Is Colourpop Cruelty-Free?

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Is Colourpop Cruelty-Free?

Yes, Colourpop is cruelty-free. They don't test their finished products or ingredients on animals, and neither do their suppliers or any third-parties. It's also verified that their products are not tested on animals anywhere in the world, including mainland China.

Shop on:
  • Finished products tested on animals


  • Ingredients tested on animals


  • Suppliers test on animals


  • Third party animal testing


  • Sold where animal testing is required by law


Is Colourpop owned by a parent company that tests on animals?

Colourpop is not owned by any parent company that tests on animals.

In the beauty industry, it’s common for brands to be owned by a larger company. These are called parent companies, and they’re often global corporations such as L’Oreal, Estee Lauder, or Procter & Gamble.

Most of these parent companies are not cruelty-free, since they test on animals to some degree. They might also own several brands that are not cruelty-free.

However, some of the brands owned by these parent companies are cruelty-free and have strict policies against animal testing.

There are pros and cons to supporting cruelty-free brands owned by parent companies that aren’t.

You can either:

  • Choose to boycott them since they’re a part of a larger conglomerate that engages in animal testing.
  • Choose to support some of them based on the individual ethics of each parent company, or only purchase from them if there are no independent alternatives.
  • Choose to support them since they are 100% cruelty-free even though their parent company is not, therefore showing their parent company that consumers are favoring their cruelty-free brands.

In the cruelty-free community, the majority of conscious consumers purchase from cruelty-free brands even if they’re owned by a parent company that tests on animals. This is our stance at Cruelty-Free Kitty as well. We believe that supporting all cruelty-free brands is the only path towards a cruelty-free and more ethical beauty industry.

It’s also worth noting that subsidiary brands of parent companies are unique corporations by themselves. They act as independent branches and operate independently from the parent company, and can also be sold to other companies including cruelty-free ones.

Another aspect to consider is that many parts of the world only have access to limited brands, so their only cruelty-free options are owned by large corporations. This is a concern we hear about constantly from our international readers. Given this complex landscape, we believe that supporting all cruelty-free brands is ethical as well as practical.

A minority of shoppers choose to boycott brands owned by a parent company that tests on animals.

At Cruelty-Free Kitty, we make it easy for all of our readers to know which brands are owned by a parent company that tests on animals. At the top of each brand page, you’ll see a “parent company” note if that’s the case.

You can also filter our list of cruelty-free brands to only show brands that are not owned by any company that tests on animals.

Finally, for a list of brands owned by a parent company that tests on animals, click here.

Is Colourpop sold where animal testing is required by law?

No, Colourpop is not sold where animal testing is required by law.

You can trust Cruelty-Free Kitty to be on top of the most recent changes in China’s animal testing laws. As of 2023, the vast majority of beauty brands available in China have had their products tested on animals.

Mainland China still requires these mandatory animal tests for most companies. Is it possible for brands to bypass them? Yes, however it’s currently extremely rare as brands need to “jump through several hoops”.

One way to bypass these animal tests is to only have their products available only online, and not in physical stores. Another way is to manufacture the products in China while making sure to adhere to strict regulations.

In all other cases, beauty brands need to pay for cruel animal tests to be performed using their products. It’s estimated that close to 100,000 rabbits are used in animal testing for cosmetics each year in China alone.

Even though the company itself isn’t executing these animal experiments, they bear full responsibility. Not only does the company sign off on the experiments, but they’re also funding them.

Is Colourpop certified cruelty-free by any organizations?

Yes, Colourpop is certified by Peta.

While companies can be fully cruelty-free without being certified, it’s still a good indicator of their ethical practices. Leaping Bunny and PETA are the two organizations giving out cruelty-free certification.

Is Colourpop vegan?

Colourpop is cruelty-free but not 100% vegan, meaning that some of their products contain animal-derived ingredients.

Brands can be cruelty-free without being vegan, and claim to be vegan without being cruelty-free. This is because “cruelty-free” refers to the animal testing aspect, while “vegan” refers to the ingredients.

A “vegan” product contains no animal-derived ingredients, such as Beeswax (made by bees), Carmine (a red pigment made from crushed beetles), or Collagen (from mammal or fish skin).

A company is “cruelty-free” at company level, meaning they can’t have cruelty-free products unless the whole company is cruelty-free. However, a company can offer vegan products even if not all of their products are vegan. If all of their products are vegan, then we refer to the brand as “100% vegan”.

We have a list of 100% vegan brands, and you can also filter our official list of cruelty-free brands and choose to show vegan brands only.

Looking for vegan products from cruelty-free brands? Visit our Product Database and make sure you use the vegan filter.

Does Colourpop test on animals?

No, Colourpop does not test on animals. They do not conduct or fund animal testing at any level from their ingredients to their finished products. They don't engage in animal testing as a brand, and neither do their suppliers or any third parties, anywhere in the world.

How do you determine that brands like Colourpop are cruelty-free?

We contact brands directly with our questions in order to get their full animal testing policy. If brands answer all our questions and confirm that no animal testing is happening at any point during production and beyond, they're added to our cruelty-free list. All brands we add have confirmed the information above.

We ask all conscious consumers to be mindful of misleading statements from brands. Companies that test on animals try to minimize their involvement in animal testing, and understandably so—if a brand were to proudly claim to perform cruel tests on animals, their customers would surely reconsider being a loyal fan.

What they do instead is use clever language that shifts the blame away from themselves and makes the public believe that they’re not responsible for the animal testing, or that the animal testing performed on their products is “an exception”.

If a brand is listed as “not cruelty-free” in our database, you can rest assured that their products were tested on animals in recent years.

We monitor every change and constantly post updates. The changes in our database, list of cruelty-free, and brand pages are reflected in real time as soon as we become aware of new information.

Is Cruelty-Free Kitty reliable?

Founded in 2014 by Suzana Rose, Cruelty-Free Kitty is the largest and most trusted cruelty-free shopping platform.

We vet every single brand added to our database by contacting them directly and ensuring they adhere to our strict criteria we call "The Cruelty-Free 5".

For a brand to be listed as cruelty-free, it must satisfy the following:

  1. The brand itself does not test on animals, for either finished products or ingredients.
  2. Suppliers do not test on animals for products, raw materials, or ingredients.
  3. No third parties test on animals on the brand's behalf.
  4. The brand does not test on animals when required by law.
  5. The brand does not sell cosmetics in physical stores in mainland China.

At Cruelty-Free Kitty, we have an unwavering commitment to accuracy. The landscape of cosmetics animal testing is constantly evolving globally. Our team is diligent about staying current on changing laws, brand acquisitions, and policy updates that impact cruelty-free status.

To date, we’ve vetted over 1200+ brands and helped millions of conscious shoppers choose products that aren’t tested on animals. Please feel free to contact us with any questions by using our contact form.

Colourpop Vegan Product List

Colourpop offers many vegan products, with the exception of the following list. The products listed below are NOT vegan, but all other products by Colourpop are vegan.

  • 143 – Pressed Powder Shadow
  • A Whole New World – Super Shock Shadow
  • All That – Shadow Palette
  • Amethyst Hour – Creme Gel Liner
  • Andalasia – Pressed Powder Highlighter
  • Anna – Shadow Palette
  • As You Wave – Super Shock Shadow
  • Avenue – Ultra Matte Lip
  • Baby Got Peach – Shadow Palette
  • Bae – Super Shock Shadow
  • Bare Necessities – Shadow Palette
  • Bassline – Pressed Powder Shadow
  • Be Our Guest – Super Shock Shadow
  • Best O – Crème Gel Colour
  • Best O Liner – Crème Gel Liner
  • Between the Sheets – Super Shock Blush
  • Big Tough Girl – Pressed Powder Highlighter
  • Bill – Super Shock Shadow
  • Birthday Suit – Super Shock Blush
  • Bittipop – Foursome
  • Blue Moon – Shadow Palette
  • Blush Crush – Shadow Palette
  • Brady – Super Shock Shadow
  • Brunch Date – Shadow Palette
  • Bye Bye Birdie! – Shadow Palette
  • California Love – Shadow Palette
  • Call Me – Crème Gel Colour
  • Call Me Liner – Crème Gel Liner
  • Candy Button – Shadow Palette
  • Charmer – Créme Gel Colour
  • Charmer – Créme Gel Liner
  • Check In – Lux Gloss
  • Cheerio – Super Shock Blush
  • Come and Get It – Pressed Powder Shadow
  • Don’t Leave – Super Shock Pigment
  • Dream St. – Shadow Palette
  • Drift – Super Shock Shadow
  • Drop of a Hat – Super Shock Blush
  • Ducky – BFF Liquid Liner
  • Elsa – Shadow Palette
  • Enchanted Mirror – Pressed Powder Blush
  • Facet – Pressed Powder Shadow
  • Fault Line – Pressed Powder Shadow
  • Feeling Euphoric – Mini Glitterally Obsessed Vault
  • Figgy Wit It – Lux Gloss
  • Flurries – Ultra Matte Lip
  • Flutter By – Shadow Palette
  • Flying Circus – Super Shock Shadow
  • Friendly – Pressed Powder Shadow
  • Gingham – Ultra Matte Lip
  • Give It To Me Straight – Shadow Palette
  • Going Coconuts – Shadow Palette
  • Going Steady – Pressed Powder Shadow
  • Gold Rush – Metallic Liquid Liner
  • Gumball – Super Shock Shadow
  • Happy Camper – Pressed Powder Highlighter
  • Heart 2 Heart – Pressed Powder Shadow
  • Hippo – Super Shock Highlighter
  • Howlin’ – Pressed Powder Shadow
  • I Need Space – Pressed Powder Blush
  • Is This Real Life – Super Shock Shadow Vault
  • Issa – Super Shock Pigment
  • It’s a Princess Thing – Shadow Palette
  • It’s All Good – Shadow Palette
  • It’s My Pleasure – Shadow Palette
  • Joy Ride – Crème Gel Colour
  • Joy Ride – Crème Gel Liner
  • Kk – Pressed Powder Shadow
  • Know It All – Ultra Matte Lip
  • Latchkey – Pressed Pigment
  • Left on Red – BFF Mascara
  • Light Up – Super Shock Shadow
  • Lilac You A Lot – Shadow Palette
  • Love Bug – Ultra Matte Lip
  • Lovers’ Coral – BFF Mascara
  • Main Squeeze – Shadow Palette
  • Mama – Ultra Matte Lip
  • Mar – Shadow Palette
  • Mariposa – Pressed Powder Shadow
  • Meet Me On the Other Side – Super Shock Highlighter
  • Midnight Masquerade – Shadow Palette
  • Milky Way – Super Shock Shadow
  • Miss Bliss – Shadow Palette
  • Mistress of All Evil – Super Shock Highlighter
  • Misunderstood. – Shadow Palette
  • Monarch – Pressed Powder Shadow
  • More is More – Blush Stix
  • Most Likely To – Ultra Matte Lip
  • Mulan – Shadow Palette
  • Nectar – Pressed Powder Shadow
  • Neutrino – Pressed Powder Shadow
  • No Shame Liner – Crème Gel Liner
  • Nude Mood – Shadow Palette
  • Oh Ship – Pressed Powder Pigment
  • On the Cusp – Super Shock Highlighter
  • Ooh La La! – Shadow Palette
  • Over it – Pressed Powder Shadow
  • Paradox – Super Shock Shadow
  • Parasol – Super Shock Highlighter
  • Part of Your World – Super Shock Highlighter
  • Perception – Shadow Palette
  • Pink Inc. – BFF Mascara
  • Plum and Get It – BFF Mascara
  • Poodle – Pressed Powder Shadow
  • Poor Unfortunate Souls – Super Shock Highlighter
  • Prenup – Super Shock Blush
  • Pretty Fresh Hyaluronic Creamy Concealer
  • Pretty Guardian – Shadow Palette
  • Proceed with Caution – Shadow Palette
  • Purple Prose – BFF Mascara
  • Relay Race – Ultra Matte Lip
  • REM – Super Shock Shadow
  • Ringlet – Super Shock Pigment
  • Roy G. Biv – Super Shock Shadow
  • Salvaje – Shadow Palette
  • Seventh Heaven – Super Shock Shadow
  • She’s A Rainbow – Shadow Palette
  • Sincerely Yours – Crème Gel Liner
  • Skyfall – Ultra Matte Lip
  • Sleeper – Pressed Powder Pigment
  • So Jaded – Shadow Palette
  • Sol – Shadow Palette
  • Solstice with the Mostest – Pressed Powder Pigment
  • Speed Dial – Ultra Matte Lip
  • Star Crossed Colours – Crème Gel Liner Vault
  • Stay Golden – Pressed Powder Shadow
  • Strawberry Shake – Shadow Palette
  • Stuntin’ – So Juicy
  • Sugar Free – Pressed Glitter
  • Sugar Sugar – Pressed Powder Shadow
  • Sunny Side – Ultra Matte Lip
  • Sweet Talk – Shadow Palette
  • TBH – Pressed Powder Shadow
  • Tea Party – Super Shock Shadow
  • The Aquarius – Pressed Powder Shadow
  • The Archer – Loose Pigment
  • The Crab – Loose Pigment
  • The Leo – Pressed Powder Shadow
  • The Most – Pressed Powder Shadow
  • The Real Thing – Super Shock Highlighter
  • The Rose Standard – Metallic Liquid Liner
  • The Sagittarius – Pressed Powder Shadow
  • The Scales – Loose Pigment
  • The Vibez – Pressed Powder Shadow
  • The Zodiac – Shadow Palette
  • Trap – Ultra Matte Lip
  • Truly Madly Deeply – Shadow Palette
  • Try Me – BFF Liquid Liner
  • Tulle – Ultra Matte Lip
  • Turntables – Pressed Powder Shadow
  • Twitterpated – Super Shock Shadow
  • Two to Mango – Pressed Powder Shadow
  • Urth – Lite Stix
  • Viva Eyes – Foursome
  • Walk on Air – Super Shock Shadow
  • Wallaby – Blush Stix
  • Warm & Fuzzy – Super Shock Pigment
  • Why, Hello… – Pressed Powder Blush
  • Wine O’Clock – BFF Mascara
  • Wisp – Super Shock Highlighter
  • Wolfie – Ultra Glossy Lip
  • Yes, Please! – Shadow Palette
  • You’re A Catch – Super Shock Highlighter
  • You’re A Trip – Super Shock Highlighter

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