Fenty Beauty has confirmed that it is truly cruelty-free. They don't test finished products or ingredients on animals, and neither do their suppliers or any third-parties. They also don't sell their products where animal testing is required by law.
When you shop through the above links, we donate 15% of our proceeds to animal charities!
“Fenty Beauty products are designed to feel lightweight, even as they deliver buildable coverage that effortlessly layers, to ultimately ‘make skin look like skin.’ Most importantly, Rihanna creates makeup to inspire: ‘Makeup is there for you to have fun with,’ she says. ‘It should never feel like pressure. It should never feel like a uniform. Feel free to take chances, and take risks, and dare to do something new or different.'”
Fenty Beauty is owned by LVMH which is not a cruelty-free brand. If you prefer avoiding brands owned by a company that tests on animals, we recommend avoiding Fenty Beauty.
No, Fenty Beauty is not sold where animal testing is required by law.
No, Fenty Beauty is not certified by any organizations.
Fenty Beauty is cruelty-free but not 100% vegan, meaning that some of their products contain animal-derived ingredients.
We contact brands directly with our questions in order to get their full animal testing policy. If brands answer all our questions and confirm that no animal testing is happening at any point during production and beyond, they're added to our cruelty-free list. All brands we add have confirmed the information above.
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