Is Etude House Cruelty-Free?

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Is Etude House Cruelty-Free?

Etude House is not cruelty-free. They may test on animals, either themselves, through their suppliers, or through a third party. Brands who fall under this category could also be selling products where animal testing is required by law.

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  • Finished products tested on animals

    Yes, where required by law

  • Ingredients tested on animals


  • Suppliers test on animals


  • Third party animal testing

    Yes, where required by law

  • Sold where animal testing is required by law


Official Animal Testing Policy:

“ETUDE avoids animal-derived ingredients and animal experiments, but please understand that for products distributed to China, all local production and imported cosmetics must undergo animal testing in accordance with Chinese local laws.”

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The Truth About Etude House's Animal Testing Policy

Although Etude House as a company do not test their finished products or ingredients on animals, they nevertheless pay others to test their products on animals in China, where it’s required by law. This means that Etude House is not cruelty-free.

Etude House also doesn’t mention whether or not their suppliers test on animals, which is a red flag.

Is Etude House owned by a parent company that tests on animals?

Etude House is owned by AmorePacific, a company that tests on animals. Not only is Etude House not cruelty-free but neither is their parent company.

Is Etude House sold where animal testing is required by law?

Yes, Etude House is available for sale in countries with mandatory animal testing. This means that their products were likely tested on animals.

Is Etude House certified cruelty-free by any organizations?

No, Etude House is not certified by any organizations.

Is Etude House vegan?

Etude House might offer some vegan products, however because this company is not cruelty-free, we recommend avoiding any products they offer even if they are vegan.

How do you determine that brands like Etude House are not cruelty-free?

Most brands don't publicly display their full animal testing policies. We contact brands directly with our questions in order to get their complete policy. If any brand states that they, their suppliers, or any third party test on animals, the brand is listed as "not cruelty-free."

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