I get asked about affordable cruelty-free makeup all the time, so I picked up some e.l.f. products in a recent iHerb haul. One of the products is their Eyebrow Kit in the shade “Light”, which is one of thataylaa’s recommended contour products for pale skin.
You’re reading this right! Although this product is meant for eyebrows, it’s the perfect cool-toned contour shade, especially for pale to light skin. If you’re wondering about the “Medium” and “Dark” eyebrow kits for darker skintones, I took a look at the swatches and I don’t believe they would work as contour shades.
This Product At A Glance
- Brand: e.l.f.
- Animal Testing Policy: Cruelty-Free, PETA-certified
- Parent Company: N/A
- Product: Eyebrow Kit in “Light”
- Vegan: Yes
- Price: $3
- Quantity: Gel 0.05 oz (1.4 g) – Powder 0.08 oz (2.3 g)
- Where To Buy: elf.com
This kit comes with an eyebrow gel, an eyebrow powder, and a dinky little synthetic brush. To review this product as a contour shade, I’m only going to be talking about the powder that comes in the kit (the lighter shade, right).
In the pan, it looks like a very cool-toned contour shade. Once it’s on the skin, the shade looks more neutral without pulling orange. If you have pale to light skin, this is your perfect contour shade no matter your undertone. It’s decently pigmented and buildable to a sharp contour, and it’s absolutely not muddy.
Keep in mind that it’s slightly darker than it appears in the pictures, but not as dark as most contour shades available on the market. Finding a great contour shade if you’re on the pale side is a challenge in the cruelty-free world, but this product (involuntarily) nailed it.
At $3 for the whole kit, this gives you a super affordable contour shade. Even though the powder pan only contains 2.3g of product, you’re still spending much less money per gram (compared to the Too Faced Chocolate Bronzer, for instance).
The quality is much better than you’d expect for the price. Although the packaging feels cheap, the product itself performs well. The main downside is that the powder’s first ingredient is Talc, which is not only a cheap filler (as you would expect given the price), but also unsafe when inhaled. Other than this, the powder isn’t chalky and it provides the perfect amount of pigment. It also blends out very nicely.
Pros And Cons
Two major pros. First, it’s one of best contour shades available for pale skin, which isn’t easy to find in the first place. Second, the price is impossible to beat, especially considering how the product performs. Add the fact that it’s cruelty-free and vegan and it’s hard to pass!
For the cons, I already mentioned the Talc as a first ingredient. If you’re ingredient-conscious, this might not be the best product for you. I also wish this product didn’t come with a dinky brush since I believe most of us throw those away.
Another con is the shape of the pan, which makes it hard to dip your contour brush in the product. Since it’s an eyebrow product, the pan is much smaller than your typical contour brush.
Final Verdict: Elf, please make a full-size contour out of this!
This is the perfect contour shade if you have pale to light skin! It’s also super affordable, cruelty-free, and vegan. The quality is great for the low price and the cons are minimal. If you have fair skin and you’re on a budget, at least give it a try!
You can buy the Elf Eyebrow Kit here from elf.com.
Suzana Rose is the founder and editor-in-chief of Cruelty-Free Kitty. She loves using her creative energy to run her ethical businesses, and when she’s not working, you can find her thrifting cute clothes, listening to podcasts, or rewatching her favorite episodes of The Office.