Urban Decay has confirmed that it is truly cruelty-free. They don't test finished products or ingredients on animals, and neither do their suppliers or any third-parties. They also don't sell their products where animal testing is required by law.
On November 26, 2012, L’Oréal announced their plan to acquire Urban Decay. They were purchased by L’Oréal later that year. This means that Urban Decay is now owned by a parent company that tests on animals.
Before this acquisition, Urban Decay was owned by another parent company that tests on animals, LVMH.
Ever since their beginnings, Urban Decay has remained cruelty-free, and the brand isn’t sold in mainland China, where animal testing is required by law. Under L’Oréal, Urban Decay currently has no plans on expanding to China and is dedicated to remaining a cruelty-free brand.
Urban Decay is owned by L'Oréal which is not a cruelty-free brand. If you prefer avoiding brands owned by a company that tests on animals, we recommend avoiding Urban Decay.
No, Urban Decay is not sold where animal testing is required by law.
Yes, Urban Decay is certified by Peta.
Urban Decay is cruelty-free but not 100% vegan, meaning that some of their products contain animal-derived ingredients.
We contact brands directly with our questions in order to get their full animal testing policy. If brands answer all our questions and confirm that no animal testing is happening at any point during production and beyond, they're added to our cruelty-free list. All brands we add have confirmed the information above.
Urban Decay offers a large selection of vegan makeup, which is listed on their website. You can shop their vegan products by clicking here.
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