Updates To Our List of Cruelty-Free Brands: Isntree, r.e.m. beauty, Billie Eilish Fragrances

The Cruelty-Free 5: Our Crtieria

All brands that we classify as cruelty-free have confirmed the following. Find out more about the Cruelty-Free 5.

• Their company doesn't test finished products or ingredients on animals
• Their suppliers don't test finished products or ingredients on animals
• No third parties test their finished products or ingredients on their behalf
• They do not test on animals where required by law
• Their products are not sold in stores in countries which require animal testing

New Brands Added: Cruelty-Free

The brands below have confirmed that they're truly cruelty-free, meaning that no animal testing is performed on their products at any level during production and beyond.

• Unicorn Gang Shop
• iUNIK
• Saturday Skin
• Benton
• Sunday II Sunday
• The Quick Flick
• Sienna Byron Bay
• Isntree
• Anthony
• r.e.m. beauty
• Haus Laboratories - please see below
• Pink Chawkulit
• Parissa
• AXIS-Y
• TEK
• Billie Eilish Fragrances
• Il Makiage

New Brands Added: NOT Cruelty-Free

These brands are either available in countries that still require animal testing prior to selling, or they disclosed that they do test on animals whenever a regulatory group requires them to do so.

• Thierry Mugler - they have the same animal testing policy as their parent company, L'Oreal
• 3CE - 3CE, like its parent company Style Nanda, tests on animals when a regulatory board requires it
• Blistex - the brand is available in countries that still require testing on animals
• NEOGEN - the brand is also available in countries that require testing on animals

Verifications

We reached out to the following companies because of a potential change in their policy:

• Haus Laboratories -- We are pleased to announce that we moved Joico from the grey area to our cruelty-free list. As of 2021, Haus Laboratories has confirmed that their products are not sold in markets which require animal testing.

Can't find a brand in our database?

If you've searched our database and can't find a brand, use this form to request it. Once there's enough interest, we'll look into it and classify it under the appropriate list.

As always, thank you for being a compassionate consumer and shopping cruelty-free.

Which Brands Are Cruelty-Free?

Download our list of 600+ verified cruelty-free brands straight to your device. Bring it with you everywhere you go, and never worry about supporting animal testing again. Click here to download