Post Masonry – Style 2

Why PETA-Approved Brands Who Sell In China Are Not Cruelty-Free (Dove, Herbal Essences, Garnier)

For the past few years, many big brands have been getting certified cruelty-free by PETA.…

What To Do With Your Animal-Tested Products When Going Cruelty-Free

When I went cruelty-free, I discovered that nearly half of my makeup and skincare collection…

Cruelty-Free Sunscreen Guide 2020 (Affordable Options For Face And Body)

Sunscreen should be an essential part of every person’s skincare regimen. Wearing sunscreen is the…

What Does Cruelty-Free Mean? (Watch Out For Common Misconceptions)

The definition of “cruelty-free” might seem like it’s subjective, but it’s actually cut and dry…

The Truth Behind 9 Common Ethical Claims

Ethical consumerism is on the rise, which means brands are catering to this new trend.…

12 Cruelty-Free Self-Tanners For An Easy Sunless Tan This Summer

Summer’s here, and I’ve been getting a lot of questions regarding cruelty-free self-tanners. Since many…

CFK Update: 15 New Brands Were Just Added To Our Database

Hi everyone! New brands were recently added to our database and I wanted to share…

We Removed First Aid Beauty From Our Cruelty-Free List After This Announcement

Today, skincare brand First Aid Beauty announced that they will start selling their products in…

10 Cruelty-Free and Vegan Products For Sensitive Skin, Eczema and Rosacea (CeraVe Alternatives)

I don’t know about you, but my skin has needed some extra love lately since…

Humane Society International Expert Explains China’s New 2021 Animal Testing Regulations

On Friday, Humane Society International announced that China will remove mandatory pre-market animal testing for…

Breaking News: China Will End Mandatory Pre-Market Animal Testing In 2021

Amazing news for the cruelty-free world! China will finally remove mandatory pre-market animal testing for…

Naturium Co-Founder Falsely Claims Their Entire Skincare Line Is Vegan

While I don’t believe in shining light on brands that are blatantly unethical, or pointing…