Madison Reed is at-home hair color that delivers salon-quality results. Get beautiful, natural-looking, multi-dimensional color made with ingredients you can feel good about with the first ever smart 8-free permanent hair color-free of: ammonia, parabens, resorcinol, PPD, phthalates, gluten, SLS and titanium dioxide. Enriched with hair-loving nutrients-keratin, argan oil, and ginseng root extract-to protect and pamper your hair.
The use of this hair dye ensures 100% gray coverage, long-lasting color with beautiful multi-tones. It works in just 35 minutes, and is guaranteed to be no drip, no mess, and no harsh smell.