Recent Blog Posts
10 Drugstore Makeup Alternatives to Wet n Wild That Are Truly Cruelty Free
Yesterday, I announced that Wet n Wild lost their cruelty-free status after deciding to market...
Wet n Wild’s Response: Aware Of Their Presence In China & Still Trying To Mislead Customers
I recently published my article in which I show evidence of Wet n Wild being sold in mainland...
Wet n Wild Caught LYING About Being Cruelty-free And Secretly Selling In China
I have major news to share, and I want to preface this post by saying that I've done the...
100% Pure Fruit Pigmented Cocoa Butter Lipstick and Bamboo Blur Powder Review (Love Goodly Box)
I've been a fan of 100% Pure and their natural makeup products for a while. I love their use of...
Find The Best Cruelty-Free Brands And Products With These Guides
This is where you'll find all the big cruelty-free lists. I've gathered them all in one post to...
China *Almost* Ended Post-Market Animal Testing, But Here’s Why It’s Not Over
China is now one step closer to ending their mandatory animal testing policy for cosmetics. At the...
Updates To Our List Of Cruelty-Free Brands: Over 50 Brands Added
We've added quite a few brands recently so I wanted to update you. Some of these brands were...
The Ultimate Guide To Ethical Underwear (USA, Canada, UK and Europe)
Ethical fashion is a topic I've always wanted to address here, and I'm happy to kick it off with a...
The Current State of Cruelty-Free Beauty As We Hop Into 2019
Happy 2019! 2018 was an amazing year for cruelty-free beauty, with the demand for cruelty-free...
