Updated: Jul 28, 2026

The following list consists of all the cruelty-free brands we have vetted as cruelty-free based on our criteria, which can be found below. Its purpose is to help you shop truly cruelty-free no matter which products you need, and no matter what your budget is, anywhere and at any stores. You can use the filter to narrow the list based on your needs or  preferences.

This list is for those who wish to avoid brands that test on animals or fund animal testing, and purchase only from the brands that have been vetted as cruelty-free. This means that the brands on our list have confirmed that no animal testing is performed on their finished products or ingredients during production, either by their company, their suppliers, or any third parties.

In order to ensure the brands we support do not put themselves at risk of animal testing, we do not consider brands that sell in China to be cruelty-free even if they use certain loopholes.

For brands that do test on animals, make sure to visit our list of Companies That Test On Animals.

Our Criteria

All the brands found on this list were vetted to be cruelty-free, meaning:

  • Finished Products: Their finished products are not tested on animals by the company or any other company.
  • Ingredients: Their ingredients are not tested on animals by the company or any other company.
  • Suppliers: Their suppliers do not test ingredients, raw materials, or finished products on animals.
  • Third Parties: No third party is testing their finished products or ingredients animal on their behalf.
  • Required by Law: They don’t test on animals where the law requires it, and are not sold in mainland China.

Using This List

The complete list of cruelty-free brands is displayed below. You can also choose filters to find exactly what you’re looking for by clicking the “Refine” button.

For example, you can look for cruelty-free hair care sold at Ulta, or choose to filter by skincare brands that are Leaping Bunny certified and 100% vegan and ship to your country, and so on. This system makes it easy to find cruelty-free brands that are tailored to you and your needs.

Get Listed

If you’re a cruelty-free brand and you’d like to be listed, please contact us. If your brand fulfills our cruelty-free criteria, we’ll contact you with further information.

All Cruelty-Free Brands

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The more people go cruelty-free, the sooner we can end animal testing. Thank you for sharing.

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  • Carina says:

    Do you know if Oway haircare is cruelty free?

  • Liza says:

    In our country there is Dr.Konopka’s company. Their products have sign Vegan with sunflower and COSMOS natural’s sign
    Does it mean that this company is cruelty- free?

  • Erinn says:

    Is Honeybee Gardens cruelty free? On Vitacost their products show up under ‘Free of animal testing’. Thank you!

  • Stavros says:

    Babe, why is Rodial even on your list with a skincare line called Bee Venom?

  • Anna says:

    I’m sorry, it’s beeswax not honey that’s in LAVANILA’s body butter.

  • Anna says:

    Hi, unfortunately LAVANILA isn’t 100% vegan. Only their perfume and deodorants are vegan. Their body butter and underarm treatment is not vegan. I’m not sure about the rest of their products. I tried asking their customer service via email if there was any ingredient except for the obviously listed honey that made their body butter not vegan, but they didn’t respond.

    Also, I recently found Skylar Body for perfume. I love them thus far and they’re newly registered with PETA as vegan and cruelty and free. They have four different perfumes that can be layered. They were very open and cheerful about my quizzing them to death regarding the cruelty free and vegan status of their products, which I really appreciated.

  • Claudia says:

    Hi there Suzi:) Just wanted to say thank you so much for making this list, and also to ask about Fenty Beauty. I saw that it says it’s cruelty free on its website and also read somewhere that it doesn’t sell in China, but wanted to know if you had seen or heard anything about it.

    • Suzi Scheler says:

      Fenty beauty’s official animal testing policy is basically “we can’t share anything about our animal testing policy but trust us, we’re cruelty-free”. They’re most likely cruelty-free, but I can’t add them to the list if they refuse to share any details.

  • Willow says:

    Hello! I just wanted to mention that The Body Shop was sold to a Brazilian company back in August 2017! The company is called Natura Cosméticos and stopped testing on animals since 2003. But I’m not completely sure if they’re as cruelty free as they currently claim to be. I hope they do a better job with The Body Shop than L’Oreal did.
    By the way, have you made a list of Korean skincare/cosmetic brands yet? I know that S. Korea has banned animal testing but many of the brands still sell to China (which inevitably means animal testing). I love Korean skincare but it makes me uneasy to buy stuff without completely making sure that the brand isn’t sold in China. I know that CosRX, Klairs, Thank You Farmer, and Neogen don’t sell in China; however, brands like Etude, Skinfood, Son & Park, Banila Co., innisfree, Dr. Jart, and etc sell there. It’d would be really wonderful to have a comprehensive list in English!
    Also, I wanted to say thank you so much for making this site. I’ve been making the transition to using only cruelty free stuff and this site has been a such godsend.

  • Pat says:

    Hi I just started to get into cruelty free makeup and I was wondering if you have any Information about Kevyn Aucoin? I am sorry if I missed it in your Page. Really hope they are cruelty free, i adore their sculpting powder.

  • Zara Dieck says:

    Hiya. Simple and Unilever say they do not test on animals in their FAQs. Can you clarify this for me please?

  • Abby says:

    Hi Suzi, just in case you didn’t know it. Schmidt’s Deodorant is now owned by Unilever. 🙁
    Thanks for this amazing resource you’ve created and maintain.

  • Gosia says:

    Hey there, Body Shop is now owned by Natura not L’Oreal. 🙂

  • Hannah says:

    Thank you so much for creating this list! After reading, I did a bit of digging to find out if Belif was also CF, so I wanted to mention that it is (!) in case anyone else was curious.

  • Sasha says:

    I have a question – I can’t seem to find the answer on your website – why was NudeStix taken off your list? There wasn’t an explanation anywhere. Thanks!

  • Sydnie says:

    Thank you so much for this site and compiling this list wih such detail. I’m only just starting to work towards going cruelty free, and sites like yours are indispensable!

  • Arya says:

    Is The Body Shop 100% cruelty-free now that it is no longer owned by L’Oreal?

  • Samantha says:

    randomly scrolling through sephoras china website… whatever I see on there is tested on animals right? I saw a lot of clarins, bobby brown, stuff i knew was tested on animals and stumbled upon beautyblender products… are they no longer cruelty free?

  • Anu says:

    Hi Suzi,
    Thank you so much for all your work in building this list. I’ve lost count of the number of times I whip up this list while in a store to make sure a brand is cruelty-free. 🙂
    One comment – isn’t The Body Shop owned by Brazilian brand Natura now? I was so happy to know they got away from L’Oreal.
    http://www.bbc.com/news/business-40417961

  • S.A says:

    Hi! May I ask why you haven’t included Lime Crime to your list? I’ve been buying their lipsticks thinking that they are vegan and cruelty free (since they’ve stated it themselves) but now I got insecure not seeing them on your list =(

  • Adela says:

    Cosmedix is not listed but they are cruelty free and sport the “cruelty free” bunny on their website.

  • Aliesha says:

    The Body Shop is no longer owned by L’Oreal!

  • Goldie says:

    Do you have list of vegan companies? Or all cruelty free companies always meaning they are vegan companies too??

    Thanks

  • Gabbie says:

    Does benefit really test on animals? Their website says they don’t???

  • Tania says:

    Hi I notice you don’t have Natulique hair products on your list, I’m pretty sure they are cruelty free and 100% vegan also Olaplex claims to be a vegan product

  • Jinell Little says:

    If a product is tested on animals in order to be sold in China, are they not then also tested on animals if they are made in China? Like NYX, they are called a cruelty free company but their products are made in China.

  • Tara says:

    So basically, any cosmetic company that sells to China, is not cruelty free. OMG

  • Liana says:

    I love this list here! This is what I go by when looking for my products! This list could be made even better in my opinion if it was broken down by category (ie. makeup, clothing, household products). I find a lot of shops have options for skin care products and household products that are vegan and/or cruelty free but am having a hard time finding this in clothing and shoes.

    Thank you!-Liana

  • Erika says:

    My mom gave me some products from a brand named Melvita for Christmas. She got them at a local organic and vegan store and I wanted to check if it was cruelty free. The first website that came up was this one, that I use all the tine when buying makeup. The company isn’t listed anywhere though, so I found their own website and it says that their products “do not contain animal-derived products” and “are not tested on animals”.( found here: https://ca.melvita.com/what-organic-means-for-melvita,25,1,12873,173701.htm)

    I don’t know if it’s only sold in Canada (it says made in France in the back though) but it could be interesting to add this company to ths list if it really respects all the requirements 🙂

    Have a great day!

  • Anonymous says:

    I’ve noticed that a lot of companies with the correspondence letter icon have stated in them that they are 100% vegan, yet they do not have the little “100% vegan!” green icon next to them. Is there a reason for that?

  • Gabriela says:

    Hi! I’d like to know about the company Acure. There isn’t a 100% vegan next to their company’s name but they claim to be vegan on their website.

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