“Yodi offers a range of hygiene and beauty products: shampoos and facial cleansers. A new way of conceiving beauty with powdered treatments that turn into foam or milk.

My goal in creating Yodi is that we can take care of our skin and hair as well as our food, with the same requirement of transparency and quality of ingredients. To innovate and bring a unique quality to my products, I wanted to simplify and remove instead of adding. Removing the water really made it possible to think differently about beauty and to create these first products. And with the help of experts in biology, skin and hair to choose active ingredients recognized for their effectiveness. I created the brand that corresponds to my awareness.”