Giovanni has confirmed that it is truly cruelty-free. They don't test finished products or ingredients on animals, and neither do their suppliers or any third-parties. They also don't sell their products where animal testing is required by law.
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“Since 1979, the Giovanni Rule of Balance has been our commitment to make each product as pure and natural as possible without sacrificing exceptional product performance. We pride ourselves on having never tested our products on animals and our Leaping Bunny Certification. The vast majority of our products are vegan friendly with a few exceptions. Our products are formulated using a number of organic ingredients, all of which can be identified by an asterisk on the back of our packaging; in the ingredient list.”
Giovanni is not owned by any parent company that tests on animals.
No, Giovanni is not sold where animal testing is required by law.
Yes, Giovanni is certified by Leaping Bunny & Peta.
Giovanni is cruelty-free but not 100% vegan, meaning that some of their products contain animal-derived ingredients.
We contact brands directly with our questions in order to get their full animal testing policy. If brands answer all our questions and confirm that no animal testing is happening at any point during production and beyond, they're added to our cruelty-free list. All brands we add have confirmed the information above.
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