the side, even); meaning she’s owned by Kendo, which is owned by LVMH. For that fact alone, her parent company tests. That puts her in the same pocket as Benefit, Dior, Bite, Sephora, etc. That said, if you are comfortable buying BITE, then you should be just fine buying Kat Von D.

      • Too faced sold to Estee Lauder in November of 2016. Kat Von D is affiliated with Too Faced now. I was using Too Faced for many years. As soon as I found out they sold I discontinued buying from them. While Too Faced in itself may still be cruelty free, I refuse to give Estee Lauder my money.

    • Hi Camila, thanks for stopping by! Organix recently started selling in China and has been removed from PETA as a consequence. I updated the list by linking to the recent post I made. 🙂

      • I am so sad to hear this…..I’ve always loved Organix shampoos and conditioners. Guess I will have to find another brand! Any recommendations?

  • I saw this article on My Beauty Bunny saying that Milani is no longer cruelty free 🙁

    Hope I’m not bothering you with all my comments!

    • No bother at all. 🙂

      I’m aware of that post; it’s from a few months ago. Milani is still cruelty-free as far as I know, and the company claimed that the team member who provided it was incorrect. This could mean that they’re just trying to cover their mistake, but I have my own opinion on what might have happened. Since the practice of animal testing is something that many mainstream companies are pulling out from, I keep in mind that companies who signed PETA’s policy within the last few years HAVE at some point tested products or ingredients on animals. Signing PETA’s policy means putting a stop to animal testing starting from a certain date that the company agrees to. For this reason, I believe that the information given in that post is probably just outdated. Milani did sign PETA’s claim, and the e-mail reply I got from them states that they don’t test their ingredients on animals.

  • That’s so upsetting 🙁 I’m going to e-mail them and see what they say. Do you know anything about Freeman Beauty or Makeup Geek? They both say they don’t test, but who knows.

  • What about brands that aren’t certified? Like Coastal Sents or other brands that say they are cruelty free?

    Thanks! 🙂

    • If a brand isn’t certified, your best bet is to e-mail the company directly and ask them the right questions. Often, a simple cruelty-free claim isn’t reliable. It’s possible that Coastal Scents might test on animals based on what I’ve read, even though they claim to be cruelty-free on their website. Do you have any particular brands in mind besides Coastal Scents?

  • Hey– do you if OPI is cruelty-free? I’ve conflicting opinions. Also– what about Kiss My Face and Nature’s Gate? I love these brands and am positive they’re cruelty-free! 🙂

    • As far as I’m concerned, OPI is not cruelty-free. Both Kiss My Face & Nature’s Gate are on this list, in the Leaping Bunny section! Definitely adding Jason though, thanks for that! I saw their stuff at Target and Marshall the other day (available in stores is a good thing), plus I love their hand soap. I’m working on re-arranging this list so it’s easier to find a specific company! <3

        • They put it on the bodies of animals to see if it has any side effects. If it does have side effects then they just hurt an inoccent animal.

          • They don’t just do that. They take the chemical components of cosmetics and crush and rub them in their eyes while restrained. Force them to inhale them, and force feed them via tubes directly into their stomach in large quantity. Because people are stupid and might eat it or get it in their eye. The testing is horribly and grotesquely cruel and unwarranted, beyond torturous and painful and inhumane, and if the animals manage to survive and live through the ungodly testing phase, they euthanize them after the tests are over. These are the honest facts of these tests that I know but assure you, its likely there are even worse things done than are actually revealed.

          • If consumers saw video of this testing they would be horrified. They would think of their own pets having to be tortured in this way ~ I am truly thankful for the companies that are cruelty-free.

      • I don’t see Sun Bum or Honest Company on any lists. They’ve gotten more popular, ordering on Well.ca. Canuck girl here ;^)

        #CanadaCrueltyFree

        • Honest I still not cruelty free. It’s disappointing because their brand advertises like it would be. I’m not sure about sun bum, but Alba makes amazing sunscreen if you need a cruelty free alternative.

    • Opi is not a cruelty-free brand, it used to be cruelty-free but ever since they started ordering it from China where its mandatory to test on animals.

      • They’re only required to test if they’re selling their product in a physical store in China not if the products are only sold online.

    • No they are not.
      Elf and I believe China glaze are. Wet n Wild is too! Check out her entire list! It’s amazing!!!

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