Shiseido
Shiseido

Shiseido is NOT cruelty-free.

This means that this brand tests on animals or finances animal testing. Some brands that falls under this category test on animals where required by law, which means they're not cruelty-free.

Details

Shiseido does not test its cosmetic products or ingredients on animals except when absolutely mandated by law, or where there are absolutely no alternative methods for guaranteeing product safety. Shiseido’s mission is to provide safe and effective products to customers, and to comply with the cosmetics regulations in force, while understanding and respecting the principles behind animal protection. Shiseido has established a safety assurance system based on alternative methods and has discontinued animal testing in cosmetics/quasi drugs that are developed in April, 2013 or later. This excludes cases in which we must explain the safety to society. We will continue to develop effective alternative methods in the future and proactively and sternly work with administrative agencies in various countries with the aim of establishing alternative methods as official methods (to be certified as official experimental methods according to laws and regulations of various countries/regions).

Looking for cruelty-free brands?

Browse our curated list of cruelty-free brands to find brands that don't test on animals at any point during the production of their products, nor allow suppliers or third parties to test on animals on their behalf. You can search for specific categories to tailor the list to your needs.

Cruelty-free made simple!

Download the full list of cruelty-free brands in my 10-page guide, Cruelty-Free Made Simple. Enter your name and email below to get it in your inbox.