The Truth About Redken's Animal Testing Policy

Although Redken as a company do not test their finished products or ingredients on animals, they nevertheless pay others to test their products on animals “where required by law”. This means that Redken is not cruelty-free.

When companies claim that they test on animals “where required by law”, it typically means that they sell their products in mainland China, where cosmetics are legally required to be tested on animals.

To learn more about animal testing laws in China, click here.

Is Redken owned by a parent company that tests on animals?

Redken is owned by L'Oréal, a company that tests on animals. Not only is Redken not cruelty-free but neither is their parent company.

Is Redken sold where animal testing is required by law?

Yes, Redken is available for sale in countries with mandatory animal testing. This means that their products were likely tested on animals.

Is Redken certified cruelty-free by any organizations?

No, Redken is not certified by any organizations.

Is Redken vegan?

Redken might offer some vegan products, however because this company is not cruelty-free, we recommend avoiding any products they offer even if they are vegan.

How do you determine that brands like Redken are not cruelty-free?

Most brands don't publicly display their full animal testing policies. We contact brands directly with our questions in order to get their complete policy. If any brand states that they, their suppliers, or any third party test on animals, the brand is listed as "not cruelty-free."